Nutrition Labeling and Alcoholic Beverages

1
Nutrition Labeling and Alcoholic Beverages

• Examination of Disclosure Methods

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Presentation Outline

• Importance of Nutritional Labeling
• Motivation for Addition of Nutritional Chart to
  Alcoholic Beverages
• Possible Effects of Labeling on Consumer Buying
• Options and Analysis of Disclosure Methods
• Recommendation

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Importance of Labeling Food and Beverages
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Motivation for Action in Labeling

• 127 million overweight adults
• 60 million obese
• 9 million severely obese
• 17 million people in the United States have
  diabetes
• Thats 6.2 of the population

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Possible Effects on Consumer Buying

• Examine past label changes
• Surgeon Generals warning on cigarette packages
• Warning of harmful effects of drinking while
  pregnant on alcoholic drinks

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Options for Disclosing Nutritional Information

• Contact Number on label
• Nutrition Chart on label

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Time for Action

• Propose to mandate the addition of a nutrition
  chart to all alcoholic beverages sold in the
  United States
• Lowest cost for manufacturer, greatest benefit
  for consumer