Expert SEO Training Delhi

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Search Engine Optimization Training To Be an
Expert Professional To Capture the Web And Make
yourself popular As A Web Optimizer
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Internet Marketing SEO (Search Engine
Optimization)

• SEO (Search Engine Optimization) is what takes
  your website, no matter what site it is and gets
  it noticed by Search Engine spiders and web
  bots.
• RememberContent is the KING! - ANYONE can put
  up a website, but it takes knowledge and patience
  to get it noticed and RANKED in a Search Engine!
• There are lots of individuals and businesses
  who have their website indexed on the Web and The
  Average person might not care about getting
  things right on their website.
• It is your shingle, your calling card on
  the Internet 24 hours a day, 7 days a week, 365
  days a year-and it NEVER takes a coffee break!
  It works while you sleep and it doesnt have
  territoryMeaning it can be available to the
  WORLD.

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Internet Marketing Types of SEO

• 1. ON-PAGE
  2. OFF-PAGE
• On-Page SEO
• On page optimization is the foremost step for any
  SEO strategy. It will not only help you to rank
  higher but will also enhance overall readability
  of your website. We teach you all the methods and
  tricks for effective on page optimization.
• Off-Page SEO
• Off-page optimization concentrate upon what can
  be done off the pages of a website to maximize
  its performance in the search engine results. It
  concentrates on getting back links through
  various link building strategies and other
  techniques.

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Internet Marketing Importance of SEO

• SEO has been emerged as a most promising career
• SEO is more than just bringing tons of traffic
  to a website
• It is an art and science enabling websites
  efficient enough to increase sales and profits of
  a business
• The most effective method to attract visitors
  towards their websites
• SEO methods represent the best possible
  marketing strategies
• Attract only those people who are interested in
  specific products and services

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Internet Marketing Scope of SEO

• High demand for SEO services
• A LOT of people have made a successful SEO
  career
• Search Engine Optimizers make Good Money !
• Only WebDesigning MAY NOT be enough
• Logical step ahead if you come from marketing
  or advertising
• Lots of Learning
• SEO is already recognized as a career

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Internet Marketing SEO Initial Site Analysis

• Is there a market for your products/services?
• What products Services is your competition
  offering?
• Who is your target Audience?
• What is your route to market?
• Put together a marketing strategy

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Internet Marketing SEO Keyword Research

• Keyword research is probably the most important
  aspect of Search Engine Optimisation.
• Area you should pay extra care and attention
  to.
• Produce a list of all the keywords you can
  think of relevant to your niche.
• Google Keyword Suggestion Tool Will suggest
  alternative keywords you may have overlooked.
• Find out how efficient a keywords are.
• Pick the best keywords as per their KEI.

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Internet Marketing SEO Competitor Analysis

• Find Who Your SEO Competitors Are
• Visit Your Competitors' Sites and Analyze Them
• Analyze The Keywords Your Competitors Use
• Check the Competition's Backlinks
• Check Other SEO Factors

• Evaluate Your Competition's Presence on Social
  Media
• Title Tag Well Written
• Heading Tags and content within
• Navigation
• Presence of XML Map
• Canonicalization

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Internet Marketing On-Page SEO

• Keyword Placement
• Title Meta Tags development
• Site Structure Analysis
• Web Designing Basics and WYSIWYG Editors
• URL renaming/re-writing
• Content Development Check
• Brief Keyword Competition Review
• H1, H2, H3 Tags
• Anchor Text

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Internet Marketing On-Page SEO

• Existing Web Content Optimization
• HTML Validation
• Creation of XML / HTML / ROR / Text Sitemaps
• Submitting sites to Google and Yahoo Webmasters
• Canonical / 404 Implementation
• Sitemap Creation
• Competitor Analysis Monitoring
• Google Webmaster Account Setup and management
• Google Analytics (Statistics) setup and
  management

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Internet Marketing Off-Page SEO

• Directory Submission
• Dmoz Submission
• Article submission
• Alexa Insights
• Google Hot Trends and Insights
• Google Business centre submissions
• Geo Listing and Local Listing, which includes
  Classified Submissions
• Google Map Submissions.
• Press Release Submission

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Internet Marketing Off-Page SEO

• Blog creation, weekly Postings and blog
  promotion
• Blog Comment Posting
• Creation of Favicon
• Content editing Content Rewriting
• Direct Link Exchange / Direct Link Building
• Press release news syndication
• RSS ( Really Simple Syndication)
• Local and regional search engine indexing

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Internet Marketing Off-Page SEO

• Forum Posting
• Question Answers
• Yahoo Answer Link Building
• Linked in Link Building Strategies
• Online Reputation Management
• Group Creation and Management on Google and
  Yahoo

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Internet Marketing Advance SEO

• Latent semantic indexing
• Sandbox Effect
• SILOS
• Geographical Targeting
• Search Engine Spam
• Optimizing Google / yahoo / MSN
• Special Site maps
• White Hat / Black Hat / Grey Hat SEO

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Internet Marketing Advance SEO

• Syndicate content ( Feeds)
• Useful SEO Tools
• Webmaster Edge
• Email marketing
• Managing SEO of Static / Dynamic websites like
  HTML/ Wordpress / Joomla/Dot Net
• PAD file creation and submission
• Finding and Fixing site Errors and Bugs
• Adwords account set up
• Pay per click

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Internet Marketing SEO Conclusion
Effective SEO strategies increase both the number
and quality of visitors to your site. SEO can
be utilized as a stand alone marketing strategy,
however, most often it is used as part of a
larger marketing effort. SEO can be extremely
effective if incorporated in the marketing plan
at the earliest possible timeeven at the time of
building your website. So, start your SEO
practice today to achieve what you want.
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Thank You
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