Building IPTV Networks

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Building IPTV Networks

• Intelsat Global Communications NAB 2006

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The IPTV Landscape

• Will IPTV be It will be successful?
• As long as their people whom are willing to pay
  to view content it will. It is just another
  delivery mechanism for content in addition to the
  Internet, Cable, DBS, etc.
• Simply said, its Pay TV/Subscription Television
• A unique predicament
• Presently todays technology has surpassed the
  available Business Models. As all the attributes
  of these new business opportunities have not been
  defined we are left with what do we build to?
• This will change and when it does, will your
  services be able to adapt?

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Global infrastructure to connect the world
securely and reliably
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Basic Elements of a Network

• Aggregation bringing together all the available
  content from where ever its available (satellite
  or terrestrial)
• Acquisition authorization infrastructure for
  the acquired rights to distribute that content to
  your subscribers
• Processing processing the content into your
  defined format, MPEG2, MPEG4/H.264, VC-1, or
  combinations
• Encryption protect your revenue and the rights
  of your programmers
• Middleware your look and feel, what your
  customer sees, their ability to personalize,
  navigate their user experience
• Distribution making it available to your
  network centrally or regionally
• Network multicast or unicast, and for how far
• Delivery your last mile into the home utilize
  existing or a new deployment
• CPE choices, esthetics, marketability,
  delivery, installation, support

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Intelsats IPTV Solution Approach

• Build a common platform that can be shared by
  multiple user groups
• Build a Super Head End that meets the common
  requirements of multiple customers and user
  groups
• Spread the capital cost so everyone wins
• Open Standards wherever possible!
• Leverage the best of the Subscription Television
  Industry and make it available to out customers
• Utilize advanced technology
• Support it with the same QoS we strive for
• Upgrade it to stay current with releases and
  technology easing operational burdens future
  proof our customers
• Simple designs and flexible features with
  affordable pricing to relieve the pain of market
  entry for smaller Pay TV Operators
• IPTV in a box or a combination easing entry
  into market
• Quick start-up and minimal upfront capital
  requirements
• A-la-carte menu of options for local customization

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Multi-Platform Content Delivery
Direct - MDU/MMDS/DTH Distribution
FTTH Network
Content Delivery
Local Broadband Head-End
Wireless
DSL Network
Fibre Core Network
Local DSL Head-End
Wireless
Local Cable Head-End (Re-mux, QAM, Ad-insertion)
HFC Network
Multi Platform Aggregation Head-End
Customization/Location, Interactive, EPG, DRM
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Multi-Platform Head-end Architecture
Aggregation
Network Interface
AVC/VC-1 HD Encoding
Routing
Content Delivery
MPEG2/HD and Multiplexing
Uplink Services
Broadband DSL CABLE Head-Ends
Fiber Core Network
Video on Demand Music Channels
Content Reception and Decrypting/Decoding
Content Management
CA/Digital Rights Management
Interactive Platform
Network Control and Monitoring
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Messages

• Its all about the user experience its your
  29.95 a month how would you like to spend it?
• Listen to your customers features they expect
  HD, PVR, PPV,VOD, Gaming, Interactivity,
  Personalization, Portability, Navigation, etc.
• Understand your competition what do they offer
  how and why
• Build and deploy with the mind set of success
• Be able to support it Mr. Murphy rules
• Use technology and vendors that you can grow into
  not ones you can out grow.
• Utilize open standards wherever possible
  vendors with historic adoption and a drive for
  open standards do not be a victim of your own
  success
• Encryption - Protect and ensure your revenue
  stream

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infinite possibilities.
one world.