Avail Media

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Avail Media IPTV and VOD in the U.S. The Complex
Path to Deployment
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Avail Media

• Company focus is on IPTV and VOD services
• Avail recently closed 30 million in financing
• Premier Satellite Partners Intelsat Telesat
• Premier Ecosystem Partners Motorola Nortel
• Trusted relationship with content providers
• Launched commercially in the US with IPTV and VOD
• Experienced Management and Investors in Media and
  Telecom

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Avail Media Overview
Avail Media is the emerging leader in fully
integrated end-to-end infrastructure, services
and technologies for the profitable deployment of
next-generation advanced media services.

• Aggregating IPTV and VOD content
• Providing premier line-up of content
• Delivering content over a state-of-the-art
  platform that can be delivered over multiple
  technologies and topologies
• Copper, fiber, broadband
• Offering a fully integrated turnkey solution
• Gateway with option for full Ecosystem
• Removing barriers to entry for operators
• Significantly reducing costs and technology
  obsolescence risk

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Avail Media - Key Market Drivers and Trends

• IPTV and Interactive Services Demand is Growing
• 3 Billion VOD downloads in 2006
• The market for IPTV is expected to grow to over
  10 million subscribers in the US and
  approximately 48 million worldwide by 2010 (The
  Gartner Group)
• PricewaterhouseCoopers sees online sell-through
  of movies TV shows growing from 315 million
  this year to 1.16 billion in 2011
• WGA points to a study by eMarketer that says
  overall online video ad revenue will be 775
  million this year and 4.3 billion by 2011
• IPTV Technology stabilizes
• MPEG 4 as the standard for IPTV
• Windows Media as the standard for broadband video
• STB now available for SD/HD IPTV
• ADSL remains popular while Fiber grows
• Conditional Access continues to evovle
• Middleware platforms evolve and mature

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IPTV Key Market Deployment Challenges

• IPTV Content Rights Acquisition
• Securing the appropriate rights for distribution
• Creating a competitive lineup
• Technology Integration
• Many technologies and vendors for integration and
  deployment
• Competitive Landscape
• Emerging online providers
• Apple, You Tube, Amazon, Joost, WalMart, MSN
• More services, VOD, Broadband Portal, Cable
• Video Franchise (FCC)
• Government treatment of IPTV as a cable or data
  service

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Avail Media Products Overview

• Avail Media Product Suite includes
• Avail Connect (Gateway)
• National IPTV and VOD content delivered via
  satellite
• SD, HD Digital Audio
• Feed Control Manager (FCM) - Regional Blackout
  Management, Advertising, Scrambling, Watermarks
• Avail Edge Connect (Supplemental, Local, and
  Regional Ingest)
• Local channel acquisition and encoding
• Using Avail MPEG-4 encoders
• Avail Access Connect
• Middleware server, clients, encryption/CAS, EAS,
  STB integration
• Avail Media Connect
• Content rights acquisition

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Avail Media Simple Delivery
Avail Customer Location
Consumer Home
Avail Content Aggregation
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Avail Media IPTV Complex Ecosystem
Avail Super Head-End
200SD 16HD
Avail 16 HD
MPEG-4
CAS
Receivers
Decryptor
MPEG-4
FCM
Content Aggregation IPTV and VOD
Avail Local Encoders
CAS
Avail Management and Control
Middleware
VOD
FCM
Fiber Network
Local / Regional Telco Customer
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Avail Media Ecosystem Overview
Middleware, Conditional Access, STB
Space Segment Partners

• Affiliate Rights
• Programmer/Rights Partners

Telco System Integrators/Resellers

• Cable Vertical
• Partner/Reseller

• Broadband Media
• Consumer Electronics
• Internet Service Providers
• Broadband Portals

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Avail Media Telco Deployment Today
Main Building
Upper Lower Antenna Fields
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Avail Super Head-End
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53 Foot Uplink Antenna to Avail Media Satellites
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Avail Connect Telco Receive Dish
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Avail Media Case Study Nsight Telservices,
Wisconsin

• Independent Telephone Company
• Founded in early 1970s
• 100 Broadband penetration
• Researched entire IPTV ecosystem for 2 years
• Decided to go with Nortel-Avail IPTV Turn-Key
  Solution
• Avail Media IPTV and VOD Content
• Nortel System Integrator and Network Components
• Pannaway Network Access Equipment
• Minerva Middleware with Scientific Atlanta STB
• Widevine Encryption
• One of the big problems that we had as a group,
  is that when you take the adventure into IP
  video, you have several very components in series
  in your network that are provided by several
  providers. It adds a great deal of complexity to
  your network if you dont have a person in
  control of it in terms of from a vendor
  relationship perspective. Nsight Telservices

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Avail IPTV Quality Programming
With hundreds of channels from dozens of
programmers including ABC-Disney, FOX Networks,
MTV Networks, NBC-Universal, and Turner Networks,
Avail Media's library has transport content for
everyone.

• 200 SD Channels
• 16 HD Channels
• 50 Audio Channels

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Avail Video On Demand Key Studios
Secured deals and strong relationships with major
Hollywood studios as well as other international
and local content rights owners enables us to
assist with content acquisition requirements

• Adult Content

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Where Next? Broadband Media

• Viewers continue to be driven by personalization

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Avail Media Evolving to Deliver Broadband Media
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Content. Customers. Delivered!