Fundraising and public relations strategies for Globe development

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Fundraising and public relations strategies for
Globe development
Jana Ledvinová - GLOBE Europe
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• FR READINESS
• Constituency
• Strategic Planning
• Personal Resources
• Operational Capacity
• Public relationship and marketing
• Fr. Skills / know-how / Experience

Needs And Expectations
Resources Donors, Partners, Volunteers
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LEVELS
International Level
Strategic Planning
Cases / Information
Regional Level (EU,US,ME)
Training / Education
Mission Enforcement
Countries
Technology Support Pr Mark. Support
Donors Awareness
Globe communities / Schools
Fr. Campaigning
/in kind contributions
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Fr/Mark Principles

• Driven by the GLOBE mission / Strategies and
  ethics as the very first priority
• Implemented / Balanced within all layers
• Fair/Equal opportunities (Do not use resources s
  from other layers)
• Shared/ Understand over the whole GLOBE family
• Diverse in Resources/Fr methods Strategies

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Steps

• 1) Analysis of needs resources Fr Readiness
  in all layers
• 2) Fr Planning - PD research Strategies
• - Methods
• - Possible Campaigns
• - for Fr
• - Personnel Training
• - Communication Network
• 3) Realization - Training campaigns

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Potencial Resource Analysis
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Potencial Res. Part 2
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