Event Marketing - PowerPoint PPT Presentation

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Event Marketing

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Elite Marketing Group is the world's premier event and experiential marketing agency creating experiences that engage consumers, excite their senses and ignite their passion for your brand. Contact them to know more. – PowerPoint PPT presentation

Number of Views:596
Updated: 6 September 2014
Slides: 6
Provided by: Elitemarketinggroup
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Title: Event Marketing


1
Elite Marketing Group
2
The New Face of Event Marketing
  • World is moving like never before and companies
    are moving at an even faster pace with new and
    innovative ideas all the time in order to draw
    attention of the widest possible audience. With
    the smart moves and some of the most creative
    ideas, companies always try their excellent
    levels to magnetize the audience towards their
    company/product/service. Whether it is event
    marketing, experiential marketing or live
    marketing, you will encounter wild ideas with the
    best of the embedded themes that have the ability
    to communicate a strong message wrapped with good
    intentions to educate and inform audiences so
    that they can understand the business and take
    swift decisions.

3
  • In fact, participatory advertising and live
    marketing are the best and the most effective
    form of marketing that can easily convey the
    message and convince the end users. These two
    techniques not only successfully engage
    consumers, but also inspire curiosity in them
    about the core objectives of the company.
  • Some of the smartest companies in event
    marketing always try to explore the best
    techniques to engage audience. They form
    different types of stories as well as memorable
    events that can leave lasting impression on the
    audiences mind. This sort of prolonged and
    significant impression assists companies to have
    a positive brand image in the eyes of consumers.
  • Most companies try different methods to attract
    the minds of customers. They engage customers and
    try to ask them to participate in the on going
    activities at the street. They simply create an
    event within an event in order to touch a
    consumer on one-on-one basis. It is highly
    impact-oriented strategy and can effectively
    engage them directly, and teach them about your
    service, business, product, or even your business
    objective.

4
  • In fact, this is also a method to interact with
    the customers in the best possible manner.
    However, it depends on company to company some
    event managers prefer small games, chair race,
    question answer sessions, performance incentive
    programs, small shows, street dance,
    truth-or-dare themed games or other such
    campaigns that actively seek participation from
    customers as well. In this way, people try to
    come up with their questions as well as
    expectations, which is essential for any budding
    or established company.
  • More and more companies use different exciting
    locations for event marketing from airports,
    colleges/universities, retail stores, sporting
    venues and theme parks in order to make the event
    highly popular and successful. Unquestionably,
    event marketing, experiential marketing or live
    marketing are some of the most powerful
    techniques to engage audience for the business.

5
Contact Information
  • Elite Marketing Group
  • Address 247 W 35th Street, Suite 700,
  • New York, NY
  • United States 10001
  • Email info_at_elitemg.com
  • Website http//www.elitemg.com/
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