Facing Down the EMaelstrom

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Facing Down the E-Maelstrom
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The Problem?

• College Presidents and University administrators
  are finding it extremely difficult to manage mass
  emails of questions, comments, concerns and most
  of all criticism.

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The Cause?

• In todays internet era, anyone with a keyboard
  has the ability to have their views heard or
  read.
• Blogs and emails have become powerful tools in
  spreading news and ideas in a matter of minutes.
• It is easier to acquire administrators email
  addresses than it was 10 years ago

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Solution?

• There is no single strategy to deal with the mass
  e-mails. Disputes on campus happen so often that
  there is no time to respond to the first before
  another one comes up.
• Previous step by step procedure can no longer be
  put in place because it is lengthy.
• University administrators cannot ignore these
  emails and blogs because it will hurt their
  reputation.