Business website development - PowerPoint PPT Presentation

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Business website development

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When you are talking about a website development, then there is a lot more difference between a business website and just a website, there are a lot of people opting for, the World Wide Web as scope of business is increasing day by day, with improvements in technologies. Most of the people who opt to get there business online don’t know very basic thing between just a website and a professional business website which leads them to a business failure and they keep on hunting, “What wrong do they did” That lead them to a business failure, this article will cover certain very basic website development factors that we often over look while going to have our business online. – PowerPoint PPT presentation

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Title: Business website development


1
Business Website DevelopmentTips
  • www.headwaywebsolutions.com

2
  • When you are talking about a website development,
    then there is a lot more difference between a
    business website and just a website, there are a
    lot of people opting, the World Wide Web as scope
    of business is increasing day by day worldwide,
    with improvements in technologies. Most of the
    people who opt to get there business online dont
    know very basic thing between just a website and
    a professional business website which leads them
    to a business failure and they keep on hunting,
  • What wrong do they did
  • That lead them to a business failure, this
    article will cover certain very basic website
    development factors that we often over look while
    going to have our business online.
  • www.headwaywebsolutions.com

3
Business Website Development Factors
  • About yourself
  • Have a very clear description of you and your
    services or product, so that people dont have to
    hunt down What you are, where you are and what
    you do when they land on your website, make your
    website very user friendly, so that people try to
    find more about you. People staying more on your
    site increase the chances of converting them to a
    prospective client.
  • www.headwaywebsolutions.com

4
Simple domain name
  • Try to opt for a simple domain name that is easy
    to remember by the users, as headwaywebsolutions
    because having something complex will make it
    difficult for the users to remember it. Say
    web-head-solution-way or something like that.
  • www.headwaywebsolutions.com

5
Site structure
  • Try to have a very simple navigation system for
    your website, so that visitors can find all the
    information easily when they come to your
    website, make sure that all the important pages
    of your website can be reached, from no more than
    two clicks from the home page.
  • www.headwaywebsolutions.com

6
Contact us information
  • One of the biggest mistakes that business can do
    is making it hard for the visitor to find a
    contact us form. If you have done this mistake
    than I am very sure that you will have to shut
    down very early, as after all good work on your
    site you will have visitors, but they will not be
    able to contact you, this will hit you hard. So
    make sure that the visitor who are coming to your
    website have a very easy to fill and easy to
    reach contact form. This will improve your
    Visitor turnover rate.
  • www.headwaywebsolutions.com

7
Testimonials
  • People who will visit your site always want to
    know, that are you the right person or firm they
    were looking for their problems, so to make them
    comfortable with this part, ask your current
    clients or customers to drop words about your
    work, how they are benefited by your work or
    services. This will make the visitors more
    comfortable, as people often like to read success
    stories and by this you will have a very good
    impression on your prospects even before you
    start a conversation with them.
  • www.headwaywebsolutions.com

8
Call to action
  • A very basic but effective measure which can
    increase the number of enquires on your site.
    Call to action is to, ask your visitor to perform
    an action that you want them to do. Say you want
    them to fill the contact us form, then you can
    use these lines.
  • Get the form filled and leave all your problems
    with us
  • Fill the form and get a free quote
  • Free analysis
  • Call us for a free quote
  • Subscribe to us
  • And many others, this will give a clear
    instruction or encourage the visitors to perform
    an action.
  • www.headwaywebsolutions.com

9
SEO
  • Link optimization.
  • Link structure optimization.
  • Domain optimization.
  • Image optimization.
  • Code optimization.
  • Meta tags optimization.
  • Site map optimization.
  • Robot optimization.
  • Alt tag optimization.
  • Anchor text optimization.
  • H1 tag optimization.
  • Try to keep the site as Search engine friendly as
    you can, it will give it an extra push in the
    search results for major search engines. Things
    to be kept in mind
  • Content optimization.
  • Keyword optimization.
  • www.headwaywebsolutions.com

10
Content
  • Then, now and always Content is the king and if
    you can provide something new on your site which
    the visitor is looking for then you will generate
    enormous amount of traffic.
  • So keep it as fresh and as informative as you
    can, as major search engines give a lot of
    important to fresh and relevant content.
  • www.headwaywebsolutions.com

11
Hosting
  • Make it sure that the hosting company, that you
    are engaged with provides you a secured server so
    that your site can run in a smooth manner. By
    this I mean, safe from any kind of malware attack
    or hacking because it can hit your business hard
    with respect to your brand image and business
    too.
  • www.headwaywebsolutions.com

12
Thank You
  • These are certain things to be kept in mind while
    developing a Professional Website for business.
  • www.headwaywebsolutions.com
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