Back To School

1
Back To School

• Get Ready!

2

• Back to School is the second biggest consumer
  spending event and hit an all-time high in 2012.
• 30.3 Billion
• 688 was the average spending for back-to-school
  clothing and supplies
• Back-to-school combined with back-to-college
  spending will reach 72.5 Billion This Year

3
Online Retail Sales Increased In 2012
15
4
4
Key Insights

• Back to school shoppers are undecided
• Consumers are shopping for them selves
• Consumers are taking a multi-device platform for
  purchase.
• 61 start on smartphone
• Then continue on PC/Laptop

5
One Thing To Remeber

• Back to school shoppers are undecided
• More than 1 in 4 compared prices online/mobile
  before
• 72 prefer to research what back-to-school
  supplies, electronics and apparels child needs

6
Tips For Back To School

• Make a list for each child. Use previous years'
  expenses as a guide and compare notes with other
  parents.
• If your kids are old enough, put them in charge
  of online comparison shopping.
• Review the school's dress code so you don't waste
  money on inappropriate clothing.
• Learn what your school charges for meals and
  weigh their convenience (and nutritional value)
  against the cost of home-prepared lunches and
  snacks.

7
More Tips

• Buy lunch items in bulk if your kids will be
  packing a lunch every day.
• For lunch, use reusable containers instead of
  plastic bags.
• Rent instruments before you buy until you know
  your child will stick with it.
• Again, MAKE A LIST. You need to write everything
  down, from socks to laptops.

8
Most Popular School Supplies

• Composition Notebook
• Agenda
• Journal
• 2 Pencils
• Sharpener
• Pink Erases (old fashion)
• 1inch Binder
• Notebook Paper
• Pocket Folder

9

• Shoplet is the leading purely online office
  supply retailer. Founded in 1994, Shoplet is one
  of the original e-marketplaces.
• We offer free next-day shipping for most
  purchases over 45. Our supplies specialties
  include Office Supplies, Printer paper, Computer
  Hardware and Peripherals, Networking Products,
  Office Furniture, Ink and Toner Supplies, and
  Cleaning and Maintenance Equipment.