Guidelines to Design Brochure

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Steps to follow to Deign Brochure by a Brochure
Design Company
By http//www.brochure-design-india.com
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What is a Brochure ?

• Brochure is a type of leaflet.
• It is mainly found in places such as museums,
  major shops , tourist information.
• Brochure is designed by a brochure design
  company.
• It provides useful and unique information about
  the company or organization.
• Brochure may be bifold or trifold.

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Steps to design Effective Brochure

• Create a Plan.
• Choose Format.
• Choose a Paper Type.
• Gather Content.
• Layout Content.

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Create a Plan

• Plan must include the usability of your brochure
  .
• To know your audience.
• Need to decide to tailor your design to a
  specific event or product.
• You need to design your brochure with a specific
  audience in mind.

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Choose Format

• Format choices includes paper type,size,folding
  and coating.
• You must choose the size and fold which allows
  you to include all your information.
• A big size is more noticeable.
• A tri fold is best for direct mail brochure.

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Choose a Paper Type

• Heavier paper type makes the company to look
  more professionals to clients.
• Some papers only has a glossy coating others
  allow for a matte.
• Gloss makes your colors and images more
  attractive.
• Matte coating provides a softer look.

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Gather Content

• It includes copy,photos,and an order form or
  response card.
• Content must be written in a consistent voice.
• Use language that is easy to read.
• Create short sentences.
• Use attention grabber headlines.

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Layout Content

• Break long paragraphs into bullet points
• .Use boxes for setting apart extra information.
• Make the margins slightly off centre to avoid
  amateurish look.
• Use white pace to create a natural flow from
  section to section.
• Make use of headers and sub headers.

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Contact Us
Brochure Design India www.brochure-design-india.
com Y8,Block EP,Sec v Salt Lake, Kolkata
700091,India PH 913340200838
Emailinfo_at_brochure-design-india.com
Contact Us
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