The Evans - PowerPoint PPT Presentation

About This Presentation
Title:

The Evans

Description:

IKEA IKEA Ingvar Kamprad Elmtaryd, Agunnaryd IKEA – PowerPoint PPT presentation

Number of Views:1678
Avg rating:3.0/5.0
Slides: 24
Provided by: mailTkuE4
Category:
Tags: evans

less

Transcript and Presenter's Notes

Title: The Evans


1
(No Transcript)
2
IKEA
  • IKEA???,???????Ingvar Kamprad,?????Elmtaryd,
    ?????Agunnaryd,??????????????IKEA?

3
The Beginning
  • Founded by Ingvar Kamprad in 1943
  • First store opened in 1953
  • Begins testing flat packages
  • http//www.youtube.com/watch?v3r00nu5E8jA
  • Klippan Sofa
  • http//en.wikipedia.org/wiki/Klippan_(sofa)
  • Billy Bookshelf
  • http//www.youtube.com/watch?vtbmT1qpRRq0
  • First store outside Sweden opened in 1963
    (Norway, Oslo)
  • 186 stores in 43 countries

4
Billy Bookshelf
Klippan Sofa
  • http//en.wikipedia.org/wiki/Klippan_(sofa)

5
????
  • ??????????,??????????,??????Ikea????Ikea??????????
    ?,??????????,??????????????????,??????????????

6
?????????(DIY) ?????
  • ?????????????,IKEA????????????(Gillis
    Lundgren)????,????4???????????,?????????,?????????
    ?????????,???????IKEA???????????????? ?
  • http//www.youtube.com/watch?vtbmT1qpRRq0

7
  • ?????????
  • ?????????,??????????????????????????,?????
    ?,???????????,???????????????????????????????,????
    ????,???????
  • ???Ikea?????????Barkaby?Bromma?Ektorp?Tullsta???
    ????????????????????,??????????????,??????????Ike
    a????

8
  • ??????
  • ??????????????,????,??????????,???IKEA?????
  • ????????,?IKEA??????????????
  • ?????????,????????????
  • ?????????,?????,?IKEA??????????????
  • ??????????,?IKEA?????????????

9
  • ?????????????????,?????Ikea???????????,
    ???????????????????
  • ?????????????, ?????????????????,???????????

10
?????
  • IKEA??????????????????????????????????????

11
????
  • ?????????????????????????Ikea??,?????????,????????
    ????????????????????
  • ?????????,??????????????????,????????????????????

12
  • ????????????????,
  • ??????????????(????.??),
  • Ikea???????????????????????????
  • Ikea?????????????,???????????????
  • ????????????????????????????,?????????????,????
  • ?????????????,
  • ???????????????????????

13
IKEA Lamp Campaign
  • http//www.youtube.com/watch?vexIPBJJ_HVA
  • http//www.youtube.com/watch?vI07xDdFMdgw
  • ??????????,???????
  • ?????????????
  • ?????????????,????????????????????,??????????????
  • ????????????????,?????????
  • ??????,???????,??????????

14
????
  • ???.???????,???????????????????,Ikea??????????????
    ?,???????????

15
  • ?????????????????????????????,?????????,????????
    ?

16
  • Ikea???????????????????,????????????,?????????????
    ???????????????

17
  • ??,????????????,????????????????,??Ikea???????????
    ?,??????????????

18
  • IKEA????????????

19
  • ??????
  • ???????????????????????????????,??????,????
    ??????????????????????????

20
  • ????,????
  • ????????????????,?????????????????????????
    ?????????,?????????????????????????,????????

21
  • ????,??????????
  • ????????,??????????,???????????,?????????,?
    ???????????,???????????,?????????????????

22
  • ??????
  • ????
  • ????
  • ????
  • ????

23
Suppliers and Purchasing
  • 1.800 suppliers in 55 countries
  • Purchase most products from Europe, but also from
    Asia
  • Manufactures many of its products through IKEAs
    industrial group Swedwood
  • Swedwood was founded in 1991 and consists of
    sawmills and factories
  • http//www.youtube.com/watch?v3r00nu5E8jA
Write a Comment
User Comments (0)
About PowerShow.com