Social Networks

1
Social Networks

• Chapter 4
• Designing for collaboration and communication

2
What are they?

• Social networking refers to a category of
  Internet applications to help connect
  
• friends,
• business partners, or
• other individuals together
• using a variety of tools.

3
Classmates.com

• The first social networking website was
  Classmates.com, which began in 1995.
  
• Other sites followed, including SixDegrees.com,
  which began in 1997.

The first social networking website was
Classmates.com, which began in 1995.
Other sites followed, including SixDegrees.com,
which began in 1997.
4
Circle of Friends

• In 2003, social networking sites Friendster,
  tribe.net and LinkedIn started business.
  
• Now there are over 200 social networking sites,
  with MySpace.com being the most popular.
  

5
MySpace.com

• According to Alexa, MySpace.com is the world's
  fourth most popular English-language website and
  the fifth most popular in the world.
  
• Note that this is based on exceptionally intense
  usage by a relatively limited number of visitors.
  
  
• MySpace has 250 employees and projects a 2006
  revenue of 20 Million.

6
Dear CWU faculty, I work for an employment plac
ement agency, Total Employment and
Management. We have been contracted to find three
computer savvy students to work the Gorge this we
ekend. Would you mind announcing this job oppor
tunity in your classes? The dates are 26 - 28th
for the Sasquatch Festival. The job description
is for an Information Specialist. The pay rate is
8.50/hour. It would be approximately 12 hours of
work per day. The duties include possessing
excellent knowledge of the website MySpace.com
and the ability to distribute fliers.
Since these dates are rapidly approaching please
have them call today or tomorrow. A completed
application will be necessary and is available at
the Ellensburg WorkSource office.
Thank you for any assistance you may be able to
provide. Lisa Elliott Account Coordinator, T.E
.A.M. 412 N. Main, WorkSource office, Ellensburg
Cell 509-899-1710
7
Future?

• Social networking is now seen as a vital
  component of internet strategy
  
• Google has its own social network called orkut,
  launched in 2004.
  
• orkut is invitation-only users must be invited
  to join the community by someone already there.
  
  
• in March 2005 Yahoo launched Yahoo 360
• in July 2005 News Corporation bought MySpace