Title: dbest products- Smart Cart Presentation
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2Company Information
dbest products is a consumer products company
that specialized in the TV shopping business. We
design, develop, patent and trademark unique
products that makes everyday life easier. Our
products span several traditional categories with
our main focus and core competency in the area of
collapsible storage. We are the market leader in
a specialized niche of innovative collapsible
carts through our best selling product the Quik
Cart . We have been selling Quick Carts since we
started on the TV shopping networks more than 10
years ago and today we have a whole range of
these products including accessories. We have
recently experienced meteoric demand and
unparalleled growth. Nothing has been more
successful for us than our Quik Carts until now.
Our new Smart Cart, with multiple patents, has
become the best selling product in the history of
our company in the first six months in the
market. We sold more Smart Carts in 6 months
than we did Quik Carts in 8/12 years. We believe
we have created the perfect cart. It is the most
convenient, lightweight portable collapsible cart
in the market. Nothing weighs so little, holds
so much, and folds down flatter than our Smart
Carts and consumers are responding. Despite our
belief in the perfect cart we continue to
innovate and improve features as an ongoing
process. We have also very recently introduced a
new model, and two new accessories with more
products in development. In addition to our
domestic success, we are selling internationally
to Germany, the UK, Canada, and Brazil. We have
already received orders from Japan, and several
Latin American countries including Honduras,
Mexico, Panama..
3Some Success Stories in Different Channels
- TV on our debut on QVC we sold out and
waitlisted 20K. We were developing 20 products a
year for QVC, but after these breakthrough
results we decided to focus strictly on the Smart
Cart. Sold the entire Quik Cart Range on HSN
and QVC for 8 ½ years. - Hardware At the Ace Hardware Show the Smart
Cart was the 1 item scanned in the new product
show case behind the Craftsman Products. We were
given the Members Choice Award at the Do It Best
Show for our Smart Cart, an award only given to
20 products out of 1,000 products in the new
products show case. We have recently been
invited to participate in the True Value Show
after the buyer learned of our success with the
other hardware co-ops. - GroceryBetween the Housewares Show and the GMDC
show, a 3 month period, we were set up as new
vendors with Kroger, Safeway, and Supervalu, the
top 3 supermarket chains in the country wanted
our Smart Cart. -
- CraftWe are chain wide with Hobby Lobby and have
penetrated the most important National Craft
Distributors in the country.
4- Ad Specialty At our first ASI show in Orlando,
ASIs biggest show, we were one of the busiest
booths accumulating 826 scans, all of which were
prequalified, not just scanning anyone we could
that passed by the booth. The average was closer
to 400 scans. We are in the process of joining
PPAI and building on our success this year. -
- Office After a rainy November, 50 store test
with Staples on the East Coast we got approved
for a 3rdQtr chain wide promo, and they bought
above plan in anticipation of even better
performance. Testing in OfficeMax in the 4th
Qtr. - Private Label Whole Foods asked us to put their
logo on our Smart Cart and gave us a specific
Whole Foods Green Pantone Color Number. When we
produced the container and sent them the sample
it was much lighter green than they expected.
They had given us the wrong pantone number and
told us that they didnt like it but will accept
the shipment because they had made the mistake
and just not order it again. Even with the wrong
color it sold so well that they placed another
order, this time with one of our standard colors
with their logo on it. We are expecting a third
container order soon, they are doing better than
the original green model we sold them first. -
5Product Information
Below is the standard header that we carry in our
California warehouse is the same as our sales
sheet, see header below just without the UPC.
6Smart Cart Header Cards
We customize the Header for each channel if they
are ordering out of China to highlight features
that are important to each market. Below are a
few of those Headers. With such universal
application, there should be no channel we cannot
customize a header for to continue our growth in
new areas.
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8Smart Cart Displays
See the Smart Cart retail display below. Simply
remove the two straps and cardboard box cover and
its retail ready for the 5pc or new 2-tier 10pc
display
Standard Display
2-Tier Display
9Smart Cart Merchandising Options
Smart Cart is Pegable
10Smart Cart Accessories
We currently have 2 accessories in the Smart Cart
range, with more in development.
11dbest products has been approached over the
years by companies like Tupperware, Grainger and
even Coca Cola to make custom Quik Carts for
associates and sales managers in the field. Our
Smart Carts are ideal for custom orders, even
more so than our Quik Carts, see below.
12We have already produced orders for McKesson and
Whole Foods as you can see on the previous page.
In addition we have worked with Disney to create
a Kids Smart Cart for Toy Story 3 and The
Princesses. As you can see from the Disney
samples there is nothing we cant do. Minimum
orders can start at 100 pcs and for full wraps
like Disney our minimum qtysare a 40 container
which is 3,750pcs.
13We have recently created samples upon request for
Dasani Water, Coca Cola and for Diageo the large
Spirits company which include Captain Morgan
Crown Royal and Jose Cuervo.
14Awards
dbest products are winning awards for leadership
and innovative design in the growing category of
rolling carts, most recently in the 2012
Innovation Award Winners issue from the
Housewares Executive. Another winner in the same
issue for another category was Simple Human.
Do It Best June 2012
Housewares Executive July 2012
15In the next few pages are some of our other
innovative patented collapsible carts for your
reference to give you an idea of our extensive
background within this category. If you are
interested in any of these as well please send
your email request to Richard Elden at
relden_at_dbestproducts.net
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