Title: Get Digital Asset Management Software to Improve Business Processes
1Get Digital Asset Management Software to Improve
Business Processes
Where is that photo? Do you have the document?
Who saved the latest version of the marketing
video? Keeping track of all the different kinds
of digital media and document in your company has
probably become a nightmare. You cannot find
them when you need them the most and many times
they end up disappearing when someone cleans up
space. If you use photographs, video, documents,
and other digital media in your business it is
time to get digital asset management software to
protect your assets. Effective Marketing
Requires Digital Resources Imagine having the
best marketing software on the planet, but when
you need to send a drawing to a client you cannot
find it. Your great marketing software which
keeps you on track on your promotions has a hole.
You need to have quick access to all types of
digital media your clients request in an instant.
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3When you get digital asset management software
implement in your office you will discover how
easy life can be. When you need to find a
photograph of the company president for your
brochure you just do a quick search and are
presented with all of the options. When you need
to locate a CAD drawing which your client needs
to review it is available in an instant, not in
hours. There is one way to improve the process
of using digital asset for customer service and
marketing even easier. Integrating Digital
Assets and Your Marketing Campaigns What if when
you set out to find marketing campaign software
you selected a vendor who also has top quality
digital asset management software? You can then
integrate the systems together to make producing
campaigns and tracking the use of digital media.
There is a secondary reason this is a good
idea. Where do you generate the most digital
media in your company? This is almost always in
one of three departments. Sales Marketing Engin
eering
4These three departments are constantly taking
pictures, creating videos, recording sounds, and
working with drawings from clients and created
internally. When you take all of these records
and get them sorted, indexed, and easy to use it
simplifies the life of everyone. The sales team
will no longer need to run to the engineering
department to pull a drawing. The marketing team
will not need to run out onto the factory floor
to get a picture of a prototype, because
engineering probably already photographed it from
all angles and has stored in the management
system. This sharing of digital media leads to
higher efficiency in working with clients and
reduce the cost of producing literature and
manufacturing documents. It is often very easy
to overlook the importance of keeping all of our
digital assets properly stored and labeled, until
you experience the difference. Using a digital
asset management system will simplify your search
for important documents and data. If you do not
already have software in place it is time to do
the research and get digital asset management
software implemented fast.