GLORIA THE BRAND SHOW 20th,21st

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GLORIATHE BRAND SHOW20th,21st 22nd of Feb
2009Venue Hall No 2,3,4,5Pragati Maidan, New
Delhi, India
A ShowMans Show
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Introducing ShowMan

• ShowMan Strategic Consulting / Overseas
  Exhibition /Mall Management
• ShowMan - Indias leading organizer of B2B B2C
  overseas exhibitions
• Our network of offices and associates extends to
  15 countries.
• First time ever in India ShowMan brings national
  and international players in lifestyle on a
  platform never ever experienced by Indian
  consumer.

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Why Gloria The Brand Show

• India is gaining a growing share of the global
  mind space. Its strong heritage and rich,
  vibrant culture provides it an edge over other
  countries when it comes to fashion and style. It
  has a rich heritage of designs. Indian textile,
  apparel and designs have immense scope to grow
  and develop in to the worlds largest fashion
  industry.
• We possess formidable talent pool when it comes
  to designers, artists, stylists and other
  valuable individuals completing the fashion value
  chain.
• Emerging economy on the world map. Huge market
  for branded and fashioned items. Hot outsourcing
  destination for design led value services and
  fashion.
• Increasing share for foreign players in the
  domestic retail sector. Global trade in clothing
  and fashion set to touch US 450 billion.

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One of its kind LIFESTYLE SHOW

• Objective
• Trade and Business alliances with fashion and
  lifestyle observers, corporate, experts, buying
  houses, retailers, wholesalers, distributors and
  end consumers.

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What sets Gloria apart

• First time in India a highly targeted consumer
  show
• International show format
• Experiential Marketing opportunity
• First Brand Show covering more then 20 lifestyle
  categories
• Exclusive lounge to create B2B opportunity
• Conferences and seminars on lifestyle
• Never seen before media marketing strategy

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Fashion n Lifestyle Show

• Idea
• A platform for Company to display all their
  products and services to a wide and diverse group
  of audience.
• TG
• Lifestyle and fashion lovers
• Mass with aspiration for better lifestyle
• Dealers and retailers network
• Features
• Presence of prominent names in Fashion
  Lifestyle Industry, Whos who of Society, Fashion
  Designers, Celebrities, Brands, Buyers and media
  to make the event big and successful.

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Attractions advantages

• Exhibitors from over 15 countries
• B2B Lifestyle fashion trade conferences along
  with B2C Expo.
• Sessions and Seminars on lifestyle/fashion and
  related issues. Discussions on policy framework,
  branding, retail and so on.
• Global lifestyle/fashion trends collections on
  display. Lifestyle/fashion forecast on current
  and future trends in the business.
• B2B Investors Conference
• The Advantages of a controlled, Show environment.
• One on one meetings.

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Attractions advantages

• Focus on Experiential Marketing
• 1,00,000 Visitors over 3 days
• Media Plan of approx USD 0.75 million
• No loud advertising distractions
• Convenient stand constructions
• No brochure gatherers assuring that your
  publicity material is strategically delivered
  
• An environment congenial to lap top
  presentations
• The opportunity to make out of house meetings
• Choice of pricing options
• Affluent clients are more relaxed in a
  controlled atmosphere
• Better ROI

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Platform to Address Business Issues

• A big stage to showcase their collection and
  designs to attract admirers, followers and
  genuine buyers.
• Future lifestyle trends Market research.
• Consumer insight Analyzing consumer behavior.
• Helps you build valuable business leads
• Sharing business intelligence.

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Appearances

• Whos who of the fashion and lifestyle world and
  associated industries will assemble for the
  event.
• The guest list includes
• Top Lifestyle Brands
• Top Fashion Designers
• Leading corporate representatives
• Popular Bollywood Personalities
• Top Models
• Celebrities adding glamour glitz
• Artist\Performers
• Fashion Experts
• Influential Government Officials
• National International Press Media

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Feature Attraction

• Brands on Ramps - Fashion Shows
• The Brands Show - Exhibition
• Brands Talk - Conference Seminar
• Live Show
• Autograph Stage
• Cookery Theatre
• Makeover Zone
• Talent Zone
• Product Launch Stage

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Scheduled Events

• Brands on Ramps - Fashion Shows
• For the first time in India Leading national
  International Designers with their top models
  both male and female will adorn collections on
  the ramp. Well organized, planned and wonderfully
  choreographed ramp shows.
• Brands Talk - Conference Seminar
• Discussion amongst the panel comprising of the
  industry leaders from lifestyle will lead to
  strategic conferences and seminars
• The Brands Show - Exhibition
• Display of collection and designs at the venue
  itself. This is to facilitate company-buyer easy
  contact and to promote direct selling.
• Live Performances
• Live celebrity performances to add charm to the
  Event.

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Ad - onsss

• Boutique and Buying houses
• Large presence of wholesalers and retailers
  ensures ready market for buying and selling of
  collections and labels on display.
• Lifestyle Brands
• A unique platform which touches on the lifestyle
  segment catered across various industry and
  providing a unique opportunity for companies to
  showcase their products/services
• Product Launches
• Companies can use this platform to launch new
  products/product line extensions in front of the
  target market.

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Categories'

• Home Décor
• Automobiles
• Club Membership
• Tours Travels
• Craft Handicraft
• Gifts Section
• Telecom
• Furniture
• Luxury Apartments
• Entertainment Music
• Ayurveda Spa
• Electronic Appliances

• Apparels
• Designer Jewelry
• Accessories
• Bags Shoes
• Hairstyling Makeup
• FMCG
• Cosmetics
• Health Fitness
• Spiritual Yoga
• Gadgets Gizmos

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Means of Attracting Visitors

• Press Advertising in Newspapers.
• A large scale advertisement and promotion
  campaign will include large scale advertisements
  in National dailies giving information about the
  event.
• Other Lifestyle magazines will also be targeted
  to spread the news about the show.
• Attractive pamphlets, detailed brochures will be
  dispatched to individuals, organizations,
  associations having interest and stakes in the
  fashion business.
• Special advertorials in the Newspapers for
  participants and their products.

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PR Activity

• PR activity of intense nature will be undertaken
  to promote the name and brand, products and
  services.
• Regular and timely press releases giving glimpses
  of happenings at the event.
• Detailed reporting of fashion shows and ramp
  events happening during the day.
• Press Conferences and regular media briefings.

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PR Activity

• Some of the Major media houses to be targeted
• News Papers Magazines
• Hindustan Times - Cosmopolitan
• The Times Of India - Vogue
• The Indian Express - Vanity fair
• The Tribune - Elle
• The Pioneer - Marie Claire
• The Statesman - India Today
• The Hindu - Outlook
• Dainik Jagran - Forbes
• Dainik Bhaskar
  - Business Today
• Amar Ujala - Femina
• Hindustan - Savvy
• Malayalam Manorma - Images
  Fashion

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PR News Coverage

• Biggest fashion event of India is bound to
  attract huge media attention.
• All big news and fashion channels will be present
  in their full strength to cover all the events
  spread across the day.
• Some of the major channels to be targeted
• National Media International Media
• Zee News F TV
• NDTV CNBC
• Star News CNN
• Zee Business BBC T V
• Aaj Tak Canal
• Sahara Samay Sky News
• India TV Euro News
• Channel 7 Asia net News
• Headlines Today

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Shoot outs

• Informative detailed mails will be sent to reach
  out the interested partys for participating and
  making their presence felt in the grandest
  fashion event
• Portal Partners
• AFAQS.com
• Sify.com

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Media Plan Print Media

• Print Advertisement Campaign
• Times of India Delhi Times 12 Full Pages in 45
  Days
• Metro Now 5 Quarter pages in 5 Days During
  Exhibition
• Brand Reporter 2 Full Pages in 45 Days

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Media Plan Radio/Television

• Radio Promotions
• Radio City30 spots 20 Sec _at_ 20 Days Before
  Exhibition
• Big FM 12 spots 20 Sec _at_ 10 Days Before
  Exhibition
• Radio Mirchi 12 spots 20 Sec _at_ 10 Days
  Before Exhibition
• Red FM 12 spots 20 Sec _at_ 10 Days Before
  Exhibition
• TV Promotion
• Aaj Tak 12 Commercials 20 Sec _at_ 10 Days
  Before Event
• FTV 10 Days Promotion
• Times Now 10 Days Promotion

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Media Plan

• Portal Partner
• AFAQS Banner at home page
• Mail Shoot Outs
• Sify
• Personal Invites
• 20,000 Prestigious Club members of Delhi NCR
• Editorial Support
• All major Media Houses

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Floor Plan
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Participation Categories and Options

• Title Sponsorship Cost US 70,000
• Rs. 31,50,000
• Presenting Sponsorship Cost US 45,000
• Rs. 20,25,000
• Associate Sponsorship Cost US 35,000
• Rs. 15,75,000
• Feature Sponsorships Cost US 18,000
• Rs. 8,00,000
• Category Sponsors Cost US 12,000
• Rs. 5,40,000
• Exhibition Stall Shell Scheme Cost US
  350/ Sq. Mtr
• Rs. 15750/Sq. Mtr.
• Exhibition Stall Space Only Cost US 325/
  Sq. Mtr
• Rs. 14625/Sq. Mtr.
• Stage Presence Brands on Ramp Cost US 4445
• Duration 20 Minutes X 3 Days Rs. 2,00,025
  

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Exhibition Stall Shell Scheme
Participation Category
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Exhibition Stand Offerings

• Shell scheme stands includes
• Standard shell scheme built with exhibitor name
  plate
• One Table Two Chairs
• 1 x 500 watt 15 amp socket
• 3 X 100 watt Focus Lights
• Cord carpet, standard color throughout exhibition
  hall
• The above package will also apply where two or
  more stands are combined to create one larger
  stand.
• Please Note
• All other Fixtures, fittings, electrics and
  furniture must be booked and paid for separately,
  ask your consultant for the reference and contact
  details of Vendor Please check your exhibitors
  manual for details

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Title Sponsor
Participation Category
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Title Sponsorship Mileage

• Pre-Event Promotion Campaign
• Logo Presence on
• Print Advertisements
• Email Blast
• Press Kit.
• Posters used for awareness campaign to be
  conducted at various Prestigious clubs of the
  states.
• Invitation cards inviting VIPs, Judges and whos
  who of the city.
• Name to be highlighted during all PR and Press
  exercise scheduled as event awareness campaign.

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Title Sponsor

• Mileage During Press Conference
• Logo Presence on
• Venue gate décor material.
• Reception desk backdrop.
• Center back drop of the stage.
• Emcee announcements.
• Kit cover to be used by the Press.
• Branding on speakers panel desk.
• Representative presence to address press.

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Title Sponsor

• Mileage During GLORIA Event All Three Days
• Premium Stall stand of 54 Sq. Mtr.
• Logo Presence on
• Venue gate décor material.
• Center backdrop of the stage.
• Emcee announcements at regular intervals.
• Participant/Visitors/VIPs/Media badges.
• Registration desk backdrop.
• Media Desk Backdrop.
• Food beverages counter/backdrop fascia
• Autograph stage backdrop
• Cookery theatre backdrop
• Makeover corner backdrop
• Waiting area branding.
• Audience VIP invites.
• Invitation Mails

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Title Sponsor

• Mileage During Conference and seminar
• Logo Presence on
• Venue gate décor material.
• Center backdrop of the stage.
• Emcee announcements at regular intervals.
• Kit cover to be used by the conference speakers.
• Kit cover to be used by the Press.
• Branding on Speakers panel desk.
• Participant badges. New
• Reception desk backdrop.
• Media Desk Backdrop.
• Waiting area branding.
• Representative as speaker of conference.

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Title Sponsor

• Additional Feature Mileages
• GLORIA title will be associated with your brand
  e.g. XYZ Gloria Celebrating Lifestyle N Fashion
  .
• 3 X 5 Mins AV presentation of your company
  provided by you can be scheduled on stage
  screens if desired. All Days
• Silver plate engraved with your company brand
  name Logo acknowledging the speakers can be
  provided by you.
• Sash with brand name title to be presented to
  winner of different categories.
• Your company representative will require to
  reward the winner.
• Compiled data of all Walk-ins.

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Presenting Sponsor
Participation Category
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Presenting Sponsor Mileage

• Pre-Event Promotion Campaign
• Logo Presence on as presenter of the show
• Print Advertisements
• Email Blast
• Press Kit.
• Posters used for awareness campaign to be
  conducted at various Prestigious clubs of the
  states.
• Invitation cards inviting VIPs, Judges and whos
  who of the city.
• Name to be highlighted during all PR and Press
  exercise scheduled as event awareness campaign.

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Presenting Sponsor Mileage

• Mileage During Press Conference
• Logo Presence on
• Venue gate décor material.
• Reception desk backdrop.
• Center back drop of the stage.
• Emcee announcements.
• Kit cover to be used by the Press.

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Presenting Sponsor Mileage

• Mileage During GLORIA Event All Three Days
• Premium Stall stand of 36 Sq. Mtr.
• Logo Presence on
• Venue gate décor material.
• Center backdrop of the stage.
• Emcee announcements at regular intervals.
• Registration desk backdrop.
• Media Desk Backdrop.
• Food beverages counter/backdrop fascia
• Autograph stage backdrop
• Cookery theatre backdrop
• Makeover corner backdrop
• Waiting area branding.
• Invitation Mails

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Presenting Sponsor Mileage

• Mileage During Conference and seminar
• Logo Presence on
• Venue gate décor material.
• Center backdrop of the stage.
• Emcee announcements at regular intervals.
• Kit cover to be used by the conference speakers.
• Kit cover to be used by the Press.
• Reception desk backdrop.
• Media Desk Backdrop.
• Waiting area branding.

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Presenting Sponsor Mileage

• Additional Feature Mileages ABC
• GLORIA event will be presented by your brand
  e.g. ABC Presents XYZ Gloria Celebrating
  Lifestyle N Fashion .
• 3 X 2 Mins AV presentation of your company
  provided by you can be scheduled on stage
  screens if desired. All Days
• Your company representative will require to
  reward the winner.
• Compiled data of all Walk-ins.

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Associate Sponsor
Participation Category
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Associate Sponsor Mileage

• Pre-Event Promotion Campaign
• Logo Presence on as presenter of the show
• Print Advertisements
• Email Blast
• Posters used for awareness campaign to be
  conducted at various Prestigious clubs of the
  states.

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Associate Sponsor Mileage

• Mileage During Press Conference
• Logo Presence on
• Venue gate décor material Side Panels.
• Reception desk Side Panels.
• Side back drop of the stage.

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Associate Sponsor Mileage

• Mileage During GLORIA Event All Three Days
• Premium Stall stand of 27 Sq. Mtr.
• Logo Presence on
• Venue gate décor material Side Panel.
• Side backdrop of the stage.
• Emcee announcements at regular intervals.
• Registration desk Side backdrop.
• Waiting area branding.
• Invitation Mails

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Associate Sponsor Mileage

• Mileage During Conference and seminar
• Logo Presence on
• Venue gate décor material.
• Side backdrop of the stage.
• Emcee announcements at regular intervals.
• Reception desk side backdrop.
• Waiting area branding.

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Feature Sponsor
Participation Category
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Feature Sponsorship

• On Ground Benefits
• Branding of the specific feature stage
• Logo on all print advertisements
• Logo at Backdrop of the stage
• Logo at all communication under the category of
  Feature Sponsor
• Premium stand space of 27 sq mts
• MC announcements
• Screen on Main stage 10 X 30 seconds spots
  daily
• Complimentary passes 250

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Category Sponsor
Participation Category
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Category Sponsor Mileage

• Pre-Event Promotion Campaign
• Logo Presence on as presenter of the show
• Print Advertisements
• Email Blast
• Posters used for awareness campaign to be
  conducted at various Prestigious clubs of the
  states.

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Category Sponsor Mileage

• Mileage During GLORIA Event All Three Days
• Premium Stall stand of 18 Sq. Mtr.
• Logo Presence on
• Venue gate décor material Side Panel.
• Side backdrop of the stage.
• Emcee announcements.
• Waiting area branding.
• Invitation Mails

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Terms Conditions

• Participation is considered confirmed only when
  Showman receives the participation amount in
  full.
• Cost of any extra activity elements and giveaways
  will be additional.
• 100 of the participation amount has to be
  released as advance against the total generated
  bill along with the purchase order.
• Please go through the contract form thoroughly
  and sign the contract afterwards.
• Any cancelation to be made, has to be done 25
  days before the event start date, 25 will be
  deducted from the contract amount. After this no
  queries of cancellation will be entertained.
• In case of Cancelation or postponement of Event
  due to any unavoidable circumstances, ShowMan
  will reschedule the exhibition in 90 Days, the
  money will not be refunded to the signed
  exhibitor.
• Decision of ShowMan management is final and
  binding in all regards.
• Payment to be made in favor of Showman

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Thank You
For Details Contact Acharya Managing
Partner Mob 91 9999 300 201 acharya_at_showma
n.co.in Navneet Managing Partner Mob 91 9899
898 596 navneet_at_showman.co.in Druhin Head
SSIG Mob 91 9891 762 930 druhin_at_showman.
co.in Priyanka Account
Director Mob 91
9910962912

priyanka_at_showman.co.in ShowMan ShowMan
House 24/3, HauzKhas Village, New Delhi - 16. Ph
91 11 3294 1508, 91 11 3298 1508 www.showman.co.
in