Amico Games Company Presentation

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Amico Games Company Presentation

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Title: Amico Games Company Presentation


1
(AMCG.OB)
2
Our Opportunities
China Mobile Internet Users
China Mobile Game Market
233 million
RMB 540 million
China Internet Users
384 million
China Network Game Market
RMB 25.8 billion
China 3G Mobile Users
9.3 million
China Mobile Users
710 million
3
Characters of China Mobile Game
Cell Tencent
Mobile Web
3G Portal
Kongzhong.com
d.cn
Sina.com
Joyes.com
Others
RPG
Action
Chess/card
Race Driver
Sports
News
Search
Chat Online
Videophone
Stock
Mobile Game
Reading Online
Email
Blog
Others
Mobile Hand-set TV
Download Games
Download Picture
Others
On-line community
Download Software
Listen to/download Music
Data Source CNNICCR-Nielsen Joint Investigation
in Aug 2009
4
Value Chain of Cell Phone Game Industry
Value Chain of Cell Phone Game Industry
5
About Us
6
About Us
  • Incorporated in November 2001
  • Registered CapitalRMB 3 million
  • Employees80
  • Departments
  • (1)Administration Department
  • (2) HR Department
  • (3)Financial Department
  • (4)Marketing Department
  • (5)Products Department
  • (6)Technology Department
  • (7)Quality Control Department
  • (8)Art Work Department
  • (9)Customer Service Department

7
Milestones
Sep 2010 Java game Journey to the West Déjà vu
May 2009 Java game Journey to the West OL
Jan 2005 WAP game Essence of Swords
Jan 2003 SMS game The Roaring Proud Wanderer
and Mobile Love Affair Jun 2003 SMS game Era of
Empire Dec 2003 Journey to the West in Tang
Dynasty
Oct 2008 WAP game Fantasy Wulin
Jun 2007 WAP game The Ninth Heaven
Oct 2002 SMS game League of Water Margin
May 2006 WAP game Miracle Journey to the West
Feb 2004 WAP game Roaring Proud Wanderer and Era
of Empire Dec 2004 WAP game Moonlight Fairy
Nov 2001 Company Incorporated
8
Registered Users Growth
9
Revenue Growth
10
Mobile phone Operation Platforms
11
Our Strategies
  • To integrate self development and cooperation
  • To set up operation platform combining develop
    engine support, operation data support, marketing
    support and customer service support
  • Top mobile game operator !

12
As a Mobile Phone Game Developer
Completed RD Develop WAP mobile web page game(5 years) Launched 2 products, with fine supporting engine
Completed RD Develop JAVA mobile graphic game(3 years) Launched 1 operating game, with fine supporting engine
RD in progress JAVA online products(upgrade graphic online game) Expected to be completed by Aug 2010
RD in progress RD on graphic web page game Support graphic web page game free of client termination
RD in progress RD on community web page game Suitable for web page with mobile community users interaction
RD in progress RD on Cgraphic game Updated graphic game based on C
RD in progress RD on cross platform graphic game Graphic game for Symbian, iPhone, Android platform
As a Content Provider, Amico provides game
products to cooperative partners such as Tencent
and China Mobile.
13
As a Mobile Phone Game Operator
Operated projects WAP mobile web page game (2 products, cooperated with Tencent) Highest concurrent online users 40,000, annual revenue RMB 35M
Operated projects JAVA mobile graphic game (1products, cooperated with Tencent) Highest concurrent online users 15,000, annual revenue RMB 25M
Projects plans JAVA mobile graphic game (1products, self-operated/cooperation) Launch date September 2010
Projects plans JAVA mobile graphic game (1 products, self-developed/cooperation) Launch date June 2011
Projects plans community web page game (1products, self-developed/cooperation) Launch date December 2011
Projects plans C graphic game (1products, self-developed/cooperation) Launch date April 2012
Operating a game platform to deliver
self-developed third party game products
14
As a Mobile Phone Game Community Operator
Operated projects Basic structure of website platform Including passport system, payment system, game system and community system etc.
Operated projects CP application interface Including client termination application, web page application interface specification
Projects plans Updated platform application Establish updated mobile game operation platform
Projects plans CP application interface 1 online game with owned client and 1 online game with self webpage in the third or forth quarter
Platform operation Online game of client termination (1 product), web page game (1 product) Operated in the forth quarter of 2010 and the annual users consumption of platform will reach to ?1.2 M
Platform operation Online game of client termination (added 1-2 products), web page game (added 1-2 products), community payment service Operated in the first quarter of 2011 and the annual users consumption of platform will reach to ?20 M
Platform operation Online game of client termination (added 2-3 products), community payment service Operated in the forth first of 2012 and the annual users consumption of platform will reach to ?45 M
Developed as a mobile game community operator,
we create community platform to bring mobile game
interactive community to our users.
15
Our Future Business Model
16
Our ProductsMiracle Journey to the West
  • Game Type MMORPG (Massive Multiplayer Online
    Role-Playing Game)
  • Game Platform WAP
  • Adaptive Mobile Phone All types
  • Launch Date May 1, 2006
  • Total Registered Users 17,752,054 (March 31,
    2010)
  • Monthly Active Users1.5 million
  • Highest Concurrent Online Users40,000
  • Introduction
  • Miracle Journey to the West is an adaptation of a
    famous Chinese classic novel, Journey to the
    West. The Game introduced many classical sites,
    scenes and roles in the classic novel, and
    designed the virtual game world according to the
    myths story and Tang Dynasty. The Game provides
    players with splendid visual experiences by
    real-time map, real-time combat and other WAP
    graphic treatment technologies. The Game also
    provides players with mutual gameplay functions
    of fighting, upgrade, skill, task, PK,
    transaction, chatting, team PVE (Player Versus
    Environment), BBS etc. We also enrich gameplays
    and new contents to increase gameplay funs by
    updating the game content weekly.

17
Our ProductsFantasy Wulin
  • Game Type MMORPG
  • Game Platform WAP
  • Adaptive Mobile Phone All types
  • Launch Date August 2008
  • Total Registered Users 3,623,618 (March 31,
    2010)
  • Introduction
  • Fantasy Wulin is a cellphone multi-player RPG
    game. The Game is designed with an adaptation of
    Chinese traditional paladin stories. The players
    control a fictional character as the children of
    a famous Wulin paladin, and interact against
    artificial intelligence and other players to
    become a Wulin paladin in the game. The game
    provides fabulous scenarios and diversified
    mutual combat scene to players.

18
Our ProductsJourney to the West OL
  • Game Type RPG (Role-Playing Game)
  • Game Platform Java
  • Game Size 700K
  • Adaptive Mobile Phone all Java Cell
  • Launch Date May 2009
  • Total Registered Users 2,501,234( March 31, 2010
    )
  • Monthly Active Users 300,000
  • Highest Concurrent Online Users 12,000
  • Introduction
  • Journey to the West OL is a MMORPG (Massive
    Multiplayer Online Role-Playing Game) cell phone
    JAVA game. The virtual game world is an
    adaptation of Chinese mythology and resembles PC
    online players experience by providing a lot of
    in-game tasks conquering underground cities,
    participating in secret societies, or even
    engaging in a virtual marriage.

19
Our next productsJourney to the West Déjà vu
  • Game Type RPG
  • Game Platform Java
  • Game Size 700K
  • Adaptive Mobile Phone All Java Cell
  • Launch Date September 2010
  • Introduction
  • The new Java game, Journey to the West déjà vu,
    has scheduled for public testing in the third
    quarter of 2010 upon completion of the
    development stage. Amico plans to launch this
    game solely on Amicos mobile phone game portal.
    Journey to the West déjà vu is a game product
    with enhanced graphics, more powerful engines and
    game content over its precedent Journey to the
    West OL.

20
Our next productsJourney to the West Dream
  • Game Type RPG
  • Game Platform Java
  • Game Size 700K
  • Adaptive Mobile Phone All Java Cell
  • Launch Date Q1 of 2011
  • Introduction
  • Journey to the West Dream is oriented in the
    core system of Journey to the West OL and is a
    role-playing mobile phone game, with updated
    graphic environment, improved game content and
    dynamic real-time movements.
  • Compared with common mobile phone games, the
    greatest advantage of Journey to the West Dream
    lies in its 3D graphic mode and scenery
    technology, so that it could provide high-quality
    visual effect to users.

21
SWOT Analysis
  • Strong RD capabilities to create innovative
    mobile phone games
  • Strong game operating capacities (game
    maintenance, periodically update, game
    activities) to increase revenue and prolong
    lifetime of products
  • Stable RD and operation team
  • Stable cash flow
  • All launched games are operated well
  • Single channel of operation, and dependence on
    partners
  • Lacks independent mobile operation and payment
    platform

Strengths
Weaknesses
SWOT analysis
  • Set up and operate game portal to improve
    current operation
  • Following the convergence of TMT, traditional PC
    online operators will compete with mobile game
    operators
  • Other mobile game developers will strengthen
    competitive capacity through RD improvement

Threats
Opportunities
  • Expand user base through current users
    recommendation and advanced products
  • Rapid growth in Chinas 3G market and large
    demand on mobile game

22
Organizational Structure
USA
100
British Virgin Island
100 VIE (Variable Interest Entity)
P.R. China
Amico Games Corp. (AMCG.OB) is an information
technology company incorporated under the laws of
the State of Nevada on February 12, 2008. On
December 31, 2009, AMCG acquired Vodafun Limited,
a company incorporated under the laws of British
Virgin Island, which primarily focus on RD and
operation of mobile phone businesses in China
through its variable interest entity Galaxy
Software (Guangzhou) Limited, a Chinese
private-owned high technology company
incorporated in November 2001 in China.
23
Management Team
  • Peter Liu, Executive Director Chief Executive
    Officer, Aged 37
  • Mr. Peter Liu is the Chief Executive Officer of
    Amico Games Corp. He is also the founder and
    executive director of Galaxy Software (Guangzhou)
    Limited and is responsible for formulation and
    implementation of business strategies and
    corporate management. Mr. Liu has over ten years
    of management and development experience in
    Chinas mobile game industry. He is one of
    earliest pioneers in the Chinese mobile phone
    gaming market.
  • South China University of Technology (MBA)
  • Wing Kuen Ha, Chief Financial Officer, Aged 47
  • Mr. Wing Kuen Ha was appointed as Chief Financial
    Officer of Amico Games Corp. on October 2009. He
    has over 20 years of experience in the areas of
    auditing, transaction advisory services and
    commercial fields. In the past, he was executive
    director, group financial controller and company
    secretary of several publicly traded companies
    that were listed on the Hong Kong Stock Exchange.
  • Open University of Hong Kong (Masters Degree in
    Professional Accounting) A fellow member of The
    Association of Chartered Certified Accountants
    and The Hong Kong Institute of Certified Public
    Accountants.
  • Yuan Xu, Chief Operating Officer, Aged 42
  • Mr. Xu has been the Chief Operating Officer of
    Galaxy Software (Guangzhou) Ltd since 2006. He
    has substantial experience in corporate
    management and operation in Chinese
    telecommunication industry. Prior to joining
    Amico, Mr. Xu was served as general manager of
    Suntek Technology Co., Ltd., a Chinese public
    company.
  • Anhui University (Chinese Linguistic Literature)

24
Management Team
  • Lin Zhong, Chief Technology Officer, Aged 33
  • Mr. Zhong is the Chief Technology Officer of
    Galaxy Software Limited and he joined the Company
    in 2002. He is proficient in developing
    multiplayer mobile games for a number of various
    mobile platforms including SMS, WAP and Java, and
    has cooperated with Sina and Tencent in RD. Mr.
    Zhong is the system analyst and project manager
    for most of the Galaxy Software (Guangzhou)
    Limited mobile games.
  • National University of Defense Technology of
    China (Computer Science and Technology)
  • Fei Huang, Product Operation Officer, Aged 31
  • Mr. Huang is served as Product Operation Officer
    of Galaxy Software Limited and is responsible for
    our products design and marketing. He has
    successfully developed and implemented numerous
    SMS,WAP,JAVA mobile games. With many years of
    working experience, Mr. Huang is proficient in
    design, development, implementation and operation
    of mobile game project.
  • Central China University of Science and
    Technology (Thermal Energy Power Engineering)

25
Major Partners
Major Partners
26
Revenue Forecast in 2010 2011
Leveraging on stable operation and strong
development in mobile phone game industry, it is
estimated that the revenue received from Amicos
mobile phone game will maintain strong growth in
2010 2011, achieving?60.8 M and 103 M
respectively in 2010 and 2011.
2010 1? 2 3 4 5 6 7 8 9 10 11 12 Total
Miracle Journey to the West 200 190 210 220 230 230 210 210 220 230 230 220 2600
Fantasy Wulin 30 30 35 40 45 40 40 35 45 50 50 50 490
Journey to the West OL 175 165 185 205 225 235 220 220 245 265 255 265 2660
Journey to the West Déjà vu 0 0 0 0 0 0 0 0 60 80 90 100 330
Total 405 385 430 465 500 505 470 465 570 625 625 635 6080
2011 1 2 3 4 5 6 7 8 9 10 11 12 Total
Miracle Journey to the West 190 180 200 210 220 220 200 190 210 220 210 200 2450
Fantasy Wulin 35 30 35 35 40 35 35 30 40 45 45 45 450
Journey to the West OL 250 245 255 275 300 310 305 300 320 350 350 350 3610
Journey to the West Déjà vu 110 110 130 150 170 180 180 190 200 230 220 210 2080
Journey to the West Dream 0 0 60 80 100 120 120 130 150 180 200 210 1350
Happy Tang Dynasty 0 0 0 0 0 0 0 0 60 80 100 120 360
Total 585 565 680 750 830 865 840 840 980 1105 1125 1135 10300
27
Contact Us
  • Address
  • Room North-02, 9th Floor, Flat A,
  • No. 89 Zhongshan Avenue, Tianhe District,
  • Guangzhou 510620
  • People's Republic of China
  • Email ir_at_amicogamesus.com
  • Website www.amicogames.com
  • www.amicogamesus.com

28
DISCLAIMER
  • Web Site Information
  • This web site is the official site of
    Amico Games Corp. (Amico Games Corp.). The
    information provided to users of this web site is
    for informational purposes only. Users should not
    rely on information contained in this website for
    any purpose other than for gaining general
    knowledge of Amico Games Corp. This information
    is not intended to be a comprehensive review of
    all matters and development concerning Amico
    Games Corp. and Amico Games Corp. assumes no
    responsibility for its completeness, accuracy and
    currency.This web site and the information
    contained in it do not constitute an offer or the
    solicitation of an offer for the purchase of any
    securities of Amico Games Corp. The information
    on this web site is not intended in any way to
    qualify, modify or supplement any prospectus or
    other information disclosed under the corporate
    and securities legislation of any jurisdiction
    applicable to Amico Games Corp. No securities
    commission or similar authority has in any way
    passed on any of the information contained in
    this web site.
  • Disclaimer
  • By using this web site, the user
    agrees that Amico Games Corp. will not be liable
    for any injuries, losses, expenses or damages
    (including direct or indirect, special or
    consequential, and loss of profits, opportunities
    or information) arising from any inaccuracy or
    omission in information contained in this web
    site or the failure to keep such information
    current the use of or reliance on such
    information the use of any third party web sites
    linked to this web site any Internet software
    used in connection with this web site or computer
    viruses or other destructive programs encountered
    as a result of using this web site and any other
    matter connected with this web site, even if
    Amico Games Corp. is made aware of the
    possibility of such claims, damages or losses.
  • Cautionary Statement on Forward-Looking
    Information
  • Some of the information on this web
    site are forward-looking statements. The user can
    identify these forward-looking statements by
    forward-looking words such as may, will,
    expect, potential, anticipate, forecast,
    believe, estimate, project, plan,
    continue or similar words. The user should read
    statements that contain these words carefully
    because they discuss future expectations, contain
    projections of future results of operations or of
    financial condition, or state other
    forward-looking information. Forward-looking
    statements include, but are not limited to,
    statements regarding potential product
    development or sales and marketing programs, and
    future plans and objectives of Amico Games Corp.
    The risk factors listed in our disclosure
    documents and the cautionary language on this web
    site provide examples of risks, uncertainties and
    events that may cause actual results to differ
    materially from the expectations and projections
    described by Amico Games Corp. in its
    forward-looking statements. Actual results
    relating to, among other things, the markets for
    Amico Games Inc. products, capital costs and
    production costs could differ materially from
    those currently anticipated in such statements.
    Factors affecting forward-looking statements
    include the speculative nature of development
    stage companies changes in the operating costs
    changes in economic conditions and conditions in
    the financial markets changes of the interest
    rates on borrowings hedging activities changes
    in the market for the mobile gaming applications
    sold by Amico Games Corp. changes in the
    investments and product development levels
    litigation legislation environmental, judicial,
    regulatory, political and competitive
    developments in areas in which Amico Games Corp.
    operates technological, mechanical and
    operational difficulties encountered in
    connection with Amico Games Corp. products and
    product development activities and labor
    relation matters and costs. The user should refer
    to the risk disclosures set out in the disclosure
    documents filed by Amico Games Corp. from time to
    time with the applicable regulatory authorities.
    CONTIUNED..

29
  • See Amico Games Corp.s filings with
    the United States Securities and Exchange
    Commission which identify specific factors that
    may cause actual results or events to differ
    materially from those described in the
    forward-looking statements. See Amico Games
    Corp.s Current Report on Form 8-K regarding the
    share exchange agreement with Vodafun Limited for
    details on various conditions which must be met
    before the share exchange between the two
    companies closes. There can be no assurance that
    the share exchange will close. Amico Games Corp.
    must issue 54,500,000 shares of its common stock
    to the current shareholder of Vodafun Limited in
    order to complete the share exchange. Accounting
    for the anticipated cancellation of 29,800,000
    shares of its common stock, upon the closing of
    the share exchange Amico Games Corp. will have
    72,700,000 shares of common stock issued and
    outstanding.
  • No Warranty
  • Amico Games Corp. does not warrant or
    make any representations as to the accuracy,
    timeliness, validity or completeness of any facts
    or information contained in these pages.
  • External Links
  • Where this web site has links to
    external web sites maintained by individuals or
    organizations other than Amico Games Corp., Amico
    Games Corp. makes no representation or warranty
    regarding the accuracy, timeliness, suitability
    or any other aspect of the information located on
    such web sites and neither monitors nor endorses
    such web sites or their content.
  • Trade Marks and Copyright
  • All material on this web site is
    protected under copyright laws. Except as
    otherwise noted, the trade mark and logos
    displayed on this web site belong to Amico Games
    Corp. and may not be used without the written
    permission of Amico Games Corp. Written
    permission is also required to use any third
    party trade mark displayed on this web site. Any
    user who re-transmits, copies or modifies any
    trade marks may violate trade mark or copyright
    law and may be subject to legal action.
  • Confidentiality
  • Any visitor to this web site providing
    information (including questions, comments or
    suggestions) to Amico Games Corp. agrees that
    Amico Games Corp. will have no obligation of any
    kind with respect to such information and will be
    free to reproduce, use, disclose and distribute
    the information to others without limitations.
    Such information provided by the visitor will be
    deemed to be non-confidential. Amico Games Corp.
    will not be responsible for any damages or claims
    incurred by a user who communicates confidential
    information to it through this web site. Any
    information that the user sends to Amico Games
    Corp. through this web site must be truthful,
    legal and not violate the rights of others.
  • Applicable Law
  • The products and services described
    in the Amico Games Corp. web site are only
    offered in jurisdictions where they may be
    legally offered.
  • Historical Press Releases
  • This website contains historical and
    archived press releases for Amico Games Corp. The
    information in these press releases is historical
    in nature, has not been updated, and is current
    only to the date indicated in the particular
    press release. This information may no longer be
    accurate and therefore you should not rely on the
    information contained in these press releases. To
    the extent permitted by law, Amico Games Corp.
    and its employees, agents and consultants exclude
    all liability for any loss or damage arising from
    the use of, or reliance on, any such information,
    whether or not caused by any negligent act or
    omission.
  • THE INFORMATION ON THIS WEB SITE IS
    PROVIDED FOR YOUR REVIEW IN ACCORDANCE WITH
    NOTICES, TERMS AND CONDITIONS SET FORTH HEREIN.
    THE INFORMATION ON THIS WEB SITE DOES NOT
    NECESSARILY REFLECT THE OPINIONS OF AMICO GAMES
    CORP. OR ANY OF ITS AFFILIATES OR AGENTS. THE
    INFORMATION IS NOT GUARANTEED OR REPRESENTED TO
    BE COMPLETE, CORRECT OR UP-TO-DATE. YOU MAY NOT
    ACT OR RELY ON ANY INFORMATION ON THIS WEB SITE
    AND YOU PARTICULARLY SHOULD NOT MAKE ANY
    INVESTMENT DECISIONS BASED ON ANY INFORMATION ON
    THIS WEB SITE. YOU MUST INDEPENDENTLY VERIFY THE
    ACCURACY OF ALL SUCH INFORMATION BEFORE ACTING OR
    RELYING THEREON OR MAKING ANY INVESTMENT
    DECISIONS IN CONNECTION THEREWITH. THE
    INFORMATION CONTAINED IN THIS WEB SITE MAY BE
    CHANGED FROM TIME TO TIME WITHOUT NOTICE.
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