A Rose Is a Rose

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Unit 7
A Rose Is a Rose
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Stage 1 Warming-up Activities
Stage 2 Reading-Centred Activities
Stage 3 Vocabulary Exercises
Stage 4 Translating and Writing
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Warming-up Activities

• Background information
• Enriching your vocabulary
• Comparing the following words
• Questions for thought and discussion

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Background information

• Valentines Day
• the Andes Mountains
• The Andes Mountains stretch over 5,500 miles
  from the southern tip of Argentina and Chile to
  the northern part of Columbia in South America.
  With many peaks and active volcanoes over 20,000
  feet, including the highest peak Cerro Aconcagua
  (elevation 22,826, located on the Chile and
  Argentina border), this majestic region is second
  only to the Himalayas in size and average
  elevation.

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• Ecuador
• Ecuador, the Republic of the Equator, was
  one of three countries that emerged from the
  collapse of Gran Colombia in 1830 (the others
  being Colombia and Venezuela). Between 1904 and
  1942, Ecuador lost territories in a series of
  conflicts with its neighbors. A border war with
  Peru that flared in 1995 was resolved in 1999. 

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• Colombia
• Colombia was one of the three countries that
  emerged from the collapse of Gran Colombia in
  1830 (the others being Ecuador and Venezuela). A
  40-year insurgent campaign to overthrow the
  Colombian Government escalated during the 1990s,
  undergirded in part by funds from the drug trade.
  Although the violence is deadly and large swaths
  of the countryside are under guerrilla influence,
  the movement lacks the military strength or
  popular support necessary to overthrow the
  government.

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Enriching your vocabulary

• Read the sentences carefully and guess the
  meaning of the italicized term in each sentence
  according to the context and your own
  experiences.

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• The Mid-Autumn Festival is an occasion for
  viewing the full moon.
• This document will be distributed among the
  people at the meeting.
• This kind of plant is widely distributed.
• His executive skills will be very useful to the
  company.
• She is now a senior executive having worked her
  way up through the company.

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• He sold the goods to her at a special discount.
• If we have to discount these cars we aren't going
  to make a profit.
• Much of what he says must be discounted he
  imagines things.
• The company's headquarters are in New York.
• A broad avenue led up to a grand entrance with
  huge doors.

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• They circulated a good luck card for everyone to
  sign.
• Rumors began to circulate among the local people
  that the capital city had been conquered.
• The shopkeeper put my things on the counter.
• Something has to be done to counter the recent
  rise in crime.

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• You can trace price indices by the use of the
  computer.
• Indexes are available in the library for tracing
  any books or articles.
• Our computer indexes several thousand new records
  every second.
• We get two deliveries of mail a day.
• Husbands are encouraged to be present at delivery
  and see the baby being born.

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• Housing prices had soared a further twenty
  percent.
• The eagles soared high above the valleys.
• The two sides worked out an acceptable formula
  for settling the strike.
• There is a special formula for calculating
  distance, if speed and time are known.
• Someone has stolen the secret formula for the new
  drink.

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• A car went past and sprayed me with water!
• Can you feel the spray from the sea?
• The story was so sad that at the end my eyes were
  moist with tears.
• We hung balloons around the room for the party.
• The message was broadcast all over the world via
  radio.

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• Thanks to the effective management method, the
  company's business bloomed last year.
• These flowers will bloom all through the summer.
• The apple trees are in full bloom at the moment.
• The young movie star was in the bloom of youth.

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• The company went bankrupt because it couldn't
  sell its products.
• In this movie, you can see such a society that is
  morally bankrupt and politically unstable.
• Amid the confusion the two men slipped away
  quietly without being noticed.
• The breadth of her political vision has long been
  recognized.

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• Our profit margin is very low.
• It is shown that the government is leading by the
  narrowest of margins.
• If I have any comments to make, I'll write them
  in the margin.
• They launched a special party for the new book.
• Our nuclear missiles can be launched at a
  moment's notice.

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• The latest developments have just been released
  to the public.
• He was released from prison after serving two
  years of a five-year sentence.
• The band played their latest release.
• Their business is to load and unload aircraft.

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• The police car was going so fast, it must have
  been chasing someone.
• We were rivals in business.
• I think table tennis cannot rival football in
  excitement.
• The replacement of paper and pencil by computers
  improves the efficiency a lot.

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• He came in,carrying a bundle of sticks for the
  fire.
• The wood was cut and bundled together.
• He craned his neck in order to get a better view.
  
• We used a crane to lift the piano into the
  theatre.

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Match the synonyms in column B with those in
column A

• A
• candy
• export
• elevator
• bloom
• moist
• soar

B hover damp import
lift blossom sweets
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Questions for thought and discussion

• Listen to a short passage carefully and then
  answer the following questions on page 182.

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Homework

• Learn the new words and expressions of the text
  by heart.
• Go over the text and try to get the main idea of
  the text.
• Prepare to tell a love story in traditional
  Chinese culture.

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Reading-Centred Activities

• 1. Global Reading Task
• Tell a love story in traditional Chinese culture
• Answer the questions on page 189 and try to get
  the main idea of the text.
• Text structure analysis.
• Identifying the writers purpose

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• Text structure analysis
• The essay focuses on one central theme the rose
  business must adapt to ______________________in
  the marketplace in order to succeed. One
  characteristic writing technique that runs
  throughout the reading passage is a
  problem-solution pattern.

changing conditions
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• The whole passage can be divided into 4 parts
• The first part is Paragraph 1. The paragraph
  deals with the general situation of the passage.

The rose is going to remain the most popular
flower because love never goes out of style. The
nations rose industry relies much on the selling
and growing of roses.
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• Therefore, as long as the rose remains
  _______________________ as a symbol of love, any
  changing conditions in the nation's rose industry
  mean much to_______________, and to those who
  _________________and those who_______.

the most popular flower
rose growers
distribute roses
sell

• The second part of the passage is a
  complete problem-solution pattern. The part
  consists of 5 paragraphs, from Paragraph 2 to
  Paragraph 6.

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• Paragraph 2 presents the first problem Selling
  roses is no longer a beautiful experience for
  ______________________ as supermarkets now offer
  ____________ and discount rose shops help those
  __________________ save money.

traditional flower shops
convenience
hopelessly in love

• Paragraph 3 gives an example of solution. It is
  about one example of rose selling companies
  dealing with the problem

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• Roses Only a company that was transformed from
  ________________ and has its ______________in New
  York. It has 3 stores in______________, 1 in
  ___________and 5 in___________, and plans to
  expand to three more __________ this year.

a traditional shop
headquarters
New York
Canada
Spain
U.S. cities

• Paragraph 4 presents the first solution to the
  rose selling problem

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• Roses Only tries to _______________with
  beautifully-decorated arrangements and make them
  feel _____________________ there.

attract customers
they can buy roses cheap

• Paragraph 5 presents the second solution to the
  rose selling problem Roses Only tries to
  _____________________to buy in dozens instead of
  in ones, twos and threes by _______________the
  price.

encourage customers
cutting down
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• Paragraph 6 is about the third solution Roses
  Only tries to _________________ by controlling
  every link in the rose chain. It grows
  _________________and provides ______________via
  __________________ to anywhere in the country.

hold prices down
its own roses
fresh roses
overnight delivery

• The third part of the passage is another complete
  problem-solution pattern. The part is made up of
  6 paragraphs, from Paragraph 7 to paragraph 12.

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• Paragraph 7 presents the problem for rose
  growers Because of severe ___________________,
  U.S. rose growers are going __________. Today,
  more than _______ of roses sold in the USA are
  grown in _________________.

foreign competition
bankrupt
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other countries

• Paragraphs 8, 9 and 10 are about one example of
  rose growers dealing with the problem

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• Johnson Flowers, which complains that the
  _____________ has dropped substantially. Michael
  Johnson with his family members has been working
  in the ________________ __________for many years.
  They have rich experience they even had the
  bitter experience of being driven out of the
  business of __________________ because
  of____________________________.

profit margin
flower growing
business
growing carnations
overseas carnation growers

• Paragraphs 11 and 12 are about the solutions that
  Johnson Flowers have adopted in order to succeed.

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working with foreign

• The solutions include ____________________
  ______________instead of _____________, having a
  few __________________ to sell imported roses,
  widening their ____________ and being a
  _____________ for overseas flower producers.
  Besides, they also start to sell
  ______________________. They took advantage of
  ______________ that killed 25 of Colombia's rose
  crop. But they feel it's hard to
  _____________________ on someone else's disaster.

flower growers
fighting them
distribution centers
business area
representative
other types of flowers
a recent frost
operate a business
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• The fourth part is made up of two paragraphs,
  Paragraph 13 and Paragraph 14. The two paragraphs
  present _______________to the reading passage.
  When people in the rose business are trying to
  ________________________ in the marketplace in
  order to succeed, they ____________the good old
  days of _________________ for them. And the
  customers today wonder about the rose
  __________more than before.

the conclusion
adapt to changing conditions
long for
steady profits
price
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Reading-Centred Activities

• 2. Detailed Reading Task
• Language points
• Simulated writing (exercises 8 and 9 )