Name Change Leadership Group

1
Name Change Leadership Group

• January 13, 2009

2
Goal

• Forward Five Unranked Names
• Pros and Cons for Each to
• Chancellor Khator.

3
Process

• Brainstorming January 13 2-4 p.m. Moderator Gary
  Carson Equamark Adjunct Faculty Member
• Invited 14 faculty, staff and students to
  participate. Charge is to think of additional
  names to add to list of names still under
  consideration. Background work is done.
• Name Change Leadership Group Narrows List to 10
• Pros Cons Collected Through
• Focus Groups
• Round Tables
• Web site Feedback
• Collect Favorite Five for each Stakeholder Group
  via Web site.
• Name Change Leadership Group Finalizes 5 names.

4
Timetable

• Brainstorming January 13, 2009
• Leadership Group Narrows List to 10 by 9 a.m.
  January 14, 2009. Top 10 names shared with
  leadership.
• Focus Groups Wednesday Thursday, January 14,
  15.
• Participants discuss pros and cons of Top 10
  Names.
• Top 10 names discussed at Roundtables and Through
  Web site Wednesday, Thursday (January 21, 22)
• Roundtables open to Faculty, Staff and Students.
• Constituents Select Their Favorite Five Through
  Web January 23 Through - Midnight, Tuesday,
  January 27.
• Leadership Reviews Finalizes Favorite Five
  Selections During Meeting Wednesday, January 28,
  at 230 p.m.

5
Background

• Name Change History at UHD
• See History Link on Web site under About UHD.
• Process to Date
• Original Web site
• Richards/Carlberg Research
• Board approval for Name Change on 12/19/2008
• FAQs See Link from Main Page. Tri-fold was
  created and distributed to legislative
  delegation.
• Higher Education Name Hierarchy
• College to University
• City to Region
• Region to Wider Region
• Wider Region to State

6
Name Selection Guidelines

• Must reflect UHD today and its perceived future.
• Must be unique in Texas and in the United States.
  
• Must be distinctive. This means that is cannot
  be too similar to an existing institutions name
• Must not include persons name or a family name.
• Must not include University of Houston, or be
  so similar to the University of Houston that it
  would cause confusion.
• Must support the mission, focus and purpose of
  the institution.

7
Name Selection Guidelines

• Must have an available internet domain.
• Must have an acronym or preferred abbreviation
  that is distinct and appropriate.
• Must be short, easy to use and easily
  abbreviated.
• Must reflect the institutions image as a
  successful, high quality, inclusive, diverse,
  comprehensive state university.
• May link to the regions geography, history or
  location.
• Should be inspiring and forward-thinking, but not
  faddish.

8
Names No Longer Under Consideration Group One

• Removed Because
• Similarity to our existing name.
• Similarity to or inclusion of the University of
  Houston.
• It has been rejected by the University or public.
• Similarity to an existing or recent university in
  Texas .

9
Names No Longer Under Consideration Group One

• The University of Houston-Downtown
• Houston Metropolitan University
• Houston State University
• Houston City University
• City University of Houston
• Downtown University of Houston
• Downtown Houston University
• Anything University of Houston
• University of Houston -Anything
• Houstons Downtown University
• Houston International University
• University of Downtown Houston
• Houston University
• Houston Metropolitan State University

10
Names Removed by Name Change Leadership Group on
1/13/2009

• Texas International University
• University of Texas Central
• Central Texas University
• Main Street University

11
Names No Longer Under Consideration Group Two

• The Board of Regents and Chancellor Khator have
  indicated they will not move forward with names
  that reflect a family designation. This
  eliminates the following specific names and other
  similar names that might be suggested.

12
Names No Longer Under Consideration Group Two

• Cullen State University
• LBJ State University
• Allen Brothers University
• Hobby State University
• Barbara C. Jordan University,
• Etc.

13
Names Still On the List

• Bayou State University
• Bridgegate State University
• Cibolo State University
• Gulf Coast State University
• Gulf Coast University
• Horizons University
• South Texas State University
• Southeast Texas State Univ.
• South Texas University

• Texas Coastal University
• Texas Gulf Coast State University
• Texas Southeast University
• University of South Texas
• University of Southeast Texas
• University of the Gulf Coast

14
Details of Focus Groups

• Jeff Davis High School
• 11 to 1 p.m. Thursday, January 15, 2009
• UHD Alumni
• 6 p.m. Wednesday, January 14, 2009
• UHD Students
• 2 p.m. Thursday, January 15, 2009
• Community College Students Lone Star College
  Cy-Fair
• 3 p.m. Wednesday, January 14, 2009
• Cy-Fair High School
• Lunch Hour Wednesday, January 14, 2009

15
Details of Roundtables

• Four Sessions Each Day
• Up to 120 People per Session Locations to be
  arranged in all buildings
• Fill Three Sessions, then Open Others
• 60 - 90 minutes, Refreshments at all sessions.
• Start Times
• 9 a.m., 1130 a.m., 230 p.m., 530 p.m.

16
Volunteers Needed

• Round Table Leaders
• Duties. Use Guide to Lead Discussion. Encourage
  all to participate.
• Round Table Recorders
• Duties. Use provided template for recording
  discussion. Upload to Listserv. (Assistance
  available with uploading. Bring your Laptop.)
• Focus Group Greeters.
• Duties. Travel to site. Welcome participants.
  Help coordinate distribution of food and
  thank-you gifts.

17
Ways to Communicate

• New Listserv For UHD email addresses
• Web page for general public
• Email Top Five Favorites
• Faculty, Staff, Students, Alumni with Email
  Addresses
• Web pages for ranking by
• Future Students, General Public, Alumni without
  Email Addresses on File, Guidance Counselors
• Fliers, Postings in Bookstore, Web Vista and
  Homepage Notice, Digital TV Closed Circuit TV,
  Links from HCC, LSC, Ads.

18
Stakeholder Groups

• Groups we will ask for Favorite Five Names and
  Pros/Cons Feedback.
• Students
• Faculty
• Staff
• Alumni
• Prospective High School Students
• Prospective Transfer Students
• General Public University Advisory Committee
  Members
• UHD Donors
• Business Community
• High School/CC Guidance Counselors
• Presidents Advisory Council

19
Resources

• URL of University Listings by State
• http//www.utexas.edu/world/univ/state/
• URL of University Listings
• http//www.utexas.edu/world/univ/alpha/
• Wikipedia List of College and University Name
  Changes
• http//en.wikipedia.org/wiki/List_of_university_an
  d_college_name_changes_in_the_United_States