A Look at Downsizing

1
Sports BUZZ
2
Seattle SPORTS

• WITHOUT THE TRASH TALK

3
Seattle SPORTS

• WITH THE MOTIVATION

4
Seattle Loves Action

• Seattle COMPARED TO USA Index (100)
• Frequent Snow Skiing (171)
• Camping/Hiking (146)
• Recreational Vehicles (127)

5
People Love Radio

• 99 in Homes
• 95 in Cars
• Personal, Targeted, Free

6
Seattle Radio Market

• 3.4 Million
• 13th Largest in U.S.
• 200 Million Revenue
• 5.3 Growth

7
A New Radio Stationis Brewing

• KOFE RADIO has only 2 Main Local Competitors
  950am and 1380am
• PAY Radio Really COSTS and many still have
  commercials

8
FREE Radio ishere to STAY

• Resilient over TV, Cable, Internet
• Growth anticipated at 5-7 per Year
• FCC/Public likes FREE

9
KOFE Choices - Programming

• Local High School/College Sports
• Inspiring Talk John Wooden, UCLA Coach, Shaun
  Alexander, Seahawks
• Classic Sports Revisit and Discover
• PRO Sports future of KOFE

10
KOFE Breaks

• On-the-hour News, Weather and Traffic
• plus inspirational stories

11
Seattle LOVES KOFE