Merging Language and Business

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Merging Language and Business

• Work on an international business project
• Work on a team comprised of MBA students from
  other top MBA programs
• Gain experience with diverse cultures and
  languages
• Enhance your problem solving experience
• Gain experience working in a virtual environment

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Unique Aspects
Opportunities in BRAZIL CHINA JAPAN POLAND

• Emphasis on languages
• Experience working in Teams of MBA students from
  various universities (UNC, Duke, Temple,
  Maryland, Pittsburgh, Kansas, George Washington,
  Columbia, Purdue)
• Experience working in virtual team environment
• Experience addressing and solving actual business
  problems
• Build enthusiasm gain exposure/experience in
  prominent international economies
• Earn three credits

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Examples of Past Projects

• Develop marketing strategy for Chinese market for
  a U.S. based manufacturer of hardwood products
• Develop marketing strategy for Japanese market
  for software developer/manufacturer
• Develop in-country and export marketing
  strategies for Brazilian biometric authentication
  software producer
• For more examples, go to
• http//www.kenan-flagler.unc.edu/KI/ciber/GBP/sam
  pleProjects

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Language Resources

• Desired level ACTFL NoviceHigh
• Previous education and/or experience
• Chinese language Continuing-Education courses
  from Confucius Institute at Purdue (non-credit)
• Traditional Purdue language classes (Chinese,
  Portuguese, Japanese)
• Individual Tutoring
• Rosetta Stone or similar (computer based language
  study)
• http//www.sil.org/lingualinks/languagelearning/Ot
  herResources/ACTFLProficiencyGuidelines/contents.h
  tm

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Expenses and Fees

• Program fee 2,750 (includes lodging and meals
  for Washington Kick-off weekend and host-country
  accommodations)
• Airfare to Washington and to host country paid by
  student
• CIBER Subsidy CIBER will pay 50 (1,375) of
  registration fee for four Krannert masters
  students based on a competitive evaluation of a
  written essay (maximum three pages, double
  spaced) stating why this program will be of value
  to the students career, and an in-person
  interview of the candidate.
• Students can indicate first and second preference
  for country

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High-Level Timeline
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For further information please contact

• Greg Cutchin, CIBER Managing Director,
  cutchin_at_purdue.edu
• Professor Roger Stewart, Faculty of Record,
  rcstewar_at_purdue.edu
• Nick Gupta, CIBER Graduate Assistant,
  nickgupta_at_purdue.edu
• GBP Program website http//www.kenan-flagler.unc.
  edu/KI/ciber/GBP/