PROMOTING EVENTS

1
PROMOTING EVENTS

• ChicagoLand Speedway, Chicago
• 7,215 listeners completed a custom survey for
  ChicagoLand Speedway generating 312 permission
  based prospects
• 10,892 correct responses the number of times
  listeners not only visited ChicagoLand
  Speedways website, but correctly answered
  questions about ChicagoLand Speedways venue and
  up coming events
• 1,276 listeners requested to be added to
  ChicagoLand Speedways mailing list

• The Renaissance Festival, Dallas
• 3,500 trivia responses each week
• 500 special offers were downloaded for The
  Renaissance Festival
• 4,700 listeners completed a custom survey for
  The Renaissance Festival

• Toronto Street Festival, Buffalo
• 2,580 listeners completed a custom survey for
  Toronto Street Festival
• 5,293 correct responses the number of times
  listeners not only visited Toronto Street
  Festivals website, but correctly answered
  questions about Toronto Street Festival
• 789 listeners requested to be added to Toronto
  Street Festivals mailing list

• New Jersey Nets, NYC
• 5,000 listeners completed a custom survey for
  New Jersey Nets, generating 300 direct mailing
  prospects
• 19,800 correct responses the number of times
  listeners not only visited New Jersey Nets
  website, but correctly answered questions about
  New Jersey Nets team and sporting events
• 2,500 entries to New Jersey Nets sweepstakes

2
PROMOTING EVENTS

• Shedd Aquarium, Chicago
• 12,635 correct responses, the number of times
  listeners not only visited Shedd Aquariums
  website, but correctly answered questions about
  their exhibits
• 29,132 visits to the Aquariums website
  generated through a featured site listing

• Tufts 10K Road Race, Boston
• 2,240 correct responses, the number of times
  listeners not only visited Tufts website, but
  correctly answered questions about Tufts 10K Road
  Race
• 578 visits to Tufts website generated through a
  featured site listing

• Ringling Brothers Circus, Chicago
• 13,381 correct responses the number of times
  listeners not only visited Ringling Brothers
  Circus website, but correctly answered questions
  about Ringling Brothers Circus events and shows
• 1,302 special offers were downloaded for
  Ringling Brothers Circus

• Chicagoland Outdoors Show, Chicago
• 7,296 listeners completed a custom survey for
  Chicagoland Outdoors Show, generating 121 direct
  mailing prospects
• 12,325 correct responses the number of times
  listeners visited Chicagloand Outdoors show
  answered trivia questions
• 50 code promotion redemptions were received for
  the Chicagoland Outdoors Show
• 1,023 listeners requested to be added to
  Chicagoland Outdoors Shows mailing list

3

• Witchs Woods, Boston
• 397 unique branding impressions were delivered
  through 3,718 entries into Witchs Woods
  sweepstakes promotion
• 8,055 correct responses the number of times
  listeners not only visited Witchs Woods
  website, but correctly answered questions about
  Witchs Woods attractions
• 20,599 visits to Witchs Woods website
  generated through a featured site listing
• 1,150 special offers were downloaded for
  Witchs Woods attraction