Martha Om

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• Martha Om
• Lance Muranaka
• Lowell Manuel
• Yuan-Chyi Yang
• Heta High

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Porsche of Honolulu

• Eurocars of Hawaii
• Theo H. Davies Euromotors
• Jardine Matheson Holdings

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History
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History of Porsche

• Professor Ferdinand Porsche Sr.
• First Porsche June 8, 1948

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History of Porsche
65-73
74-89

• Porsche Club of America
• Porsche 911

90-94

• Boxster

95-98
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Philosophies of Porsche

• Back to the future
• Less is more
• Pure Porsche
• People are the driving force
• Quality must recognize no limits

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Changes in The Automotive Industry

• Technology
• Desktop Prototyping
• Factory Automation
• Internet
• SUV Trend

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Desktop Prototyping

• Virtual Design
• Dramatically Reduces Engineering Time

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Desktop Prototyping

• Virtual Test Drive

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Factory Automation

• Henry Ford
• First Assembly Line
• Robotic Arms
• Pin Point Accuracy
• Eliminates Human Error
• Saves Labor Costs

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Internet

• Detailed Information
• Cars, company, history
• http//www.porsche.com
• Personalization
• Options

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SUV Trend

• Background
• Sales
• Popularity
• Soccer Mom Image
• Luxury SUVs
• Porsche Cayenne

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Porsche Cayenne

• R D Costs
• Billion DM
• Cayenne S
• 340 hp, 310 lb-ft tq V8
• 0-62 mph in 7.2 secs
• 150 mph top speed

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Porsche Cayenne Turbo

• Cayenne Turbo
• 450 hp, 460 lb-ft tq, V8 twin turbo
• 0-62mph in 5.6 secs
• 165 mph top speed
• Permanent awd

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Effects of 9/11 Attack

• NONE

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SWOT

• Organizational Strength
• Organizational Weaknesses
• External Opportunities
• External Threats

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