An Introduction to Strategic Planning

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An Introduction to Strategic Planning
Youve got to be careful if you dont know where
youre going. You might never get there.
A presentation to the Board of Directors, YWCA
Pierce County, October 24, 2007
Dr. Lowell Duke Kuehn Shannon Richards
9812 Island View Lane, University Place, WA 98466
360.791.8450 duke_at_pnwconsult.com
www.pnwconsult.com
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Recognize this?
high
prosperity
Its called an organizational life cycle and its
message is clear make good decisions or
fail. And failure is an option.
low
time
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Recognize these?
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Thats why we need to think AND act
STRATEGICALLY.
Every decision we make has an impact now and
later.
We want the decisions we make to work today, and
pay dividends for tomorrow.
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We understand better than ever that planning is
like standing on a beach.
A wave approaches.
Dig in your heels? Swim into it? Run?
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Strategic planning is not about making a plan
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Its about making a difference!
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By results I mean
IMPROVED PERFORMANCE
ACCOMPLISHED GOALS.
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Strategic planning is about
PLANNING DOING GETTING
Focusing on Action
Focusing on Results
Focusing on Thinking
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Key Strategic Questions What must we do?
MISSION What do we want to do?
VISION What can we do?
BUDGET Does it make sense? Does it make a
difference?
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The answers to these 3 strategic questions are
converted into goals.
What must we do? What would be improved
performance in terms of our MISSION? What do we
want to do? What would be improved performance
in terms of our VISION? What can we do? What
would be extraordinary in terms of our MISSION
and VISION?
Goals are simply statements of what we want to
achieve.
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Thank you.
For copies of this Powerpoint presentation go
to www.pnwconsult.com/ywcapc.ppt