Sowing the Seeds of Growth

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2005 Sowing the Seeds of Growth
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2005 - 2015
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Components of Travel Tourism Demand
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China - Personal TT
2005

• Travel Tourism Spending by Visitors
• CNY708.5 Billion (US89.9 Billion) in 2005
• 10.8 of Total Personal Consumption in Year 2005
• 10.7 Real Growth in 2004
• 10.1 Real Growth in 2005
• 9.5 Real Growth per annum (2006-2015)

Real Growth,
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China - Business Travel
2005

• TT Spending by Companies and Government Agencies
• CNY66.9 Billion (US8.5 Billion) in 2005
• 90 Corporate
• 10 Government
• 13.7 Real Growth in 2004
• 15.3 Real Growth in 2005
• 8.7 Real Growth per annum (2006-2015)

Real Growth,
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China - Govt TT Expenditures
2005

• Government Travel Tourism Services Provided to
  Individual Visitors and the Community-at-large
• CNY65.1 Billion (US8.3 Billion) in 2005
• 3.8 of Total Government Expenditures in 2005
• 6.0 Real Growth in 2004
• 4.9 Real Growth in 2005
• 4.5 Real Growth per annum
  (2006-2015)

Real Growth,
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China - TT Capital Investment
2005

• TT Facilities, Equipment and Infrastructure by
  Public and Private Sectors
• CNY790.9 Billion (US100.3 Billion) in 2005
• 9.9 of Total Capital Investment in 2005
• 26.2 Real Growth in 2004
• 10.4 Real Growth in 2005
• 9.1 Real Growth per annum
  (2006-2015)

Real Growth,
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China - Visitor Exports
2005

• TT Spending by Inbound Visitors
• CNY215.9 Billion (US27.4 Billion) in 2005
• 3.6 of Total Exports in 2005
• 22.7 Real Growth in 2004
• 7.5 Real Growth in 2005
• 4.8 Real Growth per annum
  (2006-2015)

Real Growth,
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China - Other TT Exports
2005

• Consumer and Capital Goods Exported for Visitors
  and Travel Tourism Companies
• CNY241.9 Billion (US30.7 Billion) in 2005
• 4.0 of Total Exports in 2005
• 30.2 Real Growth in 2004
• 11.6 Real Growth in 2005
• 12.4 Real Growth per annum
  (2006-2015)

Real Growth,
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China - TT Demand
1990 Constant US bn
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Perspectives of Travel Tourism Supply /
Production
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China - TT Economy GDP
2005

• Travel Tourism GDP Associated with TT Demand
  (Direct and Indirect)
• CNY1.7 Trillion (US217.8 Billion) in 2005
• 11.7 of Total Gross Domestic Production in 2005
• 18.2 Real Growth in 2004
• 9.7 Real Growth in 2005
• 8.5 Real Growth per annum (2006-2015)

Real Growth,
WTTC Concept
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China - TT Economy Employment

• Travel Tourism Employment assoc. with TT
  Demand (Direct and Indirect)
• 64.6 Million Jobs in 2005
• 8.6 of Total Employment in 2005
• 10.2 Real Growth in 2004 (5.9 Million New
  Jobs)
• 2.3 Real Growth in 2005 (1.5 Million New
  Jobs)
• 2.0 Real Growth per annum (2006-2015) -
  (1.4 Million pa)

2005
Real Growth,
WTTC Concept
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China
2004 was massive bounce back from 2003 SARS in
terms of Visitor Exports. Capital Investment was
remarkable last year. 2005 is continuation of
extra-ordinary growth, double digit in nearly all
categories.
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China has the potential to become one of the
worlds great tourism economies. The effort
necessary to make this happen is staggering.
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The Policy Agenda
Tourism Management National Tourism
Org Public-Private Sector Partnerships Tourism
Planning Industry Measurement Domestic
Tourism Outbound Tourism Product
Development Budget Hotels
The MICE Market Timeshare Development of Western
China Human Capital Financial Services Aviation Op
en Skies Financing
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Tourism Management
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National Tourism Organization
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Public-Private Sector Partnership
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Industry Measurement
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Product Development
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Human Capital
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Aviation
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Open Skies
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