Is Easy

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Placing Ads In Newspapers...

• Is Easy
• In Alabama

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ANAS is the advertising and sales affiliate of
the Alabama Press Association. Its purpose is to
preserve and promote the value of newspaper
advertising while providing an efficient,
convenient, and streamlined placement process.
ANAS offers professional customer service and
market information to advertisers and agencies to
fulfill specific advertising objectives.
WE CAN
provide advertising estimates for all the
newspapers on your list
negotiate the best contracts/rates available
with the papers based on clients budget
safely distribute ad materials on BamaNet using
password protected files
make billing easier by pulling tearsheets/proof
of publication for invoices
provide one itemized invoice for entire
schedule on a monthly basis
save the hassle of rectifying invoices by
paying all the newspapers for you
we can also place ads in other states through
our sister press associations
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Newspaper Statistics

• ANAS can provide market and demographic
  statistics by county
• as well as other frequently requested materials.

Base - Read weekday newspaper in past week or
Sunday newspaper in past four weeks. Source
Consumer Usage of Newspaper Advertising 2006,
NAA.org
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Newspapers are still themost powerful medium

• 89 of Alabamians say they read a daily or weekly
  newspaper.
• In Alabama, newspapers are still the number one
  information source for where to shop.
• More than two-thirds (69) of Alabama voters
  choose newspapers as their first or second most
  valuable source of information when trying to
  make a voting decision.
• Readers in Alabama depend on newspapers more than
  all other media combined to find information
  about where to shop.
• Newspaper 63 Television 12
  Radio 2 Internet 9 Other 11
• Source 2005 Readership Survey, Anzalone Research

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What else can we do for you?

• Press Release Service
• We can send your one-page news release by fax,
  e-mail or USPS the same day we
• receive it.
• Ala-SCAN/DisCover
• Alabama Statewide Classified Advertising Network
• Run a 25-word ad in 117 newspapers for only 210!
• OR run a CL-DIS as 1C x 2 for 500 or 2C x 2
  for only 1000.
• 2x2 Retail Display Network
• This network places your display ad outside the
  classified section
• Run a 2C x 2 ad in over 123 newspapers in
  Alabama
• Bolster a current campaign across Alabama for
  only 1000!
• Online advertising
• Most of our member newspapers now offer
  advertising on their Web sites. We
• can place your message on any member Web site
  just like we do print advertising.
• Contact us with the markets youre interested in,
  and well put pricing together for your needs.

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Heres what some of our clients say about us
We used to spend a lot of time, money and
effort placing advertising ourselves in
individual newspapers. When dealing with over
300 markets in Alabama and across the Southeast,
coordinating all the advertising is an enormous
and expensive task. ANAS has taken that load off
of us so that we can concentrate on OUR business
of reaching clients to paint fine oil
portraits. They have bent over backwards to
help us, and the response to the newspaper ads
has been tremendous. -Arnold McRae,
Operations -Leon Loard Portraits, Inc.
We rely on newspaper advertising to
communicate critical information that impacts
the lives of our customers. There is no more
effective way of doing that than the tried and
true means of local advertising.
Bobbie Knight Public
Relations Vice President Alabama
Power Company
We consider the Alabama Press Association a
true partner of the Luckie Media Department.
Their work is accurate, timely and thorough.
With one call, we can buy newspapers all over
the United States and Canada and that helps us
better serve our clients. These guys are real
pros! Linda Rountree
SVP/Media Director
Luckie Company
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Consider ANAS your newspaper resource Call
us today for questions regarding newspaper
rates or circulation. And estimates are
free! When your workload is too much, we can
save you time with accurate information. Phone
[phone] or 1-800-264-7043 E-mail
Leigh Leigh Tortorici Web Site
http//www.alabamapress.org