COMM 180 SURVEY OF BROADCASTING AND CABLE

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COMM 180 SURVEY OF BROADCASTING AND CABLE

• Dr. George W. Crawford

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ASSIGNMENT FROM DAY 1

• Make sure you have a PSU ID and password.
• Send me gwc2_at_psu.edu an e-mail using the
  PennState Eudora or Webmail e-mail systems.
• You MUST use the PennState systems to send the
  message not Hotmail, not AOL, etc.
• Homework must be received by 2200 on 8/29.

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INTRODUCTION AND OVERVIEW Trends and Issues in
Telecom

• Did you read pages 4 and 5 from the text ?
• The assignment was listed on the Schedule.

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TELECOM Act of 1996

• V-chip was added to all new TVs
• No cap on radio station ownership
• Telephone companies can offer cable TV
• Cable TV companies can offer phone service

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INTERNET IMPACT

• Growth of the internet is exponential
  80 million Americans have access
• Clinton-Lewinsky scandal started on a site called
  the Drudge Report
• Second most popular place to find news.
  Newspapers are still number 1 at 75.

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INTERNET IMPACT

• Internet only radio stations
• Live programming from traditional radio and TV
  stations.
• Derivative sites like ESPN and MTV
• MP3 music transfer

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DIGITAL TELEVISION

• HDTV is clearly better
• Current analog stations can become multiple
  digital stations
• Is your computer your next TV ?

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DIRECT BROADCAST SATELLITIES - Digital Satellite
Systems (DSS)

• Will DSS kill the cable TV industry ?
• Will DSS kill the videocassette industry ?

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HOMEWORK ASSIGNMENT

• Read pages 7 to 16 in Chapter 1 up to
  television.
• Write a paragraph on the one topic on these pages
  that you think is the most interesting.
• Be prepared to read and defend your paragraph.
• Use the student area of www.mhhe.com/beyond. Look
  at the Chapter 1 summary area and use the web
  links.