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The new now has more

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Engage your customers through video reports, blogs, email alerts, picture ... Plus our community microsites have continued to go from strength to strength, ... – PowerPoint PPT presentation

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Title: The new now has more


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The new now has more
  • Improvements have been made to gazettelive in
    response to the exponential growth of the
    Internet and its increased usage within peoples
    day to day lives.

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The Internet continues to grow
  • Two in every three UK adults are now online
  • 30.2bn was spent online during 2006
  • 19.7m people now shop online in the UK, spending
    an average of 652 each in the last six months

This success means that online now plays a key
role in marketing communications
Internet Quarterly, April 2007 IMRG, January
2007 BMRB, Feb 2007
4
  • With these factors in mind we have enhanced
    gazettelive.co.uk to give you

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more reach
  • gazettelive.co.uk continues to go from strength
    to strength, increasing its audience year on
    year.
  • Each month the site attracts over 166,000 unique
    users, generating over 2.3 million page
    impressions.

Omniture June 2007
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more response
  • Locally, 521,000 adults have responded to
    advertising on the Internet, whilst over 30,000
    adults have purchased a product or service after
    visiting gazettelive.co.uk.

Gfk NOP Research, BEAMER 2005, Total Teesside
area
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more choice
  • We can provide a powerful combination of print
    and Internet advertising to extend audience reach
    and deliver greater advertising response.
  • With gazettelive.co.uk, you can extend your reach
    and target a more youthful and affluent audience,
    where nearly half are aged 34 and under and 70
    are ABC1s.


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more involvement
  • Engage your customers through video reports,
    blogs, email alerts, picture galleries and hourly
    news bulletins.
  • Our Shopping Directory also displays a selection
    of advertising promotions and offers from local
    shops, suppliers and services in the area.
  • Plus our community microsites have continued to
    go from strength to strength, with over 40,000
    unique users. We have also recruited more than
    130 bloggers who contribute directly to the
    sites.

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more usability
  • The new site incorporates a number of significant
    improvements developed on the basis of extensive
    usability testing.
  • Improvements include clearer navigation based on
    the needs of users and a much clearer design
    allowing for better advertising opportunities.

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more opportunities
  • gazettelive.co.uk now has more opportunities
    throughout the site for you to showcase your
    business including
  • Banners
  • Skyscrapers
  • Buttons
  • Profile pages

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Let us help you
  • We have improved gazettelive.co.uk with you in
    mind, providing you with more opportunities, more
    choice, more reach and more response.
  •  What more could you want!!
  • Call the gazettelive team today on 01642 234 344
    to reach the Tees Valley digital audience.
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