Payflow Pro Payment Gateway

1
Payflow Pro Payment Gateway
2
Payflow The Role it Plays in the Transaction
Buyer
Brands
Gateway
Seller
Processor
Acquirer
ISP/Carts
ISP/Carts

• Web Access
• Web POS
• Hosted Sites

• Connectivity topayment system
• Auth / Capture

• Processing
• Settlement

• Underwrite risk

• Payment instruments

PrincipalRole
LeadingProviders

• Visa
• MasterCard
• Am Express
• Discover
• PayPal

• First Data Nashville, South, CardNet
• Global Payments
• Vital
• Paymentech
• NOVA

• Payflow

• Yahoo
• GoDaddy
• Affinity

• Chase
• Wells Fargo
• Bank of America

3
Payflow Pro is

• An industry-leading payment gateway
• Payflow Pro establishes a secure connection
  between your online store and the payment
  processing network for authorizing transactions
  and providing security for credit card payments.
• Has a Virtual Terminal feature that allows for
  the processing of phone, fax and mail orders
• Secure
• PayPal meets the exacting standards of
  industry-leading security certifications,
  including SAS 70, PCI, and SDP for protecting
  sensitive financial information.
• Payflow Pro comes anti-fraud measures like
  Address Verification System (AVS) and Card
  Security Code
• Optional Fraud Protection Services add-on service
  provides additional protection against fraud
• Reliable.
• Our robust infrastructure provides maximum uptime
  and processing speeds with our high-bandwidth,
  fault tolerant network connections
• Flexible.
• Integrated with most major e-commerce solutions
  and shopping carts.
• Reduce development time with our flexible API and
  client software development kit (SDK).
• Payflow Pro requires a developer for integration

4
How Payflow Pro Works

• When customers are ready to pay, they enter their
  payment information and click the payment button
  on your website.
• The payment gateway encrypts data and securely
  sends it through the payment processing network.
• The transaction is reviewed for authorization or
  decline, and the results are sent back through
  the Payflow payment gateway.
• Your customer receives a confirmation receipt and
  you fulfill the order.
• Once the transaction is processed, funds are
  transferred from the customers bank account to
  your merchant bank account.

5
Advantages of Payflow Pro

• Customers never leave the merchant site to enter
  their card information and
• The merchant has full control over the interface,
  data collection, and transaction flow.
• Supports multiple payment methods
• Credit cards (MasterCard, Visa, Amex, Discover)
• MasterCard and Visa branded Debit cards
• Purchase cards (level 2 and 3)
• Electronic Checks
• PayPal

6
When to Choose Payflow Pro Over Payflow Link

• A Merchant should choose Payflow Pro if
• They will integrate the payment gateway with
  software other then a shopping cart
• Full control over the customization of your order
  form or checkout page is required
• Purchase cards (P cards) will be accepted for
  payment on the site

7
Optional Add-On Services

• Fraud Protection Services for the Payflow Gateway
• Ready to use and merchant-customizable fraud
  filters
• Two types of services available
• Basic
• Advanced
• Recurring Billing Service
• Ideal for repeat payments and subscription
  services

8
E-Commerce and Web Server Integrations
Compatible with Payflow Pro
9
Payflow Pro SDK

• Includes documentation, a web service client, and
  sample integration code.
• SDKs are available for the following languages
  platforms
• Languages
• ASP.NET/ASP
• Java
• Perl
• ColdFusion
• Platforms
• Win2K
• Linux
• Solaris

10
Payflow Pro Sample Syntax

• The Payflow Pro SDK uses name/value pairs for
  ease in programming
• Typical Sale Transaction Parameter String
• "TRXTYPESTENDERCUSERSuperUserPWDSuperUserPa
  sswordVENDORSuperUserPARTNERVeriSignACCT5105
  105105105100EXPDATE1209CVV2123AMT99.00FNAME
  BillLNAMESmithSTREET123MainSt.CITYAnywhere
  STATECAZIP12345COMMENT1ReservationINVNUM123
  4567890PONUMC12345CVV2567VERBOSITYMEDIUM"

11
PayPal Manager the Payflow Account Management
Interface

• PayPal Manager- https//manager.paypal.com/ A
  simple, user-friendly, interface for managing all
  Payflow Pro account information, edit
  configuration page, user tutorials
  documentation, security settings, manual
  transactions, and real time reporting.

12
Welcome Screen in PayPal Manager
13
PayPal Manager Contents
14
PayPal Manager Transaction Search Capabilities
15
Reports Available in PayPal Manager

• Daily Reports
• Custom Reports
• Schedule Reports
• Retrieve Reports
• Report Templates to use

16
Custom Reports Available in PayPal Manager
17
PayPal Manager Account Security Screen

• Transaction Settings
• Manage Account Passwords
• Specify separate passwords for PayPal Manager
  users and a different password for Payflow Pro
  transactions.
• Control access to your account by specifying
  Allowed IP addresses.
• Create Restrict various users for PayPal
  Manager access.

18
PayPal Manager User Roles Add a User

• Create additional account users with four levels
  of access
• Admin All Account Transaction Access
• All Transactions No Account but All
  Transactions
• Limited Transactions No Credit Transactions
• Read only No Transactions

19
Virtual Terminal in PayPal Manager
20
Thank You
21
Add-on Services Recurring Billing Fraud
Protection
22
Recurring Billing

• With Payflow Link it is used by setting recurring
  billing options through VeriSign Manager.
• With Payflow Pro, it can also be deployed via the
  Payflow Pro software development kit (SDK).
• Use for
• Automatic payments
• Installments
• Split/delayed terms
• Membership subscription services
• Donations
• Service agreement billing

23
Recurring Billing

24
Recurring Billing E-mail Configuration

• VeriSign can send an automated customer e-mail
  messages to the e-mail address specified in the
  profile
• Send a receipt whenever a recurring billing
  transaction is performed, select E-mail Receipt
  to Customer.
• Send a receipt whenever an Optional Transaction
  is performed, select E-mail Optional Transaction
  Receipt to Customer.
• Send a notification whenever a recurring billing
  transaction fails, select E-mail Payment Failure
  Notification to Customer.

25
Add-On Services-Fraud Protection
26
Basic Fraud Protection

• Fraud Filters instantly and automatically screen
  transactions that fit individual merchants
  criteria for high risk patterns.

27
Fraud Protection Service Packages

• Fraud Protection Services are offered in Basic or
  Advanced packages

• Basic Fraud Protection
• Unusual Order Filters
• High dollar size filter
• High item number filter
• Shipping/billing mismatch filter
• High Risk Payment Filters
• AVS failure filter
• CSC failure filter
• IP address Velocity check
• High Risk Address Filters
• High risk zip code filter
• Freight forwarder filter

• Additional Advance Fraud Protection
• High Risk Payment Filters
• High risk BIN filter
• High Risk Address Filters
• US Postal Service address validation filter
• IP address risk list match
• E-mail service provider risk list match
• Geo location failure
• High Risk Customer Filters
• Bad e-mail list filter
• Bad credit card list filter
• International Order Filters
• High risk country filter
• International shipping/billing address filter
• International IP address filter
• International AVS filter
• Accept filters
• Good e-mail list filter
• Good credit card list filter

28
Add-on Fraud Protection Service
29
Fraud Protection Filter Configuration

• All filters can be set by the merchant
• All filters are set for REVIEW or REJECT
• Filters can be easily re-set
• All filters hyperlink to a full description

30
Transaction Review
31
Support

• Payflow Link
• Free e-mail and Web technical support, 24 hours a
  day, seven days a week.
• phone support between 500 a.m. to 600 p.m.,
  Monday through Friday, PST (except VeriSign
  holidays) for the first thirty days
• Payflow Pro
• Free E-mail and Web support is available 24 hours
  a day, seven days a week.
• Basic telephone support from 500 a.m. to 600
  p.m., Monday through Friday, PST (except VeriSign
  holidays).
• Online support is available 24X7 Customer
  Support from VeriSign, Inc.