Promotions, Campaigns, Events and Incentives for Partners

1
Promotions, Campaigns, Events and Incentives for
Partners

• Chris Gillis
• Licensing Partner Account Manager

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Agenda

• Events
• Promotions and campaigns
• FY06 GTM Update

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Events

• 101 Training need your input
• VL HOUR mark the dates in your calendar
• 17th May 3-4pm
• 21st June 3-4pm
• LAR Updates Quarterly
• Sydney - 27th April
• Melbourne - 3rd May
• Brisbane - 5th of May
• Conferences
• ANZ Partner Conference 2005
• Hyatt Coolum, Sunshine Coast, Queensland 27 -29
  July
• LAR Conference 26- 27th July
• World Wide Partner Conference
• 8-10th July, Minneapolis, Minnesota
  http//www.microsoft.com/partner/events/wwpartnerc
  onference/

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Microsoft Volume Licensing Quarterly Information
Session

• Making Smart Volume Licensing Decisions
• Microsoft invites you to view a Microsoft Volume
  Licensing Quarterly Information Session delivered
  via Microsoft Office Live Meeting on Thursday,
  May 12, at 10 a.m. EDT.
• Please register for this Quarterly Information
  Session http//livemeeting.viewcentral.com/reg/ms
  charlebois/LicensingQIS0505
• During this session you will hear from
• Special Guest Alvin Park, research vice
  president for Gartner, who will discuss what
  elements to consider when evaluating and renewing
  Volume Licensing agreements
• Belynda Talbott of Amherst Technologies, who will
  share thoughts for small and midsize business to
  think about when evaluating their volume license
  agreements and software investments
• Representatives from Macrovision Corp. and other
  customers, who will share their perspective and
  key learning gathered from their purchasing
  experiences

5
Capability Sales Training

• Sales Training
• New Framework ? consistent message to customers
• Sales Training Roadshow in March 437 attendees
• Selling Microsoft Server Infrastructure to the
  CIO/IT Manager (3hr)
• Creating and Selling Partner Services
  Opportunities (3 hr)
• Solution Based Selling (1 day)
• More sales marketing training later this year

• Solution Based Selling
• Cost - 99
• Presenter Bruce Rasmussen (management
  consultant)
• For new and experienced BDMs
• Learn/practise/revise key skills and processes
  associated with successful solutions based
  selling
• Back by popular demand
• 5 May Sydney
• 18 May Melbourne
• 26 May Brisbane

www.microsoft.com/australia/partner/training
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Promotions

• NT Migration
• 10 Discount of Server products Open
• Office Rebate
• FirstSupport for Open Value
• Microsoft Partner Marketing Competition
• Windows Sharepoint Services Partner Campaign
• Real Time Collaboration
• OneNote Promotion
• Office Live Communications Server 2005 and MS SQL
  Server 2000 Promotion
• TechNet Plus v2.0 Increases value
• Microsoft Encarta Short Story

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Windows NT Migration Campaign

• Customer Offer
• 12 month trial of Virtual Server 2005 for your
  customers!
• In addition, if you approach your customers with
  the offer of Virtual Server 2005, Microsoft will
  send you a copy of Virtual Server 2005, Standard
  Edition with a one year license for each of your
  customers
• Partner Offer
• Register for a complimentary partner kit valued
  at over 1000 and the opportunity to earn rebates
  for your server sales. Partner kit contains
  evaluation software, training offers and resource
  kit
• Earn rebates for your sales
• Server license rebates are
• AUS200 (inclusive of GST) for every Windows
  Server 2003 server license sold to your end-user.
  
• AUS100 (inclusive of GST) for every Small
  Business Server license sold, to your end-user.
• Offer Details
• 1 December 2004 to 31 May 2005
• Next Steps
• Register and order kit
• Attend training
• View Terms and Conditions on website to claim the
  rebate

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10 Discount on specific Server Products

• Customer Offer
• Microsoft are offering a 10 discount through
  Distributors for Windows Server, Exchange and MOM
  Servers
• Price discounts may be made available for New
  Open License and Open License Volume (for MOM)
  licenses only 
• Offer Details
• To gain the 10 discount from the Distributors,
  please note the part number together with the
  Promo Code
• Offer ends 31 May 2005
• Further Information
• http//www.microsoft.com/australia/advisor/howtobu
  y/offers/wss.aspx

 
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Promotion Codes for 10 Discount on specific
Server products
10
Microsoft Office Professional 2003 Rebate

• Customer Offer
• When customers acquire Office 2003 Professional
  they are eligible to receive the following
  rebates in the form of vouchers
• 90 (per license) for Microsoft Office 2003
  Professional acquired via Open License
• 140 (per license) for Microsoft Office 2003
  Professional acquired via Open License and
  Software Assurance license
• 190 (per license) for Microsoft Office 2003
  Professional acquired via Open License Value
  license
• (All costs are GST-inclusive)
• Microsoft Office rebate vouchers are available to
  customers to redeem for the following services
  through any of the 63 partners signed up for the
  program
• Deployment services installing, upgrading,
  migrating to Microsoft Office 2003 Professional
  or SharePoint Portal Services Exchange Deployment
  and Software Asset Management
• Training on Microsoft Office 2003 Professional,
  Microsoft Exchange Server or SharePoint Portal
  Services
• System integration, application migration,
  application compatibility
• Offer Details
• Purchases between 1 February 31 May
• Vouchers can be used with a participating
  Microsoft partner until 31 August 2005.
• Further Information
• http//www.microsoft.com/australia/advisor/howtobu
  y/offers/office.aspx

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FirstSupport for Open Value Customers

• Microsoft FirstSupport is a COMPLIMENTARY
  technical
• support offering.
• Customer Offer
• Customer who purchase Microsoft software licenses
  under the Microsoft Open License Value Program,
  will be entitled to up to a maximum of 5
  technical support incidents at no extra cost.
• If the same customer makes a subsequent purchase
  of Microsoft software under the Microsoft Open
  License Value program before the expiry of their
  previous entitlement of support incidents, their
  entitlement will be reset to 5 new support
  incidents.
• Offer Details
• Customers purchasing software through the
  Microsoft Open License Value program on or after
  1/7/2004 will qualify for the program
• This service is available only to customers in
  Australia and for products purchased in Australia
• Technical support will be provided either by
  telephone or email. Technical support services
  will be available from 9am to 6pm, Monday to
  Friday, except on national public holidays
• Incidents are valid for a period of 1 year from
  the date of invoicing
• Offer ends 1 July 2005
• Further Information
• http//www.microsoft.com/australia/advisor/support
  /first.aspx

12
Microsoft Partner Marketing Competition

• Win 2,500 towards your marketing funding just by
  submitting your company's marketing plan to
  Microsoft! 
• Competition Details
• Submit a plan based on Windows Server 2003, Small
  Business Server 2003, Office 2003 or Microsoft XP
  - and your business could be 1 of 20 lucky
  winners
• All competition entrants that submit a marketing
  plan get a copy of the book, "SURE Fire Direct
  Response Marketing"
• Hurry - last entries must be received by 1 June
  2005
• Further information
• http//www.microsoft.com/australia/partner/salesma
  rketing/campaigns/mktgcomp.aspx

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Windows Sharepoint Services Partner Campaign

• Partner Offer
• Register on the Portal campaign page, and receive
  a kit which contains
• Deploy Windows Sharepoint Services for your
  customers and have them fill in the customer
  testimonial form and send it to Microsoft,
  Microsoft will send the Partner
• and their customer an Optical Desktop Keyboard
  with Fingerprint Reader
• Two vouchers for training on Deploying Windows
  SharePoint Services and SharePoint Portal Server
  2003
• A Windows SharePoint Services resource CD
• A customer reference form to help you gather
  testimonials and market your business
• For Partners, Once the campaign closes on 30th,
  Microsoft will select the Top 10 testimonials and
  promote the partner and customer testimonials
  both in customer newsletters (MidMarket) and the
  MidMarket Advisor site.
• Offer Details
• Campaign closes 30th June 2005
• Further information www.microsoft.com/australia/p
  artner/salesmarketing/campaigns/wss

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Real Time Collaboration Promotion

• Customer Offer
• For a limited time, customers have an incentive
  to take advantage of Real Time Collaboration
  (RTC) technologies together.  The RTC Solution
  Package is a cost effective pricing arrangement
  that provides new RTC customers the ability to
  purchase Live Communications Server (LCS) 2005
  and Live Meeting (LM) 2005 at one low price.  
• Offer Details
• Offer available from 8 March 2005 until 30 June
  2005
• Microsoft Real Time Collaboration Solution
  Package (Promotion) includes Microsoft Office
  Live Meeting 2005 and Live Communications Server
  2005
• Programs eligibility Enterprise Agreement,
  Select License
• Next Steps
• See your MS Licensing Specialist to take to
  Business Desk
• Further information
• http//www.microsoftvolumelicensing.com/userights/
  PUR.aspx

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OneNote Promotion

• Customer Offer
• Office SA EA customers can acquire OneNote LSA
  for the price of SA until the next version of
  OneNote is released
• Offer Details
• All VL customers can acquire new Licenses at a
  50 discount from 1 September 2003 through 30
  June 2005
• Programs Effected Open License, Select
  License, Enterprise Agreement 6.0
• Next Steps
• See Sku on price list OneNote for Office SA

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Microsoft Office Live Communications Server
2005 and Microsoft SQL Server 2000 - Promotion

• Customer offer
• Any customer who purchases LCS 2005 Enterprise
  Edition can receive a discount to purchase SQL
  Server
• Pricing approximately 50 discount of License
  price, depending on Volume License program level
• Offer Details
• Eligible Programs Enterprise Agreement, Select
  License, Multi-Year Open License, Open Value
  License, Open License All types of customers
  under the programs such as Academic are eligible
  to this promotion. Campus and School Agreement
  customers are currently not eligible.
• Eligibility Any customer who purchases or has
  rights to LCS 2005 Enterprise Edition
• Availability 1 December 2004 30 June 2005
• Restrictions
• Customers may only acquire up to 2 processor
  licenses at the discounted price.
• Only the SQL Server L will have the discount.
  The L SA part number will not have a
  discount.
• The promotional SQL Server license may only be
  used to support the deployment of LCS 2005
  Enterprise Edition it cannot be used for any
  other purpose
• Next Steps
• The pricelist will include new SQL Server
  promotional part numbers (skus). Please look for
  the following list name SQL Svr Standard Edtn
  for OLCS 2005 Ent Edtn and use this sku to
  provide your customers with the promotional
  price.
• http//www.microsoft.com/office/livecomm/prodinfo
  /2005preview/default.mspx

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TechNet Plus v2.0 Increases Value to Subscribers

• Customer offer
• Beginning 16 November Microsoft TechNet Plus
  subscription has new features. These include
• Software without time limits! Full-version
  evaluation software, provides more flexibility to
  TechNet Plus subscribers trying Microsoft
  products.
• Complimentary technical support. Two (2) free
  technical support incidents included with each
  TechNet Plus subscription save you time resolving
  mission critical issues
• Offer Details
• Eligible Programs Enterprise Agreement, Select
  License, Multi-Year Open License, Open
  License All types of customers under the
  programs such as Academic are eligible to this
  promotion. Campus and School Agreement customers
  are currently not eligible.
• Promotion end date 30 June 2005
• Further Info
• http//www.microsoftvolumelicensing.com/userights/

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Microsoft Encarta Short Story

• Summary
• Encarta Short Story Competition is a creative
  writing competition driven through public schools
  and open to students in grades 2-6
• Competition kits will be sent out to all public,
  private catholic primary schools from May 3
  inviting them to participate. Kits will also
  drive schools to license Encarta and regularly
  use it as an education resource
• Objective
• Increase attach of Encarta to Schools Agreements
  by generating awareness in licensing (key for
  Private Catholic schools).
• Increase deployment rates awareness of
  Encartas features for schools with Encarta
  already licensed
• Customer Offer
• Kits (include trial CD of Encarta, frequently ask
  questions, posters and entry forms) will be sent
  out to approx 7300 primary schools.
• Students have to write a story on a space theme,
  and are recommended to use Encarta to help them
  research space.
• Teachers send in class entries on a competition
  entry form. Entries must be received by 10 June
  2005.
• Winning student in each category receives a
  Compaq Presario PC package valued at over 2000
  and their schools receives four!
• Next Steps
• Follow up with your academic customers to
  determine if they already have encarta licenses
  or how to purchase them
• Further Info

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Competition Kits (cover letter not included)
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FY06 Midmarket GTMs Campaigns
Goal
GTMs
Campaigns
Audience
Core Midmarket Solution Stack Campaigns (tbd)
Midmarket GTM
IT Pro/BDM
Grow
1
Exchange 5.5 Upgrade
Operational Efficiency Productivity
IT Pro
Grow
Novell Groupwise Compete
IT Pro
Win
2
Notes Compete
IT Pro
Win
Midmarket Windows Server System
IT Pro
Grow
Team Personal Productivity
Connected Productivity
BDM
Grow
3
Replacing/Automating Paper-Based Processes
Office Professional Solutions
BDM
Grow
Protecting Confidential Information/Managing
Compliance
BDM
Grow
4
Enabling Rich Cont Creation, Task Collab,
Struct Workflow
BDM
Grow
Connecting Desktops to LOB Apps
BDM
Grow
Business Operations Management (ERP)
Business Applications
BDM
Grow
5
Connected Customer (CRM)
BDM
Grow
LOB Applications SQL Server 2005 Launch
Connected Systems
IT Pro
Grow
6
Business Intelligence SQL Server 2005 Launch
IT Pro
Grow
Professional Services Project Mgt - EPICOR E4SE
EPM
BDM
Grow
7
ERP/Project Mgt - Solomon PSA
BDM
Grow
EPM Hosted Solution
BDM
Grow
Portals Business Solutions
Portals
BDM
Grow
8
ITPro
Portals IT Evangelism
Grow
Secure Email
Security
IT Pro
Grow
Secure your IP(ISA)
IT Pro
Grow
9
Get Secure Security Awareness
IT Pro
Grow