iTeams Fall 2006: Morpheus Project

1
iTeams Fall 2006Morpheus Project

• Timothy B. Jones
• 8/28/2006

2
Overview

• Overview
• Assumptions
• Diligence List
• Potential Deliverables
• Go/No Go Items

3
Overview

• Morpheus is an Eclipse-based browser tool for
  data transformation and conversion. Key features
  include
• Integration with the PostGres database
• Transforms occur inside the DBMS, thus faster and
  creating potential for some sort of knowledge
  base

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Assumptions to Validate

• Funding by Microsoft
• Issue Who owns the IP?
• Assumption MIT owns IP
• Patent potential
• Issue Public Disclosure at SIGMOD
• Assumption Technology is still patentable
• MIT UF collaboration
• Issue Is UF licensing office involved
• Assumption This is MIT only, and group can move
  forward independent of UF

5
Architectural Diagram
Q Is this best suited for enterprise SW or
Internet deployment?
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Diligence List

• IP status What is ability to patent?
• Public Disclosure first made when? What about
  July 2006 presentation at Sigmod
• UML Model
• Code Base/Examples
• Demonstration of prototype
• Scalability test
• Dependent technology
• Eclipse, PostGres,?
• Requirements/Specifications Doc

7
Market Assessment

• Assumption 1 ETL (Extract, Transform, Load) Mkt
  as initial foray
• What is the size of this mkt? lt1B
• Who are market leaders
• Ascential/IBM, SAS, Informatica, Oracle,
• Assumption 2 This is something else, plays into
  another market
• Open Source DBMS? (Enterprise DB, MySQL0
• Q is there a bigger mkt somewhere else?
• Enterprise Web 2.0
• Financial Services Technology
• ?

8
Potential Team Deliverables

• Beta test/Pilot Program
• CIO Questionnaire/Survey
• Business Model
• Competitive Analysis
• Market Demand Analysis
• Demonstration
• Services Model
• Detailed Deployment design
• Vertical Market Solution(s) design

9
Potential No/No Go points

• Who is the entrepreneur?
• Is this a UF or MIT project?
• Is this a product or a technology enabled
  service?
• Does this scale? Or, does this require expensive
  enterprise sw installation?
• Is the development team going to leave to do a
  startup?