Bullard

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Bullard Hard Hat Decoration Program for Author
ized Bullard Distributors
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Why Decorate a hard hat?

• The hard hat is one of the most recognized pieces
  of safety equipment on any work site. Take
  advantage of this to
  
• Advertise company products or services
• Build company brand name recognition
• Improve worker visibility
• Identify worker differentiation

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What is Pad Printing?
Bullard uses a process called Pad Printing to
apply customer logos or artwork to our hard
hats. The simplified process... 1. Artwork is
provided and etched into a printing plate or
cliché 2. The etching is filled with ink by an
inking mechanism on the pad print machine
3. A smooth flexible rubber pad picks up ink
from the plate and transfers it to the hard hat
surface.
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What is Pad Printing?
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Pad Printed Logos vs. Decals or Stickers
Bullard has been pad printing logos on customer
hats and caps for over 15 years.
We use the latest technology available to print
clear, crisp logos in up to six different colors
as well as photographic images.
Pad printed logos are permanent and will not
peel, crack, or fade like a decal or sticker.
Pad printed logos are also non-conductive
- safe for the worker!
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Pad Printed Hard Hats

• All Bullard hard hats, caps, helmets, and bump
  caps can be pad printed.
  
• Advanced Advent (A1/A2), Vector (Type II
  helmets)
  
• Classic Series 3000, 302RT and 303 models
• Standard Series S51, S61, S62 and S71
  models
  
• High Heat 911C and 911H models
• Bump Cap MK2V
• Bullard Fire Helmets too!

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Quick and Easy Program

• The following section will cover the following
• Acceptable artwork - what is camera-ready?
• Logo specifics colors, sizes, and locations
• Minimum orders and pricing
• Completing the Decoration Order Form
• Proofing options
• Reordering

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Camera-Ready Artwork

• What is camera-ready artwork?
• Digital art (emailed or on a disk) that is one
  color, or if more than one color, is capable of
  being divided into separate colors. These will
  have .eps, .ai, or .fh file extensions.
• Usually, any art file that has been used at a
  print shop to produce letterhead or corporate
  stationary is considered camera ready.
  
• Printed color separations, or anything that must
  be scanned IS NOT considered camera ready.
  
• E-mail digital files to bullardart_at_bullard.com
• Allow 3 working days for proofs to be completed
  when camera-ready artwork is supplied.

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Non Camera-Ready

• What is NOT camera-ready artwork?
• Letterhead, business cards, or anything that
  has to be scanned.
  
• Digital files that are not line art (vector)
  and that need to be resized, or need a color
  change.
  
• Any file with jagged edges, whether printed or
  digital.
  
• Logos with more than one color, touching or
  overlapping, that cannot be separated
  (tiffs, jpegs, bmps, etc.)
  
• Allow approximately 5 - 7 working days for proofs
  to be completed if
  
• non-camera ready artwork is supplied.

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Acceptable vs. Non-Acceptable
Acceptable Non-Acceptable
A clean print out of a 1 color logo (NCR)
EPS, AI, FH files with all art embedded and
converted to points and paths
A high resolution, 1 color jpeg file
A high resolution, 1 color tiff file
A high resolution, multi-color tiff file if
the colors do not touch each other
PDF files are generally acceptable, but NCR
Hand drawn art (trust us, weve seen this!)
Word, Excel, Powerpoint, Publisher documents
Any logo that is faxed A printed sample wit
h metallic embossing (we cant scan it
properly) Low resolution jpegs, or anything c
opied from a web page
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Logo Colors
The Pantone Color System Bullard uses the Pantone
Matching System and requires PMS colors for
every color in a logo. This ensures accurate
logo reproduction. Example Bullard Green PMS
3292C The Pantone Matching System is an internat
ional printing, publishing and packaging color
language providing an accurate method for the
selection and reproduction, matching and control
of color.
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Ink colors may vary slightly when printed on d
ifferent hard hat colors. We do not recommend
printing light colors on dark color caps because
the cap color may show through the ink.
It is important to identify the color of cap on
your order form. Your cap color may be one of
the colors in your logo, thereby reducing the
number of colors charged in the logo price!
Logo Colors
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Logo Locations
Bullard can print logos in eight different
locations around the hat or cap.
Front Back Left Side Right Side Left Front
Temple Right Front Temple
Left Back Corner Right Back Corner
Location and shape of the logo will affect its
maximum printable size on the cap.
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Maximum Logo Sizes
Maximum Size Model Dimensions Front
Side Back Advent, Vector Width (length) 3" 4" 3"
Height 3" 1 3/4" 3 3000, 302RT, 303911C,
911H Width (length) 2 3/4" 4" 2 3/4"
Height 2 1/2" 1 3/4" 2 1/2"
S51, 5100MT Width (length) 2 1/8" 4" 2 3/4"
Height 2 3/4" 1 3/4" 2 1/2
MK2V Width (length) 3" n/a n/a
Height 2" n/a n/a S61/S62/S71 hats have a lo
w profile with more curvature which may require
that existing logos be printed smaller. Bullard
will print all logos to maximum size which will
depend on the logo design and shape. In order to
determine logo size, it will be necessary for
Bullard to have artwork in hand.
Contact Bullard for assistance on larger logos
outside these guidelines.
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Minimum Orders

Bullard offers one of the lowest minimums on
printed caps and hats in the industry. Only 20
piece minimum per cap model and cap color!
Pricing - No set-up charges! No artwork ch
arges! No hidden charges! Simply add the log
o price to the base price of the hat or cap.
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Decoration Order Form

• All new artwork must be submitted with a
  completed Decoration Order Form.
  
• Need to Know Items
• Hat/Cap model color
• Location of logo(s)
• PMS colors of logo(s)
• Logo Name

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Logo Proofing
Proofing is an important stage
in the generation of a new logo.
Bullard provides proofs at no-charge for all new
logos to ensure accurate logo reproduction and
customer satisfaction. Customer proofing options
E-Mail Proof Black White Proof Color Print
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Reordering Logo Hats/Caps

• Reordering is a breeze!
• Logos are archived for up to 2 years
• No resubmitting of artwork each time
• Reference the Logo Name you assigned on the
  Decoration Order Form when reordering

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Mixing Cap Models Colors
It is common for customers to purchase their logo
on different colored caps. Bullard allows for the
mixture of cap/hat colors to meet a larger logo
price break, providing that the logo and
configuration remain the same.
i.e. 50 pcs. 303 White - ABC logo
30 pcs. 303 Yellow - ABC logo
20 pcs. 303 Orange - ABC logo
This customer now qualifies for the 100 pc. logo
price if all three of these are purchased on the
same order. You cannot mix cap/hat models to rea
ch a larger logo price break.
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Delivery
Simply.the best in the industry.
Bullard will ship your custom cap orders, whether
they are 20 pcs, 100 pcs, or 500 pcs, in...
4 days or less! Note that first time deco
rated cap orders are not entered into the Bullard
sales order system until proofs are completed and
final approval on artwork is received.
The better the artwork - the quicker Bullard can
create the proofs!
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Contact Us
bullard.com Phone 877 BULLARD (285-5273) F
ax 800 -877- 6858 Customer Service - 800-227-
0423, Press 2