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An insight into quality and global advancement from QS

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Title: An insight into quality and global advancement from QS


1
Get it right
  • An insight into quality and global advancement
    from QS
  • Mandy Mok
  • Managing Director
  • QS Asia
  • (Asia Pacific, Middle East and New Zealand)

2
About this presentation - QS OverviewQS
LondonQS AsiaQS Intelligence unit
3
  • APPLE has done it
  • So has Nike
  • And Coca Cola and Starbucks
  • GROUND RULES
  • 1 KNOW YOUR CONSUMER
  • 2 BE DISTINCTIVE
  • 3 BE CONSISTENT

4
QS vision
  • QS strives to be the most trusted on-line and
    off-line meeting place for all candidates,
    schools and businesses for career and educational
    related decisions.
  • We believe this will lead us to become the
    worlds foremost media, events and solutions
    company in the international higher education
    field.


5
QS mission
  • To enable motivated people to fulfil their
    potential by fostering educational achievement,
    career development and international mobility

6
QS LONDON
  • Where it all started

7
  • First edition in 1989
  • Leading review of MBA programs and MBA career
    opportunities worldwide
  • Informed and up-to-date review of MBA programs
    and careers
  • QS TopMBA Career Guide (60.3)
  • Business Week (59.8)
  • The Financial Times (53.8)
  • The Economist (33.4)

8
  • The WMT Fall Tours
  • Latin America (31 Aug to 16 Sept) 8 Cities
  • Mexico City Caracas Bogota Lima
    Santiago Buenos Aires Sao Paulo Rio De
    Janeiro
  • North America (13 Sept to 5 Oct) 11 Cities
  • Toronto Chicago Miami Atlanta
    Washington New York Seattle Houston Los
    Angeles San Francisco
  • Europe (4 Oct to 31 Oct) 13 Cities
  • Tel Aviv Kiev Moscow Paris Bucharest
    Madrid London Milan Athens Istanbul
    Munich Zurich Frankfurt
  • Asia (3 Nov to 26 Nov) 12 Cities
  • Seoul Tokyo Hong Kong Shanghai
    Guangzhou Beijing Taipei Manila Bangkok
    Singapore Kuala Lumpur Ho Chi Minh
  • India Middle East (28 Nov to 13 Dec) 8 Cities
  • New Delhi Mumbai Hyderabad Bangalore
    Chennai Dubai Abu Dhabi Cairo
  • include EMBA

9
topmba.com
  • More than 1.6 million visitors annually,
    consistently spread throughout the year
  • Average of 5 page views per visit
  • Visitors from over 200 countries
  • Most visitors 1. USA, 2. India, 3. UK, 4.
    Canada,
  • 5. France, 6. Russia, 7. Germany
  • High Google ranking for organic
  • search returns
  • Strong viral marketing campaigns through
  • LinkedIn, Facebook, Orkut, Xing and Twitter

10
  • Top 200 Business Schools as ranked by The
    Financial Times
  • Limited to 20 schools in each fair
  • Combination of 1-on-1 meetings, group discussions
    presentations
  • Pre-screened, pre-selected
  • Experienced candidate management team from
    ex-admissions staff from leading B-Schools
  • Up to 32 targeted meetings

11
  • Latin America (30 Aug to 6 Sept)
  • Mexico Bogota Santiago
  • North America (13 Sept to 26 Sept)
  • Toronto Washington New York
  • Europe (07 Oct to 31 Oct)
  • Moscow Madrid London Zurich Frankfurt
  • Asia (02 Nov to 22 Nov)
  • Seoul Tokyo Shanghai Beijing Singapore
  • Middle East (8 Dec)
  • Dubai

12
QS World MBA Tour Premium
  • Only B-schools listed in the QS Global 200
    business schools research (our own research into
    the worlds best business schools)
  • Smaller and more personalised events
  • Greater service to both school and candidate
  • Targeted marketing aims to bring the very best
    and most pro-active MBA candidates
  • Tokyo 1 Sep Seoul 3 Sep Beijing 5 Sep
    Shanghai 7 Sep Taipei 9 Sep

13
  • The WGST Fall Tours
  • Latin America (31 Aug to 11 Sept) 6 Cities
  • Mexico City Caracas Bogota Lima Santiago
    Buenos Aires
  • North America (15 Sept to 26 Sept) 6 Cities
  • Chicago Boston Montreal Toronto
    Washington New York
  • Europe (4 Oct to 31 Oct) 16 Cities
  • Amsterdam Copenhagen Kiev St Petersburg
    Moscow Paris Bucharest Sofia London
    Milan Athens Thessaloniki Istanbul Warsaw
    Berlin Frankfurt
  • Asia (2 Nov to 25 Nov) 11 Cities
  • Seoul Tokyo Beijing Wuhan Nanjing
  • Shanghai Guangzhou Taipei Bangkok
  • Ho Chi Minh Kuala Lumpur
  • India (27 Nov to 10 Dec) 7 Cities
  • Pune New Delhi Mumbai Hyderabad
  • Bangalore Chennai Kolkata

14
  • More than 10,000 people have downloaded
    TopGradSchool Guide 2009 from
  • www.topgradschool.com
  • In 2008, 450,000 unique visitors created
  • 1.75 million page views on topgradschool.com,
    underlining its emergence as key source of
    independent and impartial information for
  • prospective masters and PhD candidates

15
  • Official Website of the Times Higher Education
    QS World University Rankings
  • Launch of 2008 THE-QS World University Rankings
    123,091 visits (almost 10 of 2007s annual
    traffic more than twice the optimistic
    projection!)
  • www.topuniversities.com passed 2M visits for the
    year 2008
  • To date for the month of June 09
  • Visits 356,699 211,332 (68.79) June 08
  • Absolute unique visits 284,008 173,245
    (63.91)
  • June 08
  • Page views 1,471,089 889,847 (65.31) June
    08
  • Top 5 countries USA 56,291 UK 37,723 India
    25,346
  • Japan 19,760 Canada 13,717

16
  • THE Official Guide for the Top 500 universities
    in the world
  • Sold distributed worldwide
  • NOW Available in a Chinese edition (2010)
  • Chinas Project 211 106 universities
  • Top 700 Academies / Institutes / Colleges
  • Top 100 National Level Education Association
    for
  • Higher Education
  • Top 1,000 High School Libraries
  • Top 200 National Education Agents their
    Branches
  • 1,000 National Education Book Stores
  • 100 Government Libraries in each Province

17
QS Top University Tour
  • Restricted only to the universities that are
    ranked within the
  • THE-QS World University Rankings top 500
  • Primarily for the Undergrads
  • An annual circuit of 4 one-day fairs held in 2010
  • New Delhi 27 Jan
  • Mumbai 29 Jan
  • Bangalore 30 Jan
  • Shanghai 1 Feb
  • Hong Kong 3 Feb

18
QS ASIA
  • Education tools, strategically created with an
    Asian perspective, to reach out to the regional
    and international arena

19
Introduction to QS Asia
  • Activities managed by QS Asia include
  • - QS-APPLE Conference and Exhibition
  • - QS-MAPLE Conference and Exhibition
  • - QS WorldClass Seminar
  • - QS WorldClass SHOWCASE (new publication)
  • - QS WorldARTS Tour

19
20
Asia Pacific Professional Leaders In Education
Asia Pacific Professional Leaders In Education
The Prime Conference and Exhibition for Top
International Educators in Asia, Europe, America
and Australasia
  • Helping to build world-class universities for
    Asia Pacific communities through global
    partnership and collaboration

20
21
Asia Pacific Professional Leaders In Education
Who should attend QS-APPLE?
  • University leaders and their deputies
  • Strategic Planners
  • International Directors, Recruiters and
    Developers
  • Foreign Language Specialists
  • All those whose portfolio includes university
    internationalisation and
  • student mobility

22
Asia Pacific Professional Leaders In Education
Additional Features for QS-APPLE?
  • QS Business Schools Workshop Asia (New in
    2009)
  • 23rd November, delegates will hear from
    specialists and international leaders in business
    education about trends in MBA business schools
    and teaching programmes
  • Times Higher Education-QS World University
    Rankings Workshop
  • Also 23rd November, session includes an
    introduction to THE-QS World University Ranking,
    New Developments and Localised Observations and
    ways to advance your universitys global
    recognition
  • QS-APPLE Creative Awards
  • Celebrates impactful and effective
    communication, conveying to prospective students,
    staff and partners the image and character of
    your institutions branding presence
  • QS-APPLE Exhibition - Students Open Evening
  • An extra evening for student access to the
    Exhibition to meet with institutions
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