Recruitment

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Recruitment
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Membership Growth

• Membership growth is...
• The engine that powers the vehicle.
• Without an engine, the vehicle wont move!

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Membership Growth

• Why is Membership Growth so important?
• New ideas and new interests reinvigorate the
  club
• More fellowship and greater community
  awareness increases the power for service
• To balance attrition
• To widen our network of contacts

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Membership Growth

• Take a look at your Rotary Club
• Does your club membership fully represent an
  honest cross-section ofyour community?
• Do you see the same Rotary faces at each
  service project?
• Does your club have difficulty in filling
  director and officer positions each year?

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Membership Growth

• Take a look at your Rotary Club
• Is membership development a topic of
  conversation involving only a few of your
  members?
• Does your club find itself continually adding
  new members and never increasing its overall
  membership?

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Membership Growth

• Take a look at your Rotary Club
• Retention rates how long are members staying
• Same projects no new projects

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• If so...
• Is your club is experiencing a
  membership problem?

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Evaluate Your Membership

• Analyze your own clubs membership.
• Types of membership
• Classifications
• Length of membership
• Age
• Project and committee involvement

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Recruitment Suggestions

• Conduct a thorough annual revision of your
  classification list
• Contact your District Membership Development
  Committee or your RI Membership Coordinator
  (RIMC)
• Present club programs on membership
  development

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Recruitment Suggestions

• Make a plan for membership growth
• Establish a new member tracking system to avoid
  duplication of efforts
• Make it fun!

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Recruitment

• Where do we Look?
• People with whom you regularly do business
• Yellow pages
• Chamber of Commerce business lists
• Professional associations

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Membership Qualifications

• Personal character
• Business reputation
• Community involvement
• General eligibility requirements

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Recruitment

• Inform Potential Members
• Before formal club introduction induction
• Present the where, when, how, and who of your club

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Recruitment

• Agenda
• History of Rotary International
• History of your club
• Four Avenues of Service
• Local international club projects
• Membership requirements
• Financial requirements
• Foundation projects
• Wrap up invitation

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Clubs Responsibilities to New Members

• Appoint a mentor
• Encourage service within the club
• Appoint to a club committee
• Involve with club projects and other activities

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Induction

• New Rotarians Introduction
• Dignified formal ceremony
• Invite spouse and family to attend
• Eagerness of new Rotarian welcomed reciprocated
• Induction ceremony serves to remind all of their
  commitment to Rotary

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Membership Development Retention

• Help Build Rotarys Future...
• Share Rotary With A Friend!

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• Who is responsible for Membership Growth?
• Every Rotarian!

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Resources

• Membership Development Resource Guide
• Manual of Procedure
• www.rotary.org