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A Meeting Planners Guide to Catered Events

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Title: A Meeting Planners Guide to Catered Events


1
A Meeting Planners Guide to Catered Events
  • Chapter Six
  • Staffing

2
Staffing is Critical
  • Customer satisfaction and repeat patronage are
    influenced primarily by food and beverage
    quality, service, sanitation, and cleanliness.
  • An inadequate, undermanned, undertrained staff is
    incompatible with successful events.

3
Volume Swings
  • Many caterers experience severe volume swings.
  • Convention centers in particular have a unique
    challenge in terms of volume and staffing.
  • One day they may have a breakfast for 5,000,
    which requires a large staff.
  • They may not have another similar function for
    two weeks.
  • Difficult to keep qualified employees who prefer
    more predictable work schedules.

4
A List
  • In addition to full-time management and permanent
    hourly employees, many caterers maintain two
    lists of service-staff (i.e., banquet-staff)
    employees.
  • A-list personnel are the steady extras they are
    called first when help is needed.
  • If enough people are not available on the A list,
    the manager will call those on the B list.

5
B List
  • The B-list personnel are casual labor who are
    used to fill in the gaps.
  • They present more of a challenge than A-list
    people because the typical B-list worker is
    probably on the B-list of every caterer in town.
  • As a result, major functions can go begging for
    adequate staff.
  • To overcome these obstacles, the caterer must be
    a creative personnel recruiter and a superb
    planner.

6
Union Labor
  • A unionized caterer usually is required to go
    through the local union hiring hall for its
    steady and casual servers.
  • The union generally keeps lists of steadies and
    extras similar to the A and B lists kept by
    nonunionized properties.
  • If the union has enough advance notice of
    caterers requirements, especially during peak
    demand periods, chances are it can satisfy their
    needs.

7
Payroll Expense
  • Most catered events are very labor intensive.
  • Especially those that include many foods made
    from scratch in the facility's kitchens.
  • It is not unusual for payroll costs to be
    one-third, or more, of a function's total price.

8
Payroll Expense
  • Payroll expense includes the cost of wages and
    salaries, required employee benefits, and
    discretionary employee benefits.
  • Salaries are determined by the caterer and are
    usually consistent with local labor market
    conditions.
  • Wages may be determined the same way.
  • In union shops, wages are determined through
    negotiations with union representatives.

9
Payroll Expense
  • Required employee benefits are also referred to
    as payroll taxes.
  • These include such expenses as Social Security,
    Medicare, unemployment, and workers
    compensation.
  • Discretionary benefits include such expenses as
    health insurance, 401k contributions, and holiday
    pay.

10
Benefits
  • According to National Restaurant Association
    statistics, on average, benefits add
    approximately 28 to the cost of each employee.
  • If a caterer pays an employee 10.00 per hour,
    the total labor cost for that person will be
    approximately 12.80 per hour.

11
  • There is a great deal of pressure to hold the
    line on payroll costs.
  • This puts the meeting planner in a very awkward
    position when planning an event.
  • To control payroll, a caterer may need to
    purchase more convenience foods, reduce menu
    options, and eliminate menu items that require a
    great deal of expensive expertise to prepare and
    serve.
  • The other alternative is to charge more and/or
    charge separately for labor.
  • Scheduling fewer servers and/or compromising
    other services are unacceptable options.

12
  • The caterer and meeting planner must stay within
    payroll budgets, but it is equally important to
    avoid alienating attendees.
  • Instead of cutting labor, it is better to pay a
    modest labor surcharge so the function can be
    prepared and served correctly.
  • If a caterer feels that a labor surcharge is the
    best option, he or she should suggest it and plan
    for it in advance.
  • It should not be a last-minute consideration.

13
Food Production Planning
  • Meeting planners usually are not involved in
    determining the amount of food production labor
    needed for a meal function.
  • Most menu prices for a meal function include the
    cost of production labor.
  • Occasionally a meeting planner will need to
    consider paying extra for an action-station chef
    or a carver.
  • But the bulk of the food production labor expense
    will be reflected in the menu prices,
    particularly if the meeting planner plans and
    purchases a standardized event.

14
Food Production Planning
  • The number of food production hours and the type
    of labor skills needed for a meal function depend
    primarily on
  • Number of attendees
  • Amount of time scheduled for the event
  • Union and caterer human resources policies
  • Type of service style needed
  • Amount of convenience food used
  • Amount of scratch production

15
Cont
  • Amount of finish cooking needed
  • Types of menu items offered
  • Number of last-minute requests
  • Number of special diets
  • Accuracy of mealtime estimates
  • Caterers work-scheduling skills

16
Number of Bar Backs Needed Depends On
  • Number of bars scheduled
  • Capacity of each bar to hold in-process
    inventories
  • Distance between the bars and the kitchen and
    storeroom (or from the storage truck in an
    off-premise event)
  • Degree of ease or difficulty associated with
    retrieving backup stock
  • Number of attendees
  • Hours of operation
  • Variety of liquor stock, glassware, garnishes,
    and other supplies needed at the bars
  • Applicable union and company human resources
    policies

17
Number of Bartenders Needed Depends On
  • Number of bars scheduled
  • Types of drinks that must be prepared
  • Number of drinks that must be prepared
  • Number of attendees
  • Hours of operation
  • Amount of bar-back work that must be performed by
    the bartender
  • Applicable union and company human resources
    policies

18
Bartenders
  • You will need at least one bartender per bar.
  • For large events, you should request two
    bartenders for each bar plus any wine-service
    personnel needed for the meal.
  • For small beverage functions you may need two
    bartenders, or more, if the event is scheduled
    for only 45 minutes to one hour.
  • In this case, speed is a high priority.
  • With such a short time frame, attendees normally
    swamp the bar to make sure they get their desired
    number of drinks before it closes.
  • One bartender may be unable to handle this
    onslaught.

19
  • For large beverage functions, such as a
    convention's opening-night cocktail reception, a
    caterer generally will try to get by with one
    bartender for every 100 attendees.
  • This is a standard ratio in the industry.
  • The meeting planner should consider a ratio of
    one bartender for every 75 guests, which usually
    is the minimum necessary if you expect all
    attendees to arrive at the same time.
  • If there are not enough bartenders when a crowd
    hits the door, some attendees may have to wait
    too long to get a drink.

20
Cashiers
  • Cashiers are used to sell drink tickets.
  • Normally you need only one cashier if the catered
    function is small and/or if it is a leisurely
    event where attendees are not pressed for time.
  • Larger functions, as well as those where speed is
    essential, require more cashiers.
  • In such cases, generally you will need to request
    one cashier for every two bartenders.

21
Servers
  • Depending on the type of event, the caterer will
    have to schedule one or more of these types of
    servers
  • Maître dhôtel
  • Captain
  • Food server
  • Cocktail server
  • Sommelier
  • Food runner
  • Busperson

22
Server duties
  • Crumbing tables
  • Bussing tables
  • Carrying loaded trays
  • Stacking trays
  • Emptying trays
  • Tableside preparation
  • Using different service styles
  • Handling last-minute requests and complaints
  • Directing guests to other facilities in the
    property
  • Handling disruptions
  • Dealing with intoxicated attendees
  • Refusing liquor service to minors
  • Requisitioning tableware and napery  
  • Napkin folds
  • Table settings
  • Placing table pads and tablecloths
  • Presetting foods and greeting/seating guests
  • Taking food/beverage orders
  • Serving food and beverage
  • Submitting FB orders to chefs and bartenders
  • Opening wine bottles
  • Pouring wine
  • Hot beverage service
  • Cold beverage service

23
Service Ratios
  • Number of service personnel needed to handle a
    given number of attendees is established by the
    caterer.
  • The number of service personnel needed depends on
    many factors.
  • The primary ones are
  • Number of attendees
  • Length of the catered function
  • Style of service used
  • Menu, especially its length and complexity
  • Timing of the event

24
Cont
  • Room setup
  • Location of function room
  • Overtime required
  • Number of head-table attendees
  • Number and type of extraordinary requests
  • Applicable union and company human resources
    policies

25
Service Ratios
  • Many caterers will budget one server for every 32
    attendees at a meal function regardless of the
    style of service, the type of menu, or whether
    the servers are responsible for wine service.

26
Service Ratios
  • Service is critical.
  • Many excellent meals are ruined by poor service.
  • Service levels can run from one server per 8
    guests to one server per 40 guests.
  • Most caterers staffing guides allow for the 1 to
    32 ratio.
  • Meeting planners should try to get 1 to 20 or 1
    to 16 if there is poured wine or banquet French
    service.

27
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28
Captains
  • Request at least one banquet captain for each
    catered event.
  • For very large meal functions, one banquet
    captain should be scheduled for every block of
    250 attendees (i.e., for every block of 25 rounds
    of 10).
  • Alternatively, a banquet captain could be
    scheduled for every 10 to 12 servers.

29
  • Meeting planners should insist on a set-by time
    of approximately 15 minutes before the function
    begins.
  • This is when all FB and service staff should be
    ready to go.
  • Begin alerting attendees by starting the music,
    dimming the lights in the prefunction area,
    ringing chimes, or making announcements to signal
    attendees that it is time to enter the function
    room.
  • Servers should be standing ready at their
    stations when attendees walk into the room, not
    against the wall talking with each other.

30
  • For most conventional meal functions, the salad
    course usually takes about 20 to 30 minutes and
    the main course about 30 to 50 minutes, from
    serving to removing of plates.
  • Dessert usually can be handled in 20 to 30
    minutes.
  • Normally the entire banquet service is 1 1/4
    hours for the typical luncheon and 2 hours for
    the typical dinner event.

31
Support Departments
  • Kitchen
  • Beverage
  • Purchasing
  • Receiving Storeroom
  • Housekeeping
  • Convention Service
  • Maintenance
  • Engineering
  • Property Manager
  • Steward
  • Print Shop
  • Room Service
  • Human Resources
  • Controller
  • Security
  • Sales
  • Front Office
  • Audio Visual
  • Recreation
  • Entertainment
  • Business Services
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