EILEEN

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EILEEN FISHER
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About EILEEN FISHER

• ? Founded in 1984
• ? Over 600 employees 80 women
• ? 197 million revenues in 2005
• ? Clothes carried in 30 EF stores,
• 1,000 dept. and specialty stores in U.S.
• ? Clothes manufactured in U.S., China,
• and Uruguay soon Italy, other countries

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Employee Life Cycle
recruiting
closing
on-boarding
growing
belonging
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Imagine . . .

• EILEEN FISHER could be the place for you.

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EILEEN FISHER Headquarters

• ? views of water/natural light
• ? yoga room
• ? eco-friendly bathroom products
• ? energy-saving lights
• ? organic tea in ceramic mug

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The Interview

• Seeks to identify socially aware individuals
• Covers such topics as SA8000, green cleaning
  products, green architecture, organic cotton,
  farm shares, organic catering, etc.
• Seeks reactions to SC information
• Explores personal connections to social
  responsibility

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Welcome Aboard!

• Day One
• New hire packet
• Peer partner connection
• Physical tour

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On-Boarding

• First Two Months
• ? New employee orientation
• ? On-site wellness programs
• ? Holiday gift ideas
• ? Store events
• ? In-house newsletter
• ? Socially conscious meetings, wellness e-mails

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New Employee Orientation

• ? interactive, fast-paced
• ? culture-oriented
• ? day-long
• ? multiple presenters
• ? multi-media

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New Employee Orientation

• EILEEN FISHER Mission
• Purpose
• To inspire simplicity,
• creativity and
• delight
• through connection and great design

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New Employee Orientation

• EILEEN FISHER Mission
• Practice
• ? Individual Growth and Well-Being
• ? Collaboration and Teamwork
• ? Joyful Atmosphere
• ? Social Consciousness word association

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New Employee Orientation

• Social Consciousness
• ? Support for Women
• ? Human Rights in the Workplace
• ? Environmental Sustainability
• ? Wellness

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New Employee Orientation

• To support women through social initiatives
• that address their well-being
• ? Womens Health and Well-being
• ? Womens Independence and Empowerment
• ? Business Grant for Women Entrepreneurs
• Volunteer opportunities, matching gift
  program, input re organizations to support

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New Employee Orientation

• To practice business responsibly with absolute
  regard for human rights.
• ? SA8000
• ? EF facilities and clothing producers
• ? Monitoring, auditing, training

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Human Rights
SA8000 addresses which nine key issues?
child labor
forced labor
freedom of association
environment
product quality
disciplinary practices
health and safety
customer relations
discrimination
working hours
management systems
compensation
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New Employee Orientation

• To guide our product and practice toward
  sustaining our environment.
• ? impacts personal well-being
• ? permeates all roles and operations
• How do we carry out this commitment?
• Your ideas/past experiences?

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New Employee Orientation

• To nourish well-being in mind, body, and spirit.
• ? employee wellness benefit
• ? on-site wellness opportunities
• ? presence in meetings, reviews and more

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New Employee Orientation

• What does wellness mean to you?

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Belonging

• First year
• ? Participating in recycling/reuse efforts
• ? Relating SC to my role (vendors, business
  partners, processes, etc.)
• ? Volunteer/team opportunities
• ? Receiving SC information on a regular basis
  in a variety of ways

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Growing

• ? Leadership and Employee Development
• ? Employee performance review
• ? Taking initiative around SC in relation to
  role/team/department How to improve a process
  or practice to be more socially conscious?
• ? Committee opportunities

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Closing

• ? Employee Stock Ownership Plan (ESOP)
• ? Feedback on employee experience
• ? Creating a legacy passing the baton

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Tools of Engagement

• ? Written
• ? Experiential
• ? Facilitated

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Written Tools

• Current Resources
• ? Social Consciousness Manual
• ? Wellness Handbook
• ? Employee Handbook
• ? EILEEN FISHER Mission
• ? Social Consciousness at EILEEN FISHER
• ? EILEEN FISHERs SA8000 Program
• ? In the Community
• ? Matching Gift Program
• ? China QA

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Written Tools

• Resources in Development
• ? Social Consciousness Report
• ? SC Business Resource Guide
• ? Environmental Sustainability Statement
• ? Volunteering at EILEEN FISHER

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Written Tools

• Occasional
• ? EF Ink (in-house newsletter)
• ? Weekly Wellness e-mail
• ? Bi-Weekly Leadership Team notes
• ? Monthly Retail Handbook inserts
• ? Idea Box Responses
• ? Website info

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Experiential Tools

• ? Leadership Team meetings
• ? Company meetings
• ? DVD Lunch and Watch
• ? Retail Managers meetings
• ? Departmental/Team meetings
• ? On-site Wellness Activities

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Experiential Tools (event-specific)

• ? Gift ideas for special holidays
• ? Staff / customer holiday gifts
• ? Volunteer/team events (e.g. Earth Day)
• ? Matching Gift end-of-year reminder
• ? Brownie tasting
• ? Staff invitations to charity dinners
• ? On-site voter registration

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Experiential (modeled) Tools

• ? Recycling / reusing
• ? Using socially responsible office supplies
• ? Sharing rides
• ? Catering organic / locally-grown food
• ? Deliveries of locally-grown produce
• ? Partnering with like-minded businesses
• ? Stretching/breathing during meetings

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Facilitated Tools

• ? Internal Communications Director
• ? Facilities management
• ? Eco-Product Concept Team
• ? SC, Donations, Wellness Committees
• ? Factory follow-up with Manufacturing
• ? Annual employee review
• ? Store wellness/community activities
• ? Wellness benefit
• ? SC Project Associate in Retail

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Social Consciousness Messages

• ? What/Who is Social Consciousness?
• ? Doing our work in a socially conscious way
• ? Embedding SC values throughout the company
• ? Influencing change beyond our company border

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Benchmarks of Success

• Proliferation of SC ideas from others
• Internal interest in working with SC
• SC on Leadership Team
• Feedback from customers re interactions with
  staff
• SC change in the workplace

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Challenges / Opportunities

• ? Environmental commitment Fear of too much
  change too fast.
• ? Reigning in enthusiasm helping people to see
  the big picture (not just the small pieces).
• ? Company growth
• ? New product lines
• ? SC staff/budget limitations facilitate!
• ? Diverse internal audiences and locations
• ? Varying learning/retention styles

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Next Steps

• Eco-audit
• Define and communicate environmental commitment
• Revamp SC report for 2007
• Create more opportunities for employees to
  connect around SC topics

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Keep in Mind . . .

• Frequency of communication
• Variety of methods and output
• Creativity
• Fun, interactive
• Facilitative

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Questions / Comments?

• ? Contact Amy Hall
• Director of Social Consciousness
• 914-721-4053
• ahall_at_eileenfisher.com
• ? www.eileenfisher.com

EILEEN FISHER