World Bank TN IAMWARM Project

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• World Bank- TN IAMWARM Project

e -Velanmai
Principal Investigator Dr.
C.Karthikeyan Associate Professor(Ag.Extension) Em
ailkarthikeyanextn_at_yahoo.com
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Research Issue

• Scientific advice is not reaching farming
  community in a timely manner

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Concept of e -Velanmai

• ICT based demand driven, participatory
  Agricultural Extension model
• To Provide timely agro advisory services by TNAU
  scientists to the registered farmers using ICT
  tools (Computer, Internet, Digital Camera, Mobile
  phone) on need and regular basis.

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Components of e-Velanmai
Expert Team
Diagnostic Information
Expert Advice
ICT Tools
Field Co-ordinator
Farmer
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Objectives

• To test the feasibility of e- Velanmai model of
  technology transfer in selected command areas of
  Tamil Nadu.
• To study the perceived impact of e - Velanmai
  among the beneficiaries.

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Technology Transfer Process(Public model)

• Palar, Aliyar and Varahandhi sub basins
• 25 farmers drawn from five villages
• One Field Coordinator (FC) visits one village
  per day
• FC diagnose the crop status on weekly basis and
  takes photos
• Photos sent to TNAU expert team on daily basis
  through internet
• Scientists give recommendations to the FC through
  mobile based soil and water results
• Recommendations recorded and follow up.

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Advice through mobile
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Private Model Technology Transfer Process
Selected Water Users Association
Awareness Campaign with WUA President
Farmers enrolled as members in e-Velanmai
Membership fee collected Deposited in WUA
Account
Farmers Problem attended on need basis by FC
Contd.,
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FC records diagnostic images and field data
Diagnostic Information passed on to Expert team
using ICT
Expert advice given to Field Coordinator / Farmer
FC records the advice and educate the farmer
Follow up by the F C
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Private Extension Model
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MEMBERSHIP FEES

• Registration fees based on farm size owned
• Upto 5 ac Rs. 50/yr/farmer
• 5-10 ac Rs. 200/yr/farmer
• gt 10 ac Rs. 300/yr/farmer

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Money deposited in WUA account (Sustainability)
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e-Velanmai Membership Card
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First MC Distribution By Mr.Vibu Nayar I.A.S.,
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Membership enrolment in e-Velanmai
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MEMBERS ENROLLED
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EXTENSION ACTIVITIES
I. Technology Transfer on need basis II.
Technical seminars, field diagnostic visits by
experts III. Capacity Building of farmers for
using ICT tools
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Technology Transfer
Total 768
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I. Technical Advices
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Coconut Tanjore Wilt
Recommendation 1.Calixin 5ml 100 ml of water
root feeding 2.Calixin 5 ml water 25 ml mixed
well and applied to drunk where ever stem
bleeding occur.
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Banana-Leaf eating caterpillar
Spodoptera litura Symptoms Young larva feed by
scrapping the leaves Recommendation Endosulfan
2 ml/lit, Ecolux 2ml/lit
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Pumpkin-Red Pumpkin beetle
Aulacophora foveicollis, Symptoms Grubs feeds
on the roots, stem and fruit touching the soil.
Adult feeds on leaf and flowers.
Recommendation Endosulfan 2ml/lit, 50
Carbaryl dust 2g/ha
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Maize-Cob borer
Helicoverpa armigera Symptom Feeds on silk and
developing grains Recommendation 10 Carbaryl
dust 2g/lit
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II. Seminars / Meetings
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SEMINARS /MEETINGS
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Field visit and Demonstration
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Field visit made by scientists Palar
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III. CAPACITY BUILDING
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Capacity Building on Internet Operation
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Capacity building on Digital Camera Operation
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• Feed Back on e-Velanmai
• Able to adopt scientific farming practice..
• Direct Linkage with TNAU Scientist.
• Adoption of appropriate technologies.
• Timely access to technical advice..
• Skill to operate ICT tools
• Saves time and effort to access recommendations
• Knowledge about various pests and its control

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Outcomes

• e-Velanmai model of technology transfer is found
  to be effective to solve problem based queries of
  farmers in irrigated areas
• Farmers participated in the extension process and
  were convinced in its functioning
• This model can be adopted by extension
  officers/KVKs for upscaling the benefits.