TVs Top 5 - PowerPoint PPT Presentation

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TVs Top 5

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... must see moments from the hottest TV shows each day and invites members to vote ... TV viewing and online are simultaneous leisure activities. ... – PowerPoint PPT presentation

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Tags: online | shows | top | tv | tvs | watch

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Title: TVs Top 5


1
TVs Top 5!
  • Product Overview
  • Plug into the television buzz! AOL has the 5
    must see moments from the hottest TV shows each
    day and invites members to vote for their
    favorite. Connect your brand to the pop culture
    water cooler moments people cant stop talking
    about. Content is refreshed daily to keep users
    interacting with your brand repeatedly.
    Persistent AOL Welcome Screen promotion.
  • Target Audience
  • Adults 18-54 and teens who love TV and are pop
    culture junkies
  • TV viewing and online are simultaneous leisure
    activities. 24 of men and 30 of women in the
    US regularly go online while they are watching
    TV. TV viewers are 3 times more likely to be
    simultaneously online than reading a newspaper or
    magazine. 62 of people downloading files online
    are watching TV.
  • 2005 Sponsorship Opportunity
  • 51M rich media 728x90 banner impressions
  • 50M animated sponsorship header impressions
  • 71M branded impressions in video loader
  • 60M expandable banner impressions in the media
    player
  • 1.4M year long sponsorship (180M paid
    impressions and 60M bonus impressions)
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