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Raffles

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Numbered tickets. Prize disclosure and ... Who you can sell tickets to. Whether you need a gambling license or permit ... Keep all raffle tickets for 3 years ... – PowerPoint PPT presentation

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Title: Raffles


1
Raffles
  • Making Money With Raffles

2
What You Need To Consider
  • Most raffles are considered gambling and are
    governed by fairly precise state and provincial
    laws
  • Find out the laws in your state or province
    before you start your raffle

3
  • Items regulated may include
  • Value of Prize
  • Numbered tickets
  • Prize disclosure and details explained
  • Length of contest
  • Bookkeeping requirements
  • Length of time you must keep records
  • Who you can sell tickets to
  • Whether you need a gambling license or permit

4
Decision(s) To Make On Your Raffle
  • How long will it run?
  • One day, one Month, one year
  • Until so many tickets are sold
  • At the end of an event
  • Number of prizes
  • One grand prize
  • First, Second, Third and so on
  • Value of prizes

5
  • How many tickets will you print
  • Unlimited VS A limited set number
  • How will tickets be purchased?
  • On line, at an event, by mail
  • How much do you want to make?
  • What will you print on your tickets
  • Number, prize detail, where to mail tickets
  • What will be the value of each ticket
  • Where will you purchase merchandise
  • Retail, Wholesale, Donations, discounts

6
Will You Have a Sponsor?
  • What will they pay for?
  • What will they want in return?
  • Most likely advertising
  • Newsletter, flyers, website

7
Sponsors
  • Companies that may donate gift cards and
    merchandise in exchange for advertising
  • You will need to keep your advertising
    commitments and follow up with a thank you letter

8
Who Will Keep Track of Tickets Sold?
  • Should have centralized record keeping
  • Very important in long duration raffles, large
    number of raffle tickets, and multiple raffle
    ticket sale sources.

9
Choosing The Prizes
  • Items that appeal to a broad range of people will
    attract more entries.
  • People like big prizes worth large dollar amounts
    (thats why raffles are gambling)
  • People also like multiple chances to win
  • People often equate value of an item as important
    as the item itself
  • Your prizes need to be quality items, not
    something a merchant could not sell

10
Where Do You Get Prizes?
  • Donations
  • Wholesale items
  • Special purchase programs for non Profits
  • Examples in hunting merchandise
  • Bows, Mathews, Hoyt, Bowtec, PSE
  • Merchandise, Primos, Brunton, Steiner,Montana
    Decoy and many more.
  • Gift Certificates

11
Case Study 1
  • Bow Raffle for 2 Sportsman shows
  • Bow Mathews Outback
  • Overhead
  • Cost 350.00 (Value 700.00)
  • Printing of 300 Raffle tickets (50.00)
  • Tickets sold 300 X 5.00 per ticket 1,500
  • Profit 1,100.00

12
  • Marketing
  • Large sign in booth with lettering that can be
    read by person walking by the booth
  • Bow hanging on post in front of booth so ticket
    buyers can handle it.
  • Passing out flyers at other booths advertising
    the bow raffle

13
  • Post Raffle
  • Take picture of winner and put in newsletter
  • Keep all raffle tickets for 3 years
  • Thank Mathews for the discount bow and send copy
    of newsletter story about winner and Mathews bow.

14
Case Study 2
  • Alberta Bowhunters Association 3rd Annual Spring
    Fever Raffle
  • Drawing to be held at the ABA banquet
  • Overhead
  • Cost of prizes and tickets
  • Apx. 1,750.00
  • ( Retail value of 5 prizes 7,000)
  • Sponsor paid for grand prize (3,700) Other items
    were donated or purchased at discount

15
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16
  • Cost of raffle tickets
  • 5.00 X 2,000 (limit) 10,000
  • Expected profit 8,350.00
  • Duration of contest - 5 months
  • Marketing
  • Emails, Information poster, Banquet event, open
    to non members, mail outs

17
Case Study 3 Coin Raffle
  • Often used at banquets
  • Same day drawing
  • Usually for one item
  • Prize should be coveted by most people at event

18
Prize
  • Steiner binoculars (Retail 900.00)
  • Overhead
  • Cost of binoculars 500.00
  • Cost of logo wood discs 25.00
  • Coin value 15.00 X 100 1,500
  • Expected profit 975.00

19
Pitfalls
  • Not enough marketing
  • Not enough value or quality in prize
  • Prizes not desired by many people
  • Eg. A low end off brand bow
  • Violations in state or provincial gambling laws
  • Bad bookkeeping
  • Not thanking donor or doing promised
  • Advertising (loss of a future donor)

20
Precautions
  • Get a written agreement for any merchandise you
    do not have in hand
  • Includes hunts, promised items and services
  • Have a substitution clause in case prize is not
    available
  • Especially in long running raffles

21
  • Be as detailed as possible in describing exactly
    what the person will win
  • This is especially true when you are raffling
    hunts and services
  • Good idea to limit time period for raffle
  • Insures that prizes will still be available
  • Match your raffle to the size of your group

22
  • Raffles can be your main fund raiser or they can
    supplement existing fundraisers.
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