Title: TAKE CONTROL
1TAKE CONTROL !
Lifestyle Planning
Helping your clients
- And ensuring enhanced cash
- flows for you for years to come.
2Why?
- The market for traditional financial planning
services is small - basically those with lumps of
cash. - The real market for financial planning services -
those with cash flow - is huge and underserviced. - To profit from this market you need to be
properly equipped to deliver comprehensive
services economically. - There are many steps you can take towards this
objective. - The first is Money Manager.
3The new market
- Money Manager has been refined in the market for
about six years. The first noticeable change was
in the remuneration of those using it. As well as
the traditional commission and trail income
streams they found themselves earning substantial
fees. - Why did clients who previously would have been
seen as unprofitable suddenly become so
lucrative? Because Money Manager enabled the
advisors to deliver what clients really needed
all along - a plan that helped them see not only
an accumulation of wealth, but achievement of the
lifestyle goals that were the keys to their
satisfaction. More than that, they suddenly had a
road map that gave them regular feedback to
help them see goals being realised. - In short - they are paying for real added value!
- This formula is very powerful by itself, but when
technology now available is coupled with it,
clients are empowered in a way thats never been
possible before. - At the same time everyone in the value chain
earns more and many of the more mundane tasks are
outsourced to the client.
4A typical scenario
You probably aroused your client's interest with
examples of how this sort of plan has worked for
someone else...
5Overview
- Your client is asked to complete a data
collection - via the Word document supplied with
the software (easily customisable) or via your
web site. The form includes signoff for the
client to satisfy know your client rules. - The completed data is entered into Money Manager
and a plan constructed to satisfy your clients
needs - with or without your client present
depending on your preference. - Money Managers reporting is extremely flexible
so that it can be tailored to you and your
client. The software addresses debt mangement,
insurance needs, gearing, retirement planning and
margin lending all in one smooth process. - Priority is given to your clients goals.
- The resulting plan achieves those goals and pays
for your recommendations (your fees are locked
in). - Your client takes home a plan that includes a
road map that becomes their essential
reference. Your web site (or our support web
site) can even supply their means of tracking
progress. The change in their life can be
remarkable! - Most importantly you have cemented this client as
a source of future income. - Advanced clients can take home a copy of
MoneyMate customised with their plan and designed
to help them track their progress and even to
help them interact with your web page.
6What can Taking Controlachieve for you?
- The following slides walk through a typical
scenario...
7The words above tell the story...
8But maybe this graph does it better !!
- The top graoh shows where this client is heading
now - decent wealth growth but a bleak outlook
six years out from retirement. - After our recommendations - the lower graph
speaks for itself.
9What did we do to achieve this outcome?
10The first step was to find out about our client.
- First fundamental client details
- Then - very important - details of goals and
objectives. - Financial details follow - in depth if this is
the data entry that will lead to the plan - in
outline form if were doing the broad strategy.
11Next we sum up what that means.
- For cash flow, this is quite a revelation for
some!
12And graphically
- Then for assets (at the back), net wealth (in the
middle) and debt (at the front and still existing
when they want to retire!!). - Looks quite encouraging soaring up to the magic
million mark...
13Until we project forward into retirement...
- Indicates that something needs to be done.
14The Next Step
- Where the advisor follows a proven sequence that
leads to goals being satisfied and needs met -
and a very satisfied long term client.
15First lets tidy up your debt...
- With your cash flow theres no way you should
still owe money on your current loan when you
retire! - However weve seen that your cash flow is a
little lumpy through the year so lets get the
flexibility you need through an equity loan (line
of credit). - Well see later how that will pan out but first
lets look at risks...
16Risks are addressed through screens like this...
- Analysis of needs on death or trauma of either
partner are discussed as well as the need for
income replacement.
17Outcomes are summarisedDecisions made..
- The recommended amounts, drawn entirely from
client input, are summarised alongside existing
levels and the clients elected level of cover
entered..
18Consequences...
- It doesnt hurt to illustrate the consequences of
the chosen level of cover should the worst
actually happen! - The red line shows when the surviving partner
runs out of money living at the desired level.
19Now planning the cash flow
- With our fees and Insurance premium increased
already locked in, lets look at what this client
can achieve.
20Borrowing for investment...
- A very useful screen shows that spare cash flow
alone could support substantial borrowings for
investment - even on a ten year PI basis. - The client elects in this case to borrow 150,000
to invest in a portfolio (earlier investigations
have persuaded the client that its a good idea -
lets see)
21- Borrowed money invested and superannuation topped
up we move on.. - Note how the spare cash has been adjusted when we
get to the super screen to allow for the
investment just made. - At this point the Retirement Needs calculator is
also made accessible - could be topical!
22What your new cash flow achieves...
- What your new cash flow achieves, after all the
changes we have made is summed up by the rapid
progress in reducing debt. - At the same time, your new investment portfolio
is growing and you can sleep at night knowing
your family is protected...
23How do I know its working ?
- Youve taken on a large new debt (part of it was
set aside as PI - the projection here only shows
the LOC part) - how do you know its working? - The month by month cash flow shows what the
outlook is - so you dont panic when your balance
owed increases in two months. In fact you can
look at the statement that month and know those
projected goals are being achieved. - If its off track a little in the first few
months we refine it until it is on.
The Road Map
24The fruits of your labours...
Age 81 noted on the x axis is life expectancy
25And whats our advice been worth to you?
Tells the story graphically..
26Where do I sign?
- Thats the probable next question from your
client. - Of course every person is different so you need
the flexible tool base that will enable you to
handle all those peculiarities. - ODonnell Software have spent many years and
thousands of real life cases in refining the
tools that back up the process. - It has already been successfully implemented in
Australia and in Malaysia. - It can add real value (and profits) for you.
27ODonnell Software
- Contact David ODonnell on
- International access code followed by
- 614 1891 1565
- or at david_at_odsoft.com.au