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Solutions for Lead Management and Optimization

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When you're in an industry driven by leads, success or failure is driven ... Warehouse for suppression files and creatives. Permission ... ABC Ad Network ... – PowerPoint PPT presentation

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Title: Solutions for Lead Management and Optimization


1
Solutions for Lead Management and Optimization
2
Quality Lead Management Matters
  • When youre in an industry driven by leads,
    success or failure is driven by quality data.
    Without proper lead validation businesses run
    the risk of
  • Buying and selling unqualified leads
  • Bad self-reported information
  • High numbers of returned leads
  • Wasting time, money and resources

3
Quality Lead Management Matters
  • Without quality lead management, your business
    reputation is at risk.
  • Bad data passed through your current IP address
    affects your reputation with ISPs.
  • If your bounce rate goes too high, ISPs can
    shut you down.
  • Bad leads may cause current email house files to
    be blocked.
  • Bad leads can cause undeliverable postal mail
    pieces, increasing costs significantly.
  • Disputes can harm your relationship with clients.

4
What We Do
DCASTech is a third party vendor that protects
your brand by providing actionable intelligence
through quality data management. DCASTech
offers cost-effective, customized solutions for
businesses to manage lead flow efficiently and
effectively.
5
What We Do
  • DCASTech has created two proprietary platforms
    that can be customized to meet your business
    needs.
  • Advertisers, Marketers and Agencies Ascend
  • Auto-responders
  • User friendly GUI and simple campaign set up
  • Third party IP addresses to protect brand
    reputation with ISPs
  • Publishers, Database Owners and Networks
    Aperture
  • Plug-and-play, lightweight in configuration
  • 70mm known bounce file
  • Sophisticated email validation
  • CASS level standardization
  • Area code and exchange validation

6
What We Do
  • Ascend also features
  • Intuitive dashboard to monitor all campaigns
  • Consolidate, validate and de-dupe leads
  • Flexible data field creation
  • Warehouse for suppression files and creatives
  • Permission based system access
  • Other common features include
  • Private labeling
  • Real time or batch data reception and delivery
  • On demand or batch reporting

7
Solutions at work
8
Each Pub chooses Real-time Method and delivers to
Engine
Each Lead
Each Pub has own IP Address
  • Campaign Set-up
  • Q1 Widget Campaign
  • Choose publishers
  • Define data fields
  • Configure validation

9
70mm known bounce file Email hygiene CASS
level standardization Area code and exchange
match Profanity
10
(No Transcript)
11
Why DCASTech
  • Cost-effective DCASTech solutions cost up to 60
    less than competitors
  • Efficient Saves time and resources from your
    marketing andIT efforts
  • Customized Our platform is flexible enough to be
    customized to your business needs
  • Dynamic The timing and format of data flow and
    reporting can be adjusted to your needs
  • Personal The technology and pricing power of
    Fortune 2000 company with the personal dedication
    of a start-up

12
The Evolution Continues
  • To be an industry leader, you need to remain on
    the leading edge of technology. Thats why
    DCASTech continues to pave the way for future
    advancements in achieving data quality.
  • DCASTech is already preparing to release the next
    step in lead validation technology in the Q2
    2009, Validation Plus.
  • Expanded functionality is also on the horizon as
    DCASTech will begin offering a broad array of
    data enhancements including credit score and
    demographic appends in Q2 2009.

13
Thank you.
Call us with questions regarding our services and
how DCASTech solutions can work for you.
Don Schaum General Manager(p) 646-278-5617 ext
217(c) 917 748 4773Dmitriy Dvoskin Chief
Technology Officer
Stefanie Fazio Customer Service Manager(p)
646-278-5617 ext 220(c) 646 436
7892 DCASTech104 West 29th Street11th Floor
New York, NY, 10001www.dcastech.com
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