Finance

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Finance Investment Club Nike Inc.
Just do it

• Investology Ali Bakhshandehfard
• Jonathan Yin
• Jamie Duque
• Bo Peng

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Company Profile

• Founded in 1972
• Headquartered in Beaverton, Oregon
• Mark Parker-CEO and President
• Industry-Sportswear and Sports Equipment
• Number of Employees-30,002
• Main Competitors Reebok, ADIDAS, AND 1, Converse

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Company Profile Cont.

• Famous athletes include Kobe Bryant, Lebron
  James, LT, Cristiano Ronaldo, Cesc Fabregas
• Produce many commercials shown worldwide

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Statistics

• Price 67.75
• Mkt Cap 33.44B       
• 52Wk High 70.60   
• 52Wk Low 51.50
• P/E 18.76 
• Forward P/E 18.96    
• Beta 0.64    
• Shares 492.71M  
• Vol 1.56M        
• EPS 3.61    Dividend 0.23
• Inst. Own 72

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Company Analysis

• NIKE Goddess of victory.
• Founded by University of Oregon, Phil Knight
  Bill Bowerman in Jan, 1964.
• Track running shoes.
• Engages in the design, development, and marketing
  of footwear, apparel, equipment, and accessory
  products worldwide.
• By 1980, 50 market share in the United States
  athletic shoe market.
• Went public in December 1980.

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Textile - Apparel Footwear Accessories
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SWOT Analysis
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Nike Inc.

• Strengths
• Very efficient company, best among its sector.
  Benefiting from low costs due to its outsourcing
  of production jobs
• Concentrating on their strengths. Soccer,
  basketball and golf
• Partnership with other strong brands (ex. Apple)
• Higher ROA than competitors

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Nike Inc.

• Weakness and Threats
• Possible loss of market share due to the Reebok-
  Adidas merge
• Sluggish economy may influence buyers towards
  cheaper goods.
• Up-start firms like Under Armour are building
  niche markets.

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Nike Inc.

• Opportunities
• Strong global sales and growth. Nike is looking
  to expand in China primarily, due to this summers
  Olympics.
• Continued expansion into custom shoe business.

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Technical Analysis
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Technical Analysis
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Recommendation

• Based on our research we rate Nike Inc. a HOLD
  because even though they are a dominant company
  the current recession is not a good time for
  luxury goods such as 150 dollar sneakers and most
  other Nike goods.