Online eBooks Trend and Opportunities An Industry Observation

1
Online eBooks Trend and Opportunities An
Industry Observation

• Joseph Goh
• Director, IG Publishing
• (an iGroup Company)

2
Personal Brief

• Information and Technology since 1995
• Information Retrieval and Search Engines
• Library Information Services
• Library Automation Solutions
• Content Streaming Applications
• eLearning Applications
• Electronic Publishing Solutions
• Licensing and Distribution

3
In Perspective

• Paradigm Shift in User Behavior
• Web Savvy, Instant Gratification, On-demand,
  Anytime Anywhere, etc.
• Content Warehouse or Information Gateway
• A Majority Shift is an Eventuality

4
Understanding User Needs

• Instant Access to Information
• Local Language Support for non-native English
  Speakers
• Tools to Enhance Information Discovery
• Integration with eLearning Application -
  Supporting Pedagogy or Instructional Design

5
Technology Trend

• Media-rich Enhancement to improve User Experience
• On the Fly Machine Language Translation
• Clustering with Visualisation
• Centralised gt Regionalised gt Localised

6
Trends in Discussion

• Turning Existing Content into Assets
• Negotiating with Publishers for Consortia
  Purchases

7
Turning Existing Content into Assets

• Managing your own ebook collection
• Delivering value to your users
• Greater Manageability
• Control over Performance
• Security (DRM)
• Increase your ROI
• The future of Library Automation

8
Example Hong Kong University

• 4000 titles
• Conversion from Print to Electronic
• Cleaning and OCR
• 2 Pax
• Ebook Management System
• 12 months

9
Other Examples

• Columbia University Press
• Ebook Library
• Chulalongkorn University
• Electronic Textbooks

10
Consortia Negotiation Issues

• Negotiation through Aggregators
• Issues
• No. of sites
• No. of copies per title (Multipliers)
• Communication pitfalls
• Potential Breakdown in Negotiation

11
Consortia Negotiation

• Suggested Solution
• Pre-negotiation
• Identify the Titles
• Segment the Publishers
• Segment the User base
• Negotiate directly with Publishers
• Understand your Product Mix!!!
• Select your preferred platform partners or own
  EMS

12
Opportunities

• Enhanced Services to users Stay RELEVANT
• Reduced Logistics Issues Stay EFFICIENT
• Platform Independent Stay in CONTROL
• Self Managed Stay CONNECTED