Welcome to Souders Motorsports

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Welcome to Souders Motorsports
Ronald L. Souders Manager of SMS Racing 15060
Apple Blossom Trail Beloit, Ohio 44609 (330)
584-3434

• Hi, we are the hottest addition to the USAR
  Hooters pro cup series! We are Souders
  Motorsports. We are a family owned and operated
  race team. Through this portfolio our objective
  is to share who we are, wherere weve been and
  where we would like to go.
• Racing for over a decade we are rising to the
  top. Over this time our driver, Ronnie Souders,
  has accumulated over 100 feature wins, and almost
  double the amount of qualifying wins. In
  fourteen years of competing we have four Track
  Championships, one Ohio State Championship, one
  Rookie of the Year and Main Event Series XV
  feature win. This past year alone we have been
  racing our first season in the USAR Pro Cup
  Series and have accomplished many goals. These
  are the goals we have accomplished this far. On
  a limited budget Souders Motorsports has been
  able to assemble an entire race team. The team
  has put together a highly competitive Hooters Pro
  Cup Car. Our driver finished 19th in points out
  of 50 drivers. He has received the Hard Charger
  award twice. Within the past few races Ronnie
  has had two top 15 finishes. The nickname the
  Beloit bullet has been bestowed upon him by his
  adoring fans. He has even obtained the attention
  of the media. Several articles have appeared in
  the Morning Journal.
• Now that we have established ourselves and
  proved that we can be competitive at this level,
  we are reaching out to potential sponsors to
  provide us with the resources to improve and
  eventually dominate the USAR Pro Cup Series.
• Thank you so much for your time and
  consideration. We look forward to hearing from
  you soon.
• Sincerely,
• Souders Motorsports Ronald Souders

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Welcome to Souders Motorsports

• We are a race team, located in Northern Ohio.
  Our crew is made up entirely of highly skilled
  volunteers.
• Our driver is young but dont let that fool you.
  He has been in auto racing all of his life at the
  ripe old age of 10 he started racing and winning.
  
• The series is USAR Hooters pro cup
• Speed TV airs all the action on national
  television
• You can look on line for all info at
  www.usarprocup.com or www.usarfans.com.
• These race cars are very similar to its NASCAR
  brother they are full bodied race cars, the cars
  are 600 plus horse power 3300 pound stock cars,
  very fast and always providing exciting racing
  action. You can pay for a seat but you wont need
  it.
• The races are 200-250 lap races including full
  pit stops.
• The USAR hooters pro cup series is the highest
  level short track series in the country. We have
  spent the 2007 series learning the tracks,
  figuring out setups and training our crew. We
  are going to run the 2008 series for points and
  hope to finish in the top ten in overall points.

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• We are currently running in the nationally
  televised USAR Hooters Pro-Cup series.
• United Speed Alliance Racing Series (USAR)
  sanctions the highly competitive Hooters Pro Cup
  Series featuring 3300 lbs. stock cars circling
  the short tracks of the East Coast under the
  strain of 600-horsepower motors. Although the
  Hooters Pro Cup Series is relatively young,
  taking the green flag in 1996, it has quickly
  grown into the premier short track touring series
  in the United States.
• The mission of USAR is not only to promote a
  Series that provides top-level entertainment to
  the ever-growing fan base in motor sports, but
  also to provide close competition for the
  drivers, direct benefits to the promoters and a
  wealth of marketing opportunities for its
  sponsors.
• Every Hooters Pro Cup Series race is covered by
  The Speed Channel and several other cable
  channels. The Speed Channel is the
  fastest-growing cable sports network in the
  United States, it is the only 24-hour channel
  geared towards millions of passionate motor
  sports fans and auto enthusiasts across the
  country.
• The Speed channel does a wonderful job at making
  sure each sponsor gets a good amount of air time.
  (www.usarprocup.com).

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More TV Coverage

• But SPEED isnt the only channel youll find the
  Hooters Pro Cup Series races being aired multiple
  times. The nation wide regional package combined
  with SPEED brings the Hooters Pro Cup series into
  more than 110 million households all season long.
• Network-Household-Coverage
• Mid-Atlantic Sports Network-5,200,000-DC-DE-MD-NC-
  PA-VAAltitude SportsEntertainment-5,000,000-CO-
  ID-KS-MT-NE-NM-UT-WYSportsTime
  Ohio-2,800,000-OHCox Sports Television
  (La.)-1,500,000-AR-FL-LA-TXMediacom-TBD-AL-DE-FL
  -GA-NCMediacom-TBD-MO IL IN KY Time Warner
  Sports (Wisconsin)-700,000-WIWCOX-100,000-Macon,
  GAAmerica One-17,500,000-NationalCox 11
  -410,000-Norfolk-PortsmouthDirectTV-3,000,000-Na
  tionalDish Network-3,000,000-NationalFox
  Sports International-6,000,000-Middle East
• By Paul Warner

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Our Goals

• We are running in the USAR Hooters Pro-Cup
  series.
• -Our goals for 2008 are to make the field in all
  races and to finish in the top 10 in overall
  points.

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2008 USAR Pro Cup Series Schedule

• Northern Division ScheduleDATE DAY TRACK SIZE
  LOCATION1. Apr. 19 Sat. South Boston Speedway
  0.4 South Boston, VA 2. May 31 Sat. Milwaukee
  Mile 1.0 West Allis, WI 3. June 14 Sat.
  Mansfield Motorsports Park 0.5 Mansfield, OH 4.
  June 28 Sat. Salem Speedway 0.555 Salem, IN 5.
  July 12 Sat. Motor Mile Speedway 0.416 Radford,
  VA 6. July 26 Sat. Jennerstown Speedway 0.522
  Jennerstown, PA 7. Aug. 9 Sat. South Boston
  Speedway 0.4 South Boston, VA 8. Aug. 20 Wed.
  Bristol Motor Speedway 0.533 Bristol, TN
  Championship Series DATE DAY TRACK SIZE
  LOCATION 1. Aug. 30 Sat. Mansfield Motorsports
  Park 0.5 Mansfield, OH 2. Sept. 20 Sat. Iowa
  Speedway 0.875 Newton, IA 3. Oct. 18 Sat. USA
  Intl Speedway 0.75 Lakeland, FL 4. Nov. 1 Sat.
  Rockingham Speedway 1.0 Rockingham, NC

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Track Information
www.southbostonspeedway.com
www.milwaukeemile.com
http//mansfieldmotorsportsonline.com/
www.salemspeedway.com
www.motormilespeedway.com
www.jennerstown.com
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www.bristolmotorspeedway.com
www.iowaspeedway.com
www.usaspeedway.com
TBA
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What you will gain

• This is a huge advertising opportunity for your
  corporation. TV Coverage The Hooters Series is
  nationally televised as well as in magazines,
  books, and web pages. There are millions of
  viewers watching these races. Speed Channel is
  the primary media coverage. The USAR Pro Cup
  series is viewed in 110 million households. Any
  time the car or driver is seen or mentioned, so
  are his/her sponsors.
• Before each race there is a meet the driver
  session which is an excellent opportunity for our
  driver to promote your company. We are able to
  pass out any pamphlets, literature or samples
  your company would provide.

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Types of Sponsors

• A Primary Sponsorship is one in which the car
  will be painted to the colors of the company.
  When talked about on SPEED Vision, the car will
  be referred to as the Your Company Chevrolet,
  and get the most recognition by fans and
  television. The primary sponsor is the company
  who really makes it possible for us to get the
  car to and from the race every race, as well as
  covers most of the race day expenses.
• A Secondary Sponsorship is one that will be
  advertised on the rear quarter panels. These
  quarter panels are very visible from the track,
  as well as on television. The secondary sponsor
  helps with the expenses not covered by the
  primary sponsor.
• An Associate Sponsorship includes any donation of
  products, labor, or a monetary sponsorship of
  under 1,000 per race. All sponsors will be
  mentioned in pre-race and post-race interviews,
  and all sponsors will get great advertising in an
  exciting market!

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Race Expenses

• Race Day Expenses
• Fuel for Truck 300- 400
• Entry for the Race Car 250
• Entry for the Crew 50 per person (at least 5
  crew members per race)
• Fuel for Race Car 180 or higher (estimated
  fuel cost is based upon last years prices, race
  day has a minimum purchase of 20 gallons)
• Tiers for Race Car 200 per tire
• (minimum of six tires to be purchased on race
  day)
• Crash Fund 500
• Food and Accommodations for Driver and Crew 500
• Per Year
• (this will cover parts, labor, and up keep.)
• 2008 it is required that we switch to the new
  5-star body.

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Sponsors cont.

• Primary Sponsorship
• 3,000 or more per race
• (Based on all costs above, as well as provides a
  cushion to cover extra tires, or emergency parts
  needed on race day.)
• Secondary Sponsorship
• 1,000 - 3,000 per race
• (Based on costs to get the car ready in between
  races, as well as preparing the car for this
  season.)
• Associate Sponsorship
• Under 1,000 per race, labor, or merchandise
  sponsorships
• (Used to pick up forgotten expenses, and pay crew
  members if needed.)

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These race cars are very similar to their NASCAR
brother they are full bodied race cars. The
cars are 600 plus horse power 3300 pound Five
Star bodied stock cars very fast and always
providing exciting race action. You can pay for
a seat but you wont need it.
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At every race there is an autograph session that
gives the fans an opportunity to meet the
drivers. This is also a nice time for the fans
to get information about drivers sponsors.
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Our driver is excellent with the fans. He greets
each one with enthusiasm and makes them feel
important!
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The USAR Hooters Pro Cup series is the highest
level short track series in the country.
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We are racing against some of the finest short
track drivers in the country.
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The USAR pro cup series, race at the finest
family friendly short tracks in the Northern and
Southern United States. There are between
10,000-20,000 fans in attendance.
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All Races are Nationally televised.
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About the Driver

• Ronnie S. Souders is 25 years of age. Born in
  Florida, Ronnie has spent most of his adolescent
  life in Pennsylvania and he now resides in Ohio.
  He has been racing for fourteen years. He grew up
  involved in MRO (Motor Racing Outreach) for the
  Winston Cup Series.
• Racing has been Ronnies life for as
  long as he can remember. He truly has the heart
  of a racer. He has been racing for fourteen
  years and has high ambitions and goals for the
  future. He doesnt give up. Ronnie has great
  car control and driving judgment. Running on a
  budget he has milked every piece of equipment for
  all its worth. Ronnie is ready and willing to
  travel. He has raced from Flat Rock Michigan all
  the way down to Citrus County Speedway in
  Florida. Ronnie has accumulated over 100 feature
  wins while racing, and almost double the amount
  of qualifying wins. In fourteen years of
  competing Ronnie has accumulated four Track
  Championships, one Ohio State Championship, one
  Rookie of the Year, Main Event XV feature win
  and two Hard Charger awards with the USAR Pro Cup
  Series..
• For three years he was involved with the Mark
  Collie Celebrity Race, Nashville, Tennessee.

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Experience

• -Our racing career began in 1993 with go-carts.
• We began racing go-carts in 1993 and ran through
  1997.
• Won 4 track championships (94, 95, 96, 97).

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The five car team Ronnie drove with in 2000. He
has the second car from the back. Won the Young
Lions Championship and finished third in the
Southern Ohio point race.
Ronnie and his dad are standing behind his Rookie
of the year Legends car.

• From 1997-2000 we raced a Legends car.
• 1998 Northern Legends Car touring series Rookie
  of the year.
• Finished 7th in points out of 25
  drivers.
• 1999 BFGoodrich Tires Point Series Ohio State
• Asphalt Champion Young Lions Division.
• Finished 10th in the nation out of 60
  drivers.
• 2000 Southern Ohio Legends Car touring series
  3rd in points.

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The Modified

• From 2000-2004 we raced the modified.
• 2002 3 Feature wins, 10 Heat Race wins, 2 Dash
  wins.
• Main Event 15 Win, Columbus Motor Speedway.
• 2004 3 Feature wins, 7 Heat Race wins

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USAR Hooters Pro Cup

• This year we began racing the USAR Pro Cup
  series.
• 2007
• 2 Hard Charger Awards
• 2 Top 15 Finishes
• Finishing 19 in Northern division points out of
  50 drivers (Even having sat out a couple races).

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Ronnie Souders, driver of the No. 55 Let Freedom
Race Pontiac, started 33rd and finished 13th in
the Lucas Oil 200 at Salem Speedway. In doing so,
Souders picked up the Aaron's Do The Math Award
for advancing the most positions. Ronnie
Souders, driver of the No. 55 Let Freedom Race
Pontiac, started 30th and finished 15th in the
BFGoodrichTires.com 250 at Lake Erie Speedway. In
doing so, Souders picked up the Aaron's Do The
Math Award for advancing the most positions.
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A clipping from the Columbiana Morning
Journal.Attached to this portfolio is the
article.
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Another clipping from the Morning Journal.
Columbiana High School graduate Ronnie Souders
(55) follows eventual winner Mark McFarland (81)
in the Hooters Pro Cup Series Greased Lighting
250 at Mansfield Motorsports Park June 9.
McFarland drove the Bush Series car for Dale
Earnhardt Jr.-owned JR Motorsports last year.
Right behind them are Mike Garvey (17), a part
time Nextel Cup Driver, and Brandon Ward (93).
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Average Event Attendance
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Total Event Attendance
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Speed Channel Nielsen Ratings
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Speed Channel Nielsen Ratings
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Speed Channel Nielsen Ratings
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Speed Channel Nielsen Ratings
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For more information visit

• www.ronniesouders.com
• www.myspace.com/sms55
• www.usarprocup.com
• www.usarfans.com

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Thank you so much for all of your time. We look
forward to hearing from you!