Importance of Foreign Direct Investment

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Community Investment Support Program
Presented to Moving to the Next Level Emerging
Tools and Models in Economic Development
Conference February 22 23, 2006
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Community Investment Support Program (CISP)
Supporting Canadas Investment Strategy

• 2006/07 applications were due November 28, 2005
• Adjudication of FY 2006/07 projects are taking
  place throughout February and March 2006
• Program delivered out of Regional Offices
• For contact information, program details, and
  application forms go to
• www.cisp.gc.ca

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CISP 2005/06 Funding Over 4.7M for 128 Projects
36,000
24,000
108,173
461,670
442,802
145,070
293,730
994,628
1,729,457
249,850
260,309.60
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Community Investment Attraction and Retention
Readiness Continuum
Level of Private Sector Support should increases
along the continuum
Step 2
Step 1
Step 3
Step 4
Step 5
Research to Identify Competitive Advantage
Development of Community Profile
Target Industry Sector Geographic Area
Identify Marketing Strategy
Executing the Plan
Capacity Building
Strategy Development
Step 6
Monitor, Evaluate, and Adjust
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CISP ROLES RESPONSIBILITIES
Category 1 Activities (Research and Capacity
Building)

• Activities focusing on improving the investment
  readiness of communities through support for
• basic research,
• development of community profiles,
• modest foreign investment initiatives, and
• training.

• For this level of expertise, CISP supports staff
  training, research activities and profile
  development. Examples of work include
• investment training for economic development
  staff, researching assets,
• identifying investment strengths, and
• developing a community profile to be used when
  encouraging investors.

• Category One 1,000 to 50,000 in program
  support

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CISP ROLES RESPONSIBILITIES
Category 2 Activities (Strategy, Planning
Implementation)

• Activities that CISP supports at this level of
  expertise include
• identifying foreign targets and developing
  corporate profiles and contact database,
• developing and implementing a targeted strategy
  for encouraging investment,
• developing a strategy for approaching
  corporations,
• developing or substantially upgrading Web
  sites, and
• implementing strategies to retain or expand the
  investment of foreign affiliates already located
  in Canada.

Category Two is for communities that have
completed basic research and are prepared to
identify targets, develop a strategy and/or
produce promotional tools.

• Category Two 20,000 to 300,000 in program
  support
• All projects should include contributions from
  private sector partners.

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CISP Business Integration Model
START
COMMUNITIES Project Submission
Project Implementation
Post consultation on CISP funded International
Marketing Activities
REGIONAL OFFICES Coaching Administering

• Conduct International
• Marketing Activities
• Lead Generation
• Business Case Research
• Trade Show Strategy
• In Market Research
• Hosting Foreign Delegations
• Meetings with Leads and Prospects
• Out Call Programs
• List is not exhaustive

CISP ADJUDICATION (RO Private sector RDAs
EDO Provinces.)
Call on prospective companies by community (in
consultation with the Post )
PROJECT APPROVAL CISP
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Community Investment Support Program (CISP)

• Summary
• Category One Capacity Building (CB)
• 1,000 to 50,000 in program support
• Category Two Strategy, Planning and
  Implementation (SPI)
• 20,000 to 300,000 in program support
• All Category 2 projects should include
  contributions from private sector partners.
• Maximum Annual CISP Support per Community or
  Alliance is 300,000
• For contact information, program details, and
  application forms go to
• www.cisp.gc.ca

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• The role of the Trade Commissioner Service is to
  promote Canadas economic interests in global
  markets.
• Including
• Export market development,
• Foreign market access,
• Application of trade policy,
• Promotion of investment in Canada,
• Development of international business contacts,
• Forging business leads and strategic alliances.
• Licensing, franchising and venture capital
  linkages,
• Joint-venture partnering and foreign equity
  investment,
• RD collaboration and technology transfer, and
• Promotion of Corporate Social Responsibility.

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• The Trade Commissioner Service offers investment
  related material in the following areas
• Provincial Profiles,
• Reasons to invest in Canada,
• Outsourcing information,
• Research Development Information,
• Sector-specific material, and
• Advertising material 

Contact us at www.infoexport.gc.ca