Shaping a strategy for ebooks

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Shaping a strategy for e-books

• Louise Edwards
• JISC Collections Manager
• l.edwards_at_cranfield.ac.uk

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Outline

• Lets agree what an e-book is!
• Whats happening in the e-book industry?
• What does it mean for us?
• Strategic issues for e-books
• Questions and discussion

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E-book devices
Gemstar
Franklin
Palm
GoReader
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The e-book industry

• Phase 1 (Late 1990s to late 2000)
• Entrepreneurial activity in the US
• New digitisation companies
• New aggregators e.g. NetLibrary, Questia, Ebrary
• Phase 2 (Late 2000 to Late 2001)
• Funding dries up
• Lower than expected sales
• Phase 3 (Late 2001 onwards)
• Consolidation
• New players and products

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New economics/new packaging

• Financial transactions
• outright purchase
• subscriptions
• other short-term leasing
• pay-per-output
• Content delivery
• complete individual e-books
• subject bundles
• chapters sub-sections

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Main supply issues for librarians

• Availability of electronic format
• Quality of material
• Distribution
• Pricing models

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JISC an introduction

• Joint Information Systems Committee
• Committee of the funding councils
• New further education remit

• Network infrastructure
• Content services
• Data centres
• Resource discovery
• Training and support
• Monitoring and advisory services
• Learning environments

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Content activity Work in Progress

• Collection Development Policy
• Collection Management Policy
• Charging Policy
• Licensing Policy
• Communication Policy
• Preservation Policy
• Usage Policy

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JISC current collecting areas

• e-Books
• Geospatial data
• Primary research data
• Moving pictures and sound
• Images
• Learning materials
• Archives/special collections
• Journals

A managed environment for accessing quality
assured information sources
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JISC E-Books Working Group

• Mission to provide leadership in establishing a
  strategy for the develop of electronic books for
  the benefit of the academic community
• Monitor and influence e-book industry
• Acquire content for HE and FE sectors
• Achieve a sustainable economic model
• Promote content exploitation
• Understand impact on institutions, libraries and
  users
• Advise on content creation

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JISC content acquisition programme

• Current activity
• Early English Books Online (EEBO)
• Wiley reference works
• Portfolio of major general reference products

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Oxford Reference Online xreferplus
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Britannica Online
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Current marketing actions

• need to consult community extensively
• e-book community established
• market research to map UK requirements
• Joint marketing plans with publishers and
  suppliers

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JISC strategic studies

• Market mapping
• Economics of e-textbooks
• A vision for e-textbooks
• Exploitation of free e-books
• Access to e-books

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Market research exercise

• For each discipline
• Seek consensus on essential titles for electronic
  collection
• Agree on top 5 publishers
• Core questions
• Key challenges in managing print collection?
• Does going electronic provide the answer?
• Where would you prioritise your e-book
  acquisition?
• What are your preferred economic models?

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Initial feedback

• Priority on high demand books and
  distance/part-time learners
• More content for our money
• Ease of access
• Collection management tools
• Multi-user model licence

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Conclusions

• Collection development plan for 2002/03
• Core reference works
• Critical mass of material for UK HE/FE
• Strategic development of e-books
• Marketing plan for e-books

www.jisc.ac.uk