Microsoft Business Certification Program

1
Microsoft Business Certification Program

• Features and Benefits

2
Agenda

• Business Certification Overview
• Professional Exams Overview
• Benefits and Positioning Individuals and
  Corporations

3
Business Certification Product Strategy
Managing Budgets Managing Presentations Managing
Team Collaboration Supporting Organizations
Office 2007 Word Office 2007 Excel Office 2007
Outlook Office 2007 PowerPoint Office 2007
Access Windows Vista
Official Pre-Test (Application Specialist 11
mapping)
4
Microsoft Official Pre-Tests

• Official Pre-Test Attributes
• Online, anytime, anywhere assessment
• Objective questions mapped to the same exam
  domain as the associated MCAS exam
• Using Microsoft Office Word 2007
• Using Microsoft Office Excel 2007
• Using Microsoft Office PowerPoint 2007
• Using Microsoft Office Outlook 2007
• Using Microsoft Office Access 2007
• Microsoft Windows Vista for Business Users
• Available June 2007

• Official Pre-Test Benefits
• Assess current skills and provides learning plans
  mapped to specific curricula
• Provide student and instructor a snapshot
  individuals current skills
• Provide instructors with a class-wide skill
  snap-shot
• Enable instructors to focus on what the class
  needs
• In conjunction with exam, enable instructors to
  document outcome-based education and ROI of
  training
• Enables companies to send employees to only the
  training they need

5
Business Certification Exam Attributes

• Application Specialist Exams
• Hands-on, live in the application
• Focused on students, entry level professionals,
  experienced professionals wanting to show breadth
  of skills
• Validates the candidate's skills within a single
  product, for example Microsoft Office Excel 2007,
  Microsoft Office Word 2007, or Microsoft Windows
  Vista
• Focuses on individual efforts
• Available now (Word, Excel, PowerPoint) full
  suite by September, 2007

• Application Professional Exams
• Focused on experienced business professionals,
  and business professional graduates
• Validates the candidates ability to use the 2007
  Microsoft Office suite of products, and
  SharePoint to accomplish industry-agnostic and
  job role-agnostic skill sets.
• Focuses on collaborative, complex efforts and
  enabling others to do their jobs
• Does not test soft skills
• Available beginning June, 2008

6
Vision Application Specialist
7
Todays Professional Life Realities
8
Vision Application Professional
9
MCAP Supporting Organizations

• Exam 77-610 Organizational Support - Available
  September, 2007
• The Organizational Support exam validates the
  candidates ability to manage both time and tasks
  to meet business needs. From managing multiple
  email accounts and calendars, to tracking
  critical tasks against milestones, the successful
  candidate is positioned to ensure that things get
  done on time, and on target. 
• New Audiences
• Administrative Professionals and Executive
  Assistants
• Project Managers
• IT Team Managers
• Event Coordinators and Planners
• Graduating BA Students
• Professional Associations (IAAP)
• Upgrades from MCAS and MOS Candidates

10
MCAP Managing Presentations

• Exam 611 Creating and Managing Presentations -
  Available September, 2007
• The Creating and Managing Presentations exam
  validates the candidates competencies in
  managing the overall look and feel and processes
  around an organizations presentations by using
  the 2007 Microsoft Office system and Microsoft
  Office SharePoint Server sites.  Skills include
  creating and managing templates and slide
  libraries distributing templates creating and
  managing the lifecycle of presentations publishin
  g presentations for outside audiences. The
  successful candidate will be positioned as the
  designated presentation expert for the
  organization.
• Audiences
• Marketing and Sales Professionals (internal and
  customer facing)
• Graduating Communications and Marketing
  Professionals (BA and MA)
• Team leaders responsible for organizational
  presentations
• Executives who frequently report to upper level
  management
• Professional Associations

11
MCAP Managing Team Collaboration

• Exam 77-612 Content Management and Collaboration
  - Available March, 2008
• The Content Production and Collaboration exam
  validates the candidates competencies around
  planning, designing, creating, collaborating on,
  and securing documents by using the 2007
  Microsoft Office system and Microsoft Office
  SharePoint Server sites.  Skills include
  managing Microsoft SharePoint sites and
  permissions, managing document libraries,
  creating and distributing templates, and managing
  the organizations collaboration strategies. The
  successful candidate will be positioned as the
  content management and collaboration expert for
  the organization.
• Audiences
• Professional writers, editors, and instructional
  designers
• Enterprise content mangers
• Employees managing collaboration with external
  partners
• Graduating writers, editors, and MBAs
• Professional Associations (STC, etc)

12
MCAP Managing Budgets

• Exam 77-613 Budget Analysis and Forecasting -
  Available March, 2008
• The Budget Analysis and Forecasting exam
  validates the candidates competencies in
  analyzing budgets and forecasting financial
  results by using the Microsoft Office system and
  Microsoft Office SharePoint Server sites. Skills
  include creating, distributing, and managing
  budget lifecycle documents automating data flow
  through documents forecasting results or return
  on investment by product, by project, and by
  department. The successful candidate may be
  positioned as the budget or business manager for
  the organization
• Audiences
• Budget managers and other financial
  professionals
• Graduating MBA candidates
• Anyone managing budgets within organizations
• Anyone who wants to prove they can manage
  budgets
• Professional Associations (MBA Associations
  world wide)

13
Microsoft Marketing and Support

• Greatly Increased Marketing Initiatives
• New focus on driving demand for validated
  competencies with hiring managers, HR
  professionals (B2B)
• Focus on business competencies Turning
  knowledge into deliverables.
• Marketing to certified IT professionals Theres
  more to an IT career than technology (B2C)
• Marketing to Upper level Academic Programs
• Seamless integration with Office Online
• New products to provide greater flexibility in
  delivering and certifying competencies within
  corporate audiences

14
Benefits and Positioning Individuals and
Corporations

• Individuals
• Vastly increased skill with Office 2007 and
  SharePoint
• Differentiation from other applicants for
  positions or projects
• Access to private website like MCT web site.
  Network with other professionals
• Download earned logos and use on business cards,
  resumes, etc
• Make exam transcripts available to companies or
  employers
• Credit toward becoming a Microsoft Certified
  Trainer

• Corporations
• Hiring and promotion benchmarks
• Performers who can create deliverables from day 1
  on the job
• Increased protection of intellectual property
• Less duplication of effort due to better content
  practices and control
• Increased capacity for their professionals