Title: ENRON 101 A lesson about the
1ENRON 101A lesson about the 1 energy company
that wanted to be the 1 company in the world
Econ 295 Houghton College September 18, 2002
2Quote from Enron 401 (k) Plan Details (for
Employees)
- Lack of money is the root of all evil.
- George Bernard Shaw
3Enron Grows
4On the Rapid Rise to 7
- if Enron had recorded trading profits as
revenues (like brokerage firms do), instead of
recording the entire transaction amount, then
Enron would have only 6.3 billion on the revenue
lineslightly less than the 100 billion that put
Enron in its current 7 spot in the Fortune
500between Citigroup and IBM. - the revised number would put Enron at 287,
right next to Campbells Soup.
5What were Enrons sins?
- Insider trading
- Conflicts of interest
- Hiding debt
- Overstating income
- Execs sold stock while propping up its price
6Enrons Corporate Culture
- On Paper
- Upbeat values
- Commitment to ethical behavior
- In Practice
- Focus on earnings per share at any cost
- Aggressive and arrogant attitude
- Willing to ignore risks and conflicts of
interests - Pitiless
- fired 15 of workers per year to maintain
excellence - managers horse-traded as to who had to go to meet
targets
7Accusations about Enron
- Make insiders rich
- Rush jobs to get bonuses
- Subic Bay (Philippines), Dabhol (India)
- Other plants in Guatemala, Puerto Rico, Dominican
Republic - Mute doubters and critics No bad news!
- 1995 report of gas leaks in San Juan, Puerto Rico
- 1996 San Juan gas explosion killed thirty
- Confuse observers with reorganizations, etc.
- Encourage managers to lie to promote the firm
- Capture auditors
- Fired internal auditors
- Hired inexperienced accountants from Anderson to
take over internal audits.
8Why Did Enron Fail?
- Perverse incentives of bonuses for deal makers
- Deals put on books immediately at full value of
long-term contracts - Discounted present value of stream of future
earnings - Depends on deal-makers estimate of future price
- Deal-makers bonus varied directly with estimated
prices - Failure of internal controls
- Risk Assessment and Control (RAC)reviewed deals
- Numbers often didnt add up (inflated deal
values) - Deal makers threatened RAC analysts to pass them
- RAC understaffed and overruled
- Andy Fastow allowed to create huge conflicts of
interests - Death Spiral of a business out of favor
9Why Did Enron Execs Hide the Facts?
- Value of their stock options depended on
maintaining a high value of market price of Enron
shares (ENE, NYSE) - Value of the business depends on successful
marketing, on media and Wall Street accepting
Enrons positive PR spin. -
10How Did Enron Hide Its Problems?
- Rigged the books of the firm to show more net
income and greater net worth(owners equity). - Income statement
- Revenue - Expenses Net Income
- Overstate revenue
- Balance Sheet
- Assets - Liabilities Net Worth
- Hide debt (a liability) with subsidiaries
- Value of shares of stock depend on
- Return on Investment Net Income / Net Worth
- Earnings per Share
11Examples of Cooking the Books
- Prepays turned into loans.
- Close dealing with Andy Fastows LJM2 partnership
- Merrill Lynch execs put up money and sought other
financing for LJM2. - Fastow promised that LJM2 would be dealing with
Enron assets (that he, being on both sides of the
deal, would price assets). - Merrill put up money for Enron barges (with
hidden promise to find a buyer in 6 months) - Fastow found a buyer (LJM2)
- Merrill was asked to lend LJM2 money shortly after
12Other Schemes to Hide Enrons Problems
- In 1998, senior management brought in financiers
to see a new trading operation It was all a
fake. - Increasingly used fraudulent deals with
subsidiaries. - Shredding Documents after SEC announced it was
investigating.
13Others Were Also Complicit
- The press loved Enron, eagerly covering its new
business ventures. - Bankers played along in schemes to hide debt.
- Merrill Lynch, Citigroup, Chase and others
exposed - The external auditors were not asleep at the
wheel, they were greasing the skids. - Wall Street failed to look critically
- If a company condemned ENE, it would lose future
business deals and the revenue. - Yet Bush Whitehouse refused a bailout.
14SummaryEffects of Enrons sins?
- Many pensioners lost wealth.
- Houston businesses and charities were hurt.
- Banks have exposure to losses and lawsuits.
- Trust is low in financial markets.
- Markets are repricing assets reflecting higher
risk - Markets and government are rethinking rules and
regulations. - Corporate boards are rethinking incentive
structures and their oversight responsibilities.
15Enron Declared Bankruptcy
16Whats What Whos Who
- Enron Corporation energy, plus
- Main Offices, Houston, TX
- Jeff Skilling, CEO
- Kenneth Lay, President
- Brian Cruver, MBA, employed in March 2001 by
Enrons newest division, the Risk Management
Group
- Dark Side the Empire
- The Death Star
- Darth Vader
- The Emperor
- another Jedi goes over to the dark side (email
from a Cruver friend)
I didnt mind joining the Death Star
eitherafter all, the Empire offered great pay
and excellent benefits. Cruver
17Other Players
- Indicted for fraud
- in secret, asked for a transfer, and quietly sold
her Enron stock.
- Andrew Fastow, CFO
- Sherron Watkins, CPA who blew the whistle
18The Crooked E
- I relaxed at my new desk for about half a second
when the phone rang. - Cruver! Welcome to the Crooked E! It was
another friend from business school who was
calling from fifteen floors above. - The Crooked E? It was true the Enron logo was
the letter E tilted at forty-five degrees, though
the tilt was not exactly what he was referring
to. - Brian Cruver, Anatomy of Greed The Unshredded
Truth - from an Enron Insider, Carroll Graf, 2002, p.
9.