Marketing Plan for Selling

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Marketing Plan for Selling
Your Home
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Mission Statement
Our Mission is to Provide Unmatched Service to
our Customers through the Highest Level of
Integrity, Character, Hard Work. We adhere to
our motto Delivering Peace of Mind Through
Excellence.
John Freeland President
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Management Beliefs
At Realty Advisors, we believe that God put us
here on Earth to Serve Others with Compassion
Humility. We strive to serve all customers to
the best of our Abilities With Integrity and
True Professionalism.
Lou Ann Barrette Broker, COO
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We SHARE Your Goals!
To Sell Your Property...

• For the Highest Price

• Under the Best Terms Conditions

• In the Shortest Period of Time

• With the Least Disruption to your Life

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How Does the Market Place Work?
Seller Sets The Asking Price
Buyers Determine The Value.
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Meet the Team!
Coldwell Banker
Illustrated Properties Real Estate Inc.
Century 21
Prudential
REMAX
Realty Advisors International Is Not In
Competition With Other Brokers
As much as Your Home Is In Competition With Other
Homes For Sale!
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CMA- Comparative Market Analysis

• CMA gives the Basis for a Recommended Asking
  Price
• Sold History Analysis
• Current Active Home Competition
• Analysis needs to be routinely updated,
  especially in rapidly changing markets

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Importance of On Line Marketing
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Marketing- MLS

• Starting with the Multiple Listing Service (MLS)
  Critical for Buyers Realtors.

• Multiple Photos of Home Community.
• Description to elicit emotional interest.
• Virtual Tour Link Optional
• MLS Data is often used to Populate Data in
  other Important Websites.

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Marketing Multiple Interactive Websites
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Marketing - Multiple Interactive Websites

• Realtor. Com is the Most Important Website
• RAI Upgrades Realtor.com Listings to attract more
  buyers
• RAI adds Multiple High Quality Photos (Baseline
  Cost only allows1 photo)
• Scrolling Banners to grab buyers attention.
• Extensive Descriptive Text
• Optional Virtual Tours

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Marketing Multiple Interactive Websites
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Short Sales - Circumstances such as divorce,
death, job loss, medical problems etc. can cause
the need for a Short Sale.

• Short Sales may take longer since there are extra
  steps involved.
• If you live in the house, your first choice
  should likely be re-negotiating your loan.
• If you cant do that, you may want to sell the
  home and ask forgiveness on loan debt to make up
  the difference.
• We are not judgmental are here to Help.

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Great Expectations

• Multiple Aspect Strategic Marketing.
• Continuing Market Analysis.
• Follow up with potential customers.
• Weekly Communication.
• Negotiate Contract Price Terms
• Coordinate Inspections, Appraisals, HOA
• We are with you for Closing BEYOND!

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Guarantee We stand behind our work!

• Realty Advisors International Guarantees High
  Quality Marketing Member Agent Support
  Throughout the Entire Process
• If we fail to do what we promise, give us your
  written feedback and if we dont correct
  deficiencies within 10 days, our broker will
  re-assign the contract.

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From Contract to Closing

• Present Written Verbal Offers

SOLD

• Update Market Analysis Recommendations

• Negotiate Price, Terms Conditions

• Coordinate Inspections, Appraisals HOA

• Follow Up on Buyers Mortgage

• Coordinate Escrow Checks to Closing Co.

• Overcome Obstacles Write Addendums

• Be With You for Closing Beyond

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THANK YOU
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Marketing Multiple Interactive Websites
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ContactJon Wilcox561-628-8634