Introduction to Social Media

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Introduction to Social Media
Marie Carter, MPH On-site Northrop Grumman
contractor to CDCs Prevention Research Centers
Program
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Outline of Presentation

• Web 1.0 versus Web 2.0
• Wikis
• Online Social Networking
• Content Syndication
• Widgets
• CDC Health-e-cards
• Podcasts
• Blogging
• Other items you might be interested in
• Questions

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Web 1.0
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Poll

• How often do you use the Internet?
• 1 or more times a day
• A few times a week
• About once a week

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(No Transcript)
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(No Transcript)
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Web 2.0
Content creators
Internet
End users
Automatic updating of Web content
Cyber sharing
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Wikis

• A collaborative Web site that anyone can edit
• Hawaiian for fast or quick
• Wikipedia is the worlds most popular wikis

http//www.wikinomics.com/blog/uploads/wiki_collab
oration2.jpg
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Poll

• Do you know what online social networking is?
• Yes or No

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Pew Internet and American Life Foundation,
January 2009
http//www.pewinternet.org/Reports/2009/Adults-and
-Social-Network-Websites.aspx
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Poll

• Do you have a profile on a social networking
  site?
• Yes or No
• If you have a profile on a social networking
  site, have you updated it within the last 24
  hours?
• Yes or No

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(No Transcript)
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(No Transcript)
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CDC myspace page
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CDC Page on DailyStrength
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Other Health Related Social Networking Sites

• Healia
• Organized Wisdom
• Patients Like Me
• Caring Bridge
• Disease- or Condition-based
• Tu Diabetes
• Out with Cancer

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Content Syndication
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Widgets

• An application that displays featured content
  directly on any web page.
• Interactive content from one Web site that can be
  added to another (personal) site.
• 11 are available from CDC

http//www.cdc.gov/widgets/
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Poll

• Have you ever sent an online greeting card?
• Yes or No

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http//www2a.cdc.gov/eCards/index.asp
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http//www2a.cdc.gov/podcasts/index.asp
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(No Transcript)
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Blogging
http//www.cdc.gov/nczved/blog/
http//www.cdc.gov/healthmarketing/blog/
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Other CDC Features

• Graphical buttons
• Four are available
• For use on any Web site

http//www.cdc.gov/Other/link.html

• e-health data briefs
• 12 briefs are available
• Topics include Internet users, blogging, social
  networks, podcasting

http//www.cdc.gov/healthmarketing/ehm/databriefs/
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Other CDC Features cont.

• Twitter
• Micro-blogging site
• Tweets must be under 140 characters
• Mobile communication
• http//m.cdc.gov
• Text messaging

http//Twitter.com/cdc_ehealth
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There is always more to learn!
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Questions
Marie Carter, MPH On-site Northrop Grumman
contractor with the CDCs Prevention Research
Centers Program MCarter2_at_cdc.gov (770)
488-5265 www.cdc.gov/prc
cdcinfo_at_cdc.gov Mention Interactive Media
and National Center for Health Marketing