Title: Intrim Business Associates a Profile
1Intrim Business AssociatesaProfile
2Contents
CONTENTS
PAGE NUMBERS
- Intrim Business Associates 3
- Intrims Unique strengths 7
- How this benefits the clients 8
- Consumer Goods Experience 9
- Hard Goods and Services Experience 10
- Functional Areas Covered 11
- Intrims Supply Chain Uniqueness 12
- Next Steps 13
3Intrim Business Associates
- Intrim Business Associates is a young
management consulting organisation with over 100
man years of experience, engaged in Strategy
and Fulfillment practices. - Within 4 months of starting operations, Intrim
has been engaged for consulting projects by (of
these 3 have been completed to client
satisfaction) - Hindustan Levers Ltd(Unilever)- Sangam Project
- Tata steel- Channel and Retail Upgradation for
Construction Brands - DS Foods- Refocusing sales and distribution front
end for Catch Brand - Khadi (KVIC)- Formation of a new marketing and
sourcing organisation CPKVI - Quantum India- An MLM company for its 5 year plan
and strategy - In addition the promoters have done specific
advisories for Mother Dairy, Dept of Post,
Godrej, EAN India, DFU, Westside, Ebony, and
front end training for Brittannia, Novartis, Indo
Gulf, among others
4Intrim Business Associates(contd)
- Intrim Business Associates is led by Rajan
Chhibba the former MD of KSA Technopak and an
acknowledged professional in - - Retail Management and Operations-
- - Channel design
- - Brand Management for Consumer Products and
Services - - Supply Chain and Logistics
- - Policy Change Management of Government bodies
- He is currently involved with 4 Apex CII
Committees. His previous experience includes
Project manager for the Tata Group, running his
own marketing company which was a JV with
Infosys, a year teaching at the Business School
at University of Rhode Island USA and with A. F.
Ferguson. He has worked hands on for over 90
clients in India and abroad in the last 8 years
besides supervising over 150 other consulting
projects. - Rajan has already published a book Starting a
Successful BusinessPenguin and is finishing his
second Lessons in Global Marketing- the
developing country experience Macmillan
5Intrim Business Associates( contd)
- Other Key Team Members
- Rashmi Chandra- Ex Associate Director Strategy
and Consumer Behaviour KSA Technopak and A F
Ferguson and Co. Also a certified trainer in
Business Behaviour management. - She has worked extensively in Marketing ,
Distribution and transportation Sectors. - Sarvesh Mathur- ex CFO Tata Telecom
- 22 years experience in commercial functions,
MA, business start ups and consulting - Atul Monga- ex vice President of a services
company- - 8 years marketing and consulting experience
- Jayesh Kantharia-
- 16 years in retail, logistics and warehousing
operations
6Intrim Business Associates( contd)
- Alliances
- Saffron Square USA a strategy and brand
management firm run by ex-Coca Cola team - Currently doing joint cross border
projects. - Edica- a manufacturing global sourcing firm run
by ex-Arthur D. Little Partners - Currently working to relocate manufacturing to
South Asia - Kurosoft an IT firm with offices in India and
Thailand implementing ERP packages and doing
customised software development. - Kurosoft and Intrim are currently synchronising
2 implementations in the FMCG domain where Intrim
handles the process and people issues and
Kurosoft the IT issues.
7Unique strengths of Intrim Business Associates
- Intrims unique strength drives from the fact that
- - Its team has both consulting , operational and
coaching experience - - Its team is credited with an unmatched range
of experience across industries and functions
which it uses to develop hands on strategy and
then in ensuring execution fulfillment. - - Its team has developed cutting edge models
and constructs for Industry across the entire
supply chain - e.g. Delta Habit Factor for Predicting Brand
Success - Cascade Model for improving Channel velocity
- Channel Synchronization model
- System 52 for organization design
- FILIP model for business success .among
others - - Its team has both an international and Indian
experience
8How this benefits the client
- Intrims unique experience benefits the clients
by - - Strong lateral thinking inputs
- - Quick strategic insights
- - Backed by analytical robustness where
required - - a consistent business focus
- - getting doable recommendations
- - effective IT coordination leading to many
post ERP change management initiatives - - faster internalisations
- - Clear value propositions to consulting effort
and pricing structured accordingly
9Consumer product experience
- Intrim team Consumer Product experience (non
fashion) includes work with - HLL Cerestar
- Kelloggs Pepsis Season Harvest
- Mother Dairy Slazenger
- Tasty Bites Fries and Brown
- DS Foods ITC
- JJ Godfrey Phillips
- John Keells McCain
- Gruma Corporation Blowplast
- Nutricia Fresh and Honest Coffee
- Forbes Liquor Reebok
- Timex Titan
- DSCL Retail .. Besides others
10Hard goods and Services experience
- Intrim teams Hard goods and Service sector
experience includes work with - Whirlpool Philips
- Godrej Jetspray USA
- Samsung BPL
- Eureka Forbes Arcus
- Tata Steel Consumer Prod MIWE Germany
- G Tech USA Visa
- India Post La Poste France
- Indian Railways Concor
- Rajasthan Tourism UP Tourism
- JK Cement/Tyres Telstra
- Unisys USA (Consumer group) .. Besides others
11Functional areas addressed
- Strategy - Business, marketing, sales,
distribution,retail operations, sourcing. - Fulfillment - Attaining pre agreed performance
across the value chain - Business Behaviour management - as a tool for
change management
Intrim focuses on interventions outside the
factory premises
12Intrims Supply Chain Uniqueness
- Intrims team has perhaps done the largest amount
of consulting work in India on Supply chain and
distribution and transportation issues - e.g
- Mapping costs of 145 products across 4000 origin
destination points for all modes of cargo (for
Railways) gives it a distinctive knowledge edge - Advising and assessing India Post similarly gives
a unique Indian Cost understanding - Helping upgrade over 20 sales channels adds to
the strength - - Leading the countrys largest retail consulting
firm in its key growth years adds to the
uniqueness of Intrim.
13Next Steps
A three step process is now ON TALK With
client, its partners, competitors, etc to create
the Context DO Lateralise, analyse,
prioritise the issues to develop the
content DELIVER the Action plan and assist in
implementation to institutionalise change
THANK YOU